asgard promotions limited

3.5

asgard promotions limited Company Information

Share ASGARD PROMOTIONS LIMITED
Live 
MatureSmallDeclining

Company Number

01048436

Registered Address

125 parkway, london, NW1 7PS

Industry

Other personal service activities n.e.c.

 

Telephone

02073875090

Next Accounts Due

January 2025

Group Structure

View All

Directors

Paul Fenn32 Years

Paul Charles32 Years

Shareholders

mr paul charles 50%

mr paul robert fenn 25%

View All

asgard promotions limited Estimated Valuation

£411.8k

Pomanda estimates the enterprise value of ASGARD PROMOTIONS LIMITED at £411.8k based on a Turnover of £690k and 0.6x industry multiple (adjusted for size and gross margin).

asgard promotions limited Estimated Valuation

£478k

Pomanda estimates the enterprise value of ASGARD PROMOTIONS LIMITED at £478k based on an EBITDA of £109.1k and a 4.38x industry multiple (adjusted for size and gross margin).

asgard promotions limited Estimated Valuation

£347.7k

Pomanda estimates the enterprise value of ASGARD PROMOTIONS LIMITED at £347.7k based on Net Assets of £116.4k and 2.99x industry multiple (adjusted for liquidity).

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Asgard Promotions Limited Overview

Asgard Promotions Limited is a live company located in london, NW1 7PS with a Companies House number of 01048436. It operates in the other service activities n.e.c. sector, SIC Code 96090. Founded in April 1972, it's largest shareholder is mr paul charles with a 50% stake. Asgard Promotions Limited is a mature, small sized company, Pomanda has estimated its turnover at £690k with declining growth in recent years.

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Asgard Promotions Limited Health Check

Pomanda's financial health check has awarded Asgard Promotions Limited a 3.5 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 5 areas for improvement. Company Health Check FAQs

Health Check Image
Health Rating3.5out of 5
positive_score

3 Strong

positive_score

2 Regular

positive_score

5 Weak

size

Size

annual sales of £690k, make it in line with the average company (£846k)

£690k - Asgard Promotions Limited

£846k - Industry AVG

growth

Growth

3 year (CAGR) sales growth of -6%, show it is growing at a slower rate (5.6%)

-6% - Asgard Promotions Limited

5.6% - Industry AVG

production

Production

with a gross margin of 20%, this company has a higher cost of product (40.9%)

20% - Asgard Promotions Limited

40.9% - Industry AVG

profitability

Profitability

an operating margin of 15.8% make it more profitable than the average company (6.4%)

15.8% - Asgard Promotions Limited

6.4% - Industry AVG

employees

Employees

with 3 employees, this is below the industry average (14)

3 - Asgard Promotions Limited

14 - Industry AVG

paystructure

Pay Structure

on an average salary of £30k, the company has an equivalent pay structure (£30k)

£30k - Asgard Promotions Limited

£30k - Industry AVG

efficiency

Efficiency

resulting in sales per employee of £230k, this is more efficient (£82.2k)

£230k - Asgard Promotions Limited

£82.2k - Industry AVG

debtordays

Debtor Days

it gets paid by customers after 132 days, this is later than average (29 days)

132 days - Asgard Promotions Limited

29 days - Industry AVG

creditordays

Creditor Days

its suppliers are paid after 107 days, this is slower than average (41 days)

107 days - Asgard Promotions Limited

41 days - Industry AVG

stockdays

Stock Days

There is insufficient data available for this Key Performance Indicator!

- - Asgard Promotions Limited

- - Industry AVG

cashbalance

Cash Balance

There is insufficient data available for this Key Performance Indicator!

- - Asgard Promotions Limited

- - Industry AVG

debtlevel

Debt Level

it has a ratio of liabilities to total assets of 58.2%, this is a higher level of debt than the average (43.4%)

58.2% - Asgard Promotions Limited

43.4% - Industry AVG

asgard promotions limited Credit Report and Business Information

Very Low Risk70 - 100
Low Risk50 - 70
Moderate Risk30 - 50
High Risk20 - 30
Very High Risk0 - 20
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Asgard Promotions Limited Competitor Analysis

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Perform a competitor analysis for asgard promotions limited by selecting its closest rivals and benchmarking them against 12 key performance metrics.

asgard promotions limited Ownership

ASGARD PROMOTIONS LIMITED group structure

Asgard Promotions Limited has no subsidiary companies.

