tro group limited Company Information
Company Number
02361809
Next Accounts
Sep 2025
Shareholders
cpm united kingdom limited
Group Structure
View All
Industry
Advertising agencies
Registered Address
bankside 3, 90 - 100 southwark street, london, SE1 0SW
Website
tro.comtro group limited Estimated Valuation
Pomanda estimates the enterprise value of TRO GROUP LIMITED at £15.1m based on a Turnover of £24.7m and 0.61x industry multiple (adjusted for size and gross margin).
tro group limited Estimated Valuation
Pomanda estimates the enterprise value of TRO GROUP LIMITED at £2.8m based on an EBITDA of £698k and a 3.98x industry multiple (adjusted for size and gross margin).
tro group limited Estimated Valuation
Pomanda estimates the enterprise value of TRO GROUP LIMITED at £7.4m based on Net Assets of £4.2m and 1.76x industry multiple (adjusted for liquidity).
Edit your figures and get a professional valuation report.
Tro Group Limited Overview
Tro Group Limited is a live company located in london, SE1 0SW with a Companies House number of 02361809. It operates in the advertising agencies sector, SIC Code 73110. Founded in March 1989, it's largest shareholder is cpm united kingdom limited with a 100% stake. Tro Group Limited is a mature, large sized company, Pomanda has estimated its turnover at £24.7m with rapid growth in recent years.
Upgrade for unlimited company reports & a free credit check
Tro Group Limited Health Check
Pomanda's financial health check has awarded Tro Group Limited a 4.5 rating. We use a traffic light system to show it exceeds the industry average on 7 measures and has 3 areas for improvement. Company Health Check FAQs


7 Strong

0 Regular

3 Weak

Size
annual sales of £24.7m, make it larger than the average company (£10m)
£24.7m - Tro Group Limited
£10m - Industry AVG

Growth
3 year (CAGR) sales growth of 31%, show it is growing at a faster rate (6.5%)
31% - Tro Group Limited
6.5% - Industry AVG

Production
with a gross margin of 29.6%, this company has a higher cost of product (43.5%)
29.6% - Tro Group Limited
43.5% - Industry AVG

Profitability
an operating margin of 2.6% make it less profitable than the average company (5.2%)
2.6% - Tro Group Limited
5.2% - Industry AVG

Employees
with 89 employees, this is above the industry average (44)
89 - Tro Group Limited
44 - Industry AVG

Pay Structure
on an average salary of £48.2k, the company has a lower pay structure (£66k)
£48.2k - Tro Group Limited
£66k - Industry AVG

Efficiency
resulting in sales per employee of £277.8k, this is more efficient (£186.4k)
£277.8k - Tro Group Limited
£186.4k - Industry AVG

Debtor Days
it gets paid by customers after 33 days, this is earlier than average (59 days)
33 days - Tro Group Limited
59 days - Industry AVG

Creditor Days
its suppliers are paid after 16 days, this is quicker than average (43 days)
16 days - Tro Group Limited
43 days - Industry AVG

Stock Days
There is insufficient data available for this Key Performance Indicator!
- - Tro Group Limited
- - Industry AVG

Cash Balance
There is insufficient data available for this Key Performance Indicator!
- - Tro Group Limited
- - Industry AVG

Debt Level
it has a ratio of liabilities to total assets of 50.3%, this is a lower level of debt than the average (68.2%)
50.3% - Tro Group Limited
68.2% - Industry AVG
TRO GROUP LIMITED financials

Tro Group Limited's latest turnover from December 2023 is £24.7 million and the company has net assets of £4.2 million. According to their latest financial statements, Tro Group Limited has 89 employees and maintains cash reserves of 0 as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Turnover | 24,724,781 | 19,300,894 | 15,933,620 | 10,930,654 | 21,935,083 | 25,160,840 | 34,567,344 | 30,170,447 | 34,430,900 | 30,895,390 | 10,472,769 | 24,122,348 | 28,211,762 | 24,444,661 | 23,034,296 |
Other Income Or Grants | |||||||||||||||
Cost Of Sales | 17,401,958 | 12,159,190 | 9,214,966 | 6,319,453 | 12,936,214 | 14,878,415 | 23,873,488 | 18,630,109 | 22,958,361 | 20,225,428 | 14,380,672 | 16,622,972 | 14,025,777 | ||
Gross Profit | 7,322,823 | 7,141,704 | 6,718,654 | 4,611,201 | 8,998,869 | 10,282,425 | 10,693,856 | 11,540,338 | 11,472,539 | 10,669,962 | 9,741,676 | 11,588,790 | 10,418,884 | ||
Admin Expenses | 6,673,719 | 6,955,751 | 6,137,782 | 5,470,041 | 8,531,403 | 8,994,058 | 9,736,307 | 10,156,106 | 9,104,865 | 8,685,701 | 7,624,723 | 8,017,248 | 7,986,111 | ||
Operating Profit | 649,104 | 185,953 | 580,872 | -858,840 | 467,466 | 1,288,367 | 957,549 | 1,384,232 | 2,367,674 | 1,984,261 | 2,061,664 | 2,116,953 | 3,571,542 | 2,432,773 | 3,574,063 |
Interest Payable | 3,389 | 2,925 | 3,209 | 3,992 | 3,126 | 2,164 | 992 | 159 | 1,346 | 5,724 | 11,732 | 12,799 | |||
Interest Receivable | 151,113 | 32,186 | 961 | 4,423 | 22,785 | 15,545 | 5,405 | 8,751 | 7,767 | 8,420 | 8,357 | 7,763 | 7,467 | 23,124 | 17,490 |
Pre-Tax Profit | 796,828 | 215,214 | 578,624 | -858,409 | 487,125 | 1,301,748 | 961,962 | 1,392,824 | 2,375,441 | 1,992,681 | 2,070,021 | 2,123,370 | 3,573,285 | 2,444,165 | 3,578,754 |
Tax | -172,564 | -70,694 | -120,943 | 152,738 | -98,824 | -251,097 | -180,925 | -244,573 | -487,707 | -433,594 | -406,192 | -259,921 | -1,504,152 | -627,116 | -929,824 |
Profit After Tax | 624,264 | 144,520 | 457,681 | -705,671 | 388,301 | 1,050,651 | 781,037 | 1,148,251 | 1,887,734 | 1,559,087 | 1,663,829 | 1,863,449 | 2,069,133 | 1,817,049 | 2,648,930 |
Dividends Paid | 718,000 | 1,974,000 | 1,672,000 | 1,798,000 | 905,000 | 2,133,000 | 2,016,000 | 2,734,000 | 1,496,000 | ||||||
Retained Profit | 624,264 | 144,520 | 457,681 | -705,671 | 388,301 | 1,050,651 | 63,037 | -825,749 | 215,734 | -238,913 | 758,829 | -269,551 | 53,133 | -916,951 | 1,152,930 |
Employee Costs | 4,289,575 | 4,515,815 | 3,781,134 | 4,035,138 | 5,485,239 | 5,663,322 | 6,480,100 | 7,062,044 | 6,493,800 | 6,048,657 | 5,924,977 | 5,720,790 | 6,109,617 | 6,110,840 | 5,727,356 |
Number Of Employees | 89 | 88 | 71 | 82 | 116 | 131 | 146 | 200 | 194 | 184 | 184 | 193 | 200 | 205 | 200 |
EBITDA* | 698,031 | 313,998 | 724,506 | -635,870 | 723,061 | 1,516,430 | 1,118,426 | 1,530,035 | 2,487,143 | 2,068,281 | 2,134,008 | 2,221,519 | 3,712,187 | 2,618,458 | 3,814,679 |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Tangible Assets | 347,665 | 263,189 | 319,675 | 428,959 | 615,901 | 718,556 | 316,177 | 418,885 | 359,141 | 276,011 | 230,352 | 167,209 | 258,232 | 345,457 | 462,889 |