Ultimate parent company

ASGARD PROMOTIONS LIMITED

01048436

ASGARD PROMOTIONS LIMITED Shareholders

mr paul charles 50%
mr paul robert fenn 25%
mrs j. fenn 25%

asgard promotions limited directors

Asgard Promotions Limited currently has 2 directors. The longest serving directors include Mr Paul Fenn (Jul 1991) and Mr Paul Charles (Jul 1991).

officercountryagestartendrole
Mr Paul FennEngland73 years Jul 1991- Director
Mr Paul Charles74 years Jul 1991- Director

ASGARD PROMOTIONS LIMITED financials

EXPORTms excel logo

Asgard Promotions Limited's latest turnover from April 2023 is estimated at £690 thousand and the company has net assets of £116.4 thousand. According to their latest financial statements, Asgard Promotions Limited has 3 employees and maintains cash reserves of 0 as reported in the balance sheet.

Data source: Companies HousePomanda Estimates

Apr 2023Apr 2022Apr 2021Apr 2020Apr 2019Apr 2018Apr 2017Apr 2016Apr 2015Apr 2014Apr 2013Apr 2012Apr 2011Apr 2010
Turnover690,007577,770595,267823,1811,367,2731,080,4651,353,792246,459265,741364,523222,678287,385435,516725,532
Other Income Or Grants00000000000000
Cost Of Sales552,285465,779491,398659,1871,103,732865,4471,072,201193,176206,372287,842173,513224,551336,442553,833
Gross Profit137,722111,991103,869163,994263,541215,017281,59153,28359,37076,68149,16662,83499,074171,698
Admin Expenses28,647129,723256,83240,635255,07396,319302,351202,891129,509-135,308-4,02931,251195,26533,601
Operating Profit109,075-17,732-152,963123,3598,468118,698-20,760-149,608-70,139211,98953,19531,583-96,191138,097
Interest Payable00000000000000
Interest Receivable0000001469351,5781,3581,0149941,278876
Pre-Tax Profit109,075-17,732-152,963123,3598,468118,698-20,614-148,673-68,561213,34754,20932,578-94,913138,972
Tax-27,26900-23,438-1,609-22,553000-44,803-12,468-7,8190-38,912
Profit After Tax81,806-17,732-152,96399,9216,85996,145-20,614-148,673-68,561168,54441,74124,759-94,913100,060
Dividends Paid00000000000000
Retained Profit81,806-17,732-152,96399,9216,85996,145-20,614-148,673-68,561168,54441,74124,759-94,913100,060
Employee Costs90,12586,11654,92752,76779,988179,511223,01753,42753,04779,01652,35451,66776,460148,159
Number Of Employees33223792232236
EBITDA*109,075-17,732-152,963123,3598,468118,698-20,760-141,635-61,216218,97775,31731,583-96,191153,111