Intangible Assets | 469 | 6,102 | 11,735 | 17,368 | 23,001 | ||||||||||
Investments & Other | |||||||||||||||
Debtors (Due After 1 year) | 48,802 | 53,647 | 44,906 | 47,430 | 42,140 | 38,630 | 35,051 | 30,467 | |||||||
Total Fixed Assets | 396,467 | 316,836 | 364,581 | 476,389 | 658,510 | 763,288 | 362,963 | 466,720 | 382,142 | 276,011 | 230,352 | 167,209 | 258,232 | 345,457 | 462,889 |
Stock & work in progress | 19,998 | 43,690 | 78,743 | 134,600 | 202,214 | 226,862 | 250,525 | 128,823 | 132,475 | ||||||
Trade Debtors | 2,267,857 | 1,321,067 | 911,887 | 1,373,297 | 946,610 | 2,071,690 | 2,976,296 | 2,868,505 | 4,565,508 | 4,969,838 | 5,680,407 | 3,212,780 | 3,827,823 | 4,506,108 | 3,823,226 |
Group Debtors | 4,876,045 | 3,776,398 | 4,183,797 | 3,660,660 | 4,762,412 | 3,451,224 | 3,384,461 | 3,160,912 | 2,407,891 | 1,503,135 | 3,433,646 | 1,239,670 | 2,389,531 | 3,290,797 | 4,155,809 |
Misc Debtors | 943,961 | 1,024,853 | 839,472 | 199,417 | 317,531 | 1,022,274 | 744,784 | 211,703 | 256,769 | 234,413 | 261,550 | 297,841 | 980,260 | 379,139 | 185,266 |
Cash | 2,688 | 22,558 | 8,125 | 1,161 | 1,161 | 131 | 53 | 1,622 | 21,826 | 866 | |||||
misc current assets | |||||||||||||||
total current assets | 8,087,863 | 6,122,318 | 5,935,156 | 5,233,374 | 6,026,553 | 6,547,876 | 7,148,097 | 6,292,935 | 7,310,072 | 6,843,147 | 9,577,948 | 4,977,206 | 7,449,761 | 8,326,693 | 8,297,642 |
total assets | 8,484,330 | 6,439,154 | 6,299,737 | 5,709,763 | 6,685,063 | 7,311,164 | 7,511,060 | 6,759,655 | 7,692,214 | 7,119,158 | 9,808,300 | 5,144,415 | 7,707,993 | 8,672,150 | 8,760,531 |
Bank overdraft | 165 | 2,250 | 240 | 86,341 | 108,925 | ||||||||||
Bank loan | |||||||||||||||
Trade Creditors | 771,510 | 508,839 | 476,830 | 717,432 | 594,388 | 630,704 | 658,286 | 744,172 | 734,782 | 686,513 | 1,286,953 | 332,339 | 654,279 | 750,249 | 1,224,067 |
Group/Directors Accounts | 565,475 | 24,564 | 66,490 | 74,741 | 58,015 | 575,366 | 510,510 | 93,522 | 398,154 | 207,906 | 88,483 | 203,699 | 322,027 | 327,158 | |
other short term finances | |||||||||||||||
hp & lease commitments | 27,385 | 31,312 | 33,642 | 35,505 | 32,912 | 19,100 | 12,595 | 3,806 | 7,345 | 16,866 | |||||
other current liabilities | 2,851,114 | 2,229,061 | 2,223,146 | 1,838,077 | 2,236,877 | 2,731,823 | 4,033,131 | 3,709,123 | 3,539,485 | 3,420,515 | 5,387,642 | 2,527,933 | 4,296,081 | 5,005,627 | 3,626,225 |
total current liabilities | 4,215,484 | 2,793,776 | 2,800,108 | 2,665,755 | 2,922,192 | 3,956,993 | 5,214,522 | 4,550,623 | 4,672,421 | 4,315,099 | 6,765,328 | 2,860,272 | 5,154,299 | 6,171,589 | 5,303,241 |
loans | 32,432 | ||||||||||||||
hp & lease commitments | 52,019 | 52,815 | 51,586 | 53,646 | 66,838 | 46,439 | 39,457 | 14,988 | 7,346 | ||||||
Accruals and Deferred Income | |||||||||||||||
other liabilities | |||||||||||||||
provisions | |||||||||||||||
total long term liabilities | 52,019 | 52,815 | 51,586 | 53,646 | 66,838 | 46,439 | 39,457 | 14,988 | 39,778 | ||||||