* Earnings Before Interest, Tax, Depreciation and Amortisation

Apr 2023Apr 2022Apr 2021Apr 2020Apr 2019Apr 2018Apr 2017Apr 2016Apr 2015Apr 2014Apr 2013Apr 2012Apr 2011Apr 2010
Tangible Assets28,63328,13625,89323,99721,93421,37618,99025,32032,22539,13046,03566,41563,67062,587
Intangible Assets00000000000000
Investments & Other00000000000000
Debtors (Due After 1 year)00000000000000
Total Fixed Assets28,63328,13625,89323,99721,93421,37618,99025,32032,22539,13046,03566,41563,67062,587
Stock & work in progress000000000000100,0000
Trade Debtors250,045211,825228,992326,053498,287194,255308,65625,96529,62635,99411,4313,77138,01992,236
Group Debtors00000000000000
Misc Debtors00000000000000
Cash0000000117,007256,813374,282168,889236,592161,081350,241
misc current assets00000000000000
total current assets250,045211,825228,992326,053498,287194,255308,656142,972286,439410,276180,320240,363299,100442,477
total assets278,678239,961254,885350,050520,221215,631327,646168,292318,664449,406226,355306,778362,770505,064
Bank overdraft00000000000000
Bank loan00000000000000
Trade Creditors 162,299205,388202,580144,782414,8740325,303145,235146,934209,115154,608276,772357,523404,904
Group/Directors Accounts00000000000000
other short term finances00000000000000
hp & lease commitments00000000000000
other current liabilities00000000000000
total current liabilities162,299205,388202,580144,782414,8740325,303145,235146,934209,115154,608276,772357,523404,904
loans00000000000000
hp & lease commitments00000000000000
Accruals and Deferred Income00000000000000
other liabilities00000117,14300000000
provisions00000000000000
total long term liabilities00000117,14300000000
total liabilities162,299205,388202,580144,782414,874117,143325,303145,235146,934209,115154,608276,772357,523404,904
net assets116,37934,57352,305205,268105,34798,4882,34323,057171,730240,29171,74730,0065,247100,160
total shareholders funds116,37934,57352,305205,268105,34798,4882,34323,057171,730240,29171,74730,0065,247100,160
Apr 2023Apr 2022Apr 2021Apr 2020Apr 2019Apr 2018Apr 2017Apr 2016Apr 2015Apr 2014Apr 2013Apr 2012Apr 2011Apr 2010
Operating Activities
Operating Profit109,075-17,732-152,963123,3598,468118,698-20,760-149,608-70,139211,98953,19531,583-96,191138,097
Depreciation00000007,9738,9236,98822,1220015,014
Amortisation00000000000000
Tax-27,26900-23,438-1,609-22,553000-44,803-12,468-7,8190-38,912
Stock00000000000-100,000100,0000
Debtors38,220-17,167-97,061-172,234304,032-114,401282,691-3,661-6,36824,5637,660-34,248-54,21792,236
Creditors-43,0892,80857,798-270,092414,874-325,303180,068-1,699-62,18154,507-122,164-80,751-47,381404,904
Accruals and Deferred Income00000000000000
Deferred Taxes & Provisions00000000000000
Cash flow from operations4972,2431,8962,063117,701-114,757-123,383-139,673-117,029204,118-66,97577,261-189,355426,867
Investing Activities
capital expenditure-497-2,243-1,896-2,063-558-2,3866,330-1,068-2,018-83-1,742-2,745-1,083-77,601
Change in Investments00000000000000
cash flow from investments-497-2,243-1,896-2,063-558-2,3866,330-1,068-2,018-83-1,742-2,745-1,083-77,601
Financing Activities
Bank loans00000000000000
Group/Directors Accounts00000000000000
Other Short Term Loans 00000000000000
Long term loans00000000000000
Hire Purchase and Lease Commitments00000000000000
other long term liabilities0000-117,143117,14300000000
share issue000000-100000000100
interest0000001469351,5781,3581,0149941,278876
cash flow from financing0000-117,143117,143469351,5781,3581,0149941,278976
cash and cash equivalents
cash000000-117,007-139,806-117,469205,393-67,70375,511-189,160350,241
overdraft00000000000000
change in cash000000-117,007-139,806-117,469205,393-67,70375,511-189,160350,241

P&L

April 2023

turnover

690k

+19%

operating profit

109.1k

0%

gross margin

20%

+2.97%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

April 2023

net assets

116.4k

+2.37%

total assets

278.7k

+0.16%

cash

0

0%

net assets

Total assets minus all liabilities

asgard promotions limited company details

company number

01048436

Type

Private limited with Share Capital

industry

96090 - Other personal service activities n.e.c.

incorporation date

April 1972

age

52

accounts

Micro-Entity Accounts

ultimate parent company

None

previous names

asgard enterprises limited (December 1980)

incorporated

UK

address

125 parkway, london, NW1 7PS

last accounts submitted

April 2023

asgard promotions limited Charges & Mortgages

A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.

We did not find charges/mortgages relating to asgard promotions limited.

charges

asgard promotions limited Companies House Filings - See Documents

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