total liabilities | 4,267,503 | 2,846,591 | 2,851,694 | 2,719,401 | 2,989,030 | 4,003,432 | 5,253,979 | 4,565,611 | 4,672,421 | 4,315,099 | 6,765,328 | 2,860,272 | 5,154,299 | 6,171,589 | 5,343,019 |
net assets | 4,216,827 | 3,592,563 | 3,448,043 | 2,990,362 | 3,696,033 | 3,307,732 | 2,257,081 | 2,194,044 | 3,019,793 | 2,804,059 | 3,042,972 | 2,284,143 | 2,553,694 | 2,500,561 | 3,417,512 |
total shareholders funds | 4,216,827 | 3,592,563 | 3,448,043 | 2,990,362 | 3,696,033 | 3,307,732 | 2,257,081 | 2,194,044 | 3,019,793 | 2,804,059 | 3,042,972 | 2,284,143 | 2,553,694 | 2,500,561 | 3,417,512 |
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||||||||
Operating Profit | 649,104 | 185,953 | 580,872 | -858,840 | 467,466 | 1,288,367 | 957,549 | 1,384,232 | 2,367,674 | 1,984,261 | 2,061,664 | 2,116,953 | 3,571,542 | 2,432,773 | 3,574,063 |
Depreciation | 48,927 | 128,045 | 143,634 | 222,501 | 249,962 | 222,430 | 155,244 | 140,170 | 114,306 | 84,020 | 72,344 | 104,566 | 140,645 | 185,685 | 240,616 |
Amortisation | 469 | 5,633 | 5,633 | 5,633 | 5,633 | 5,163 | |||||||||
Tax | -172,564 | -70,694 | -120,943 | 152,738 | -98,824 | -251,097 | -180,925 | -244,573 | -487,707 | -433,594 | -406,192 | -259,921 | -1,504,152 | -627,116 | -929,824 |
Stock | -19,998 | -23,692 | -35,053 | -55,857 | -67,614 | -24,648 | -23,663 | 121,702 | -3,652 | 132,475 | |||||
Debtors | 1,960,700 | 195,903 | 699,258 | -787,889 | -515,125 | -556,774 | 869,005 | -958,581 | 522,782 | -2,668,217 | 4,625,312 | -2,447,323 | -978,430 | 11,743 | 8,164,301 |
Creditors | 262,671 | 32,009 | -240,602 | 123,044 | -36,316 | -27,582 | -85,886 | 9,390 | 48,269 | -600,440 | 954,614 | -321,940 | -95,970 | -473,818 | 1,224,067 |
Accruals and Deferred Income | 622,053 | 5,915 | 385,069 | -398,800 | -494,946 | -1,301,308 | 324,008 | 169,638 | 118,970 | -1,967,127 | 2,859,709 | -1,768,148 | -709,546 | 1,379,402 | 3,626,225 |
Deferred Taxes & Provisions | |||||||||||||||
Cash flow from operations | -550,509 | 85,325 | 48,772 | 29,001 | 608,100 | 513,215 | 330,310 | 2,458,124 | 1,699,750 | 1,802,951 | 941,475 | 2,342,496 | 2,259,247 | 2,888,835 | -561,629 |
Investing Activities | |||||||||||||||
capital expenditure | |||||||||||||||
Change in Investments | |||||||||||||||
cash flow from investments | |||||||||||||||
Financing Activities | |||||||||||||||
Bank loans | |||||||||||||||
Group/Directors Accounts | 540,911 | -41,926 | -8,251 | 16,726 | -517,351 | 64,856 | 416,988 | -304,632 | 190,248 | 119,423 | 88,483 | -203,699 | -118,328 | -5,131 | 327,158 |
Other Short Term Loans | |||||||||||||||
Long term loans | -32,432 | 32,432 | |||||||||||||
Hire Purchase and Lease Commitments | -4,723 | -1,101 | -3,923 | -10,599 | 34,211 | 13,487 | 33,258 | 18,794 | -7,345 | -16,867 | 24,212 | ||||
other long term liabilities | |||||||||||||||
share issue | |||||||||||||||
interest | 147,724 | 29,261 | -2,248 | 431 | 19,659 | 13,381 | 4,413 | 8,592 | 7,767 | 8,420 | 8,357 | 6,417 | 1,743 | 11,392 | 4,691 |
cash flow from financing | 683,912 | -13,766 | -14,422 | 6,558 | -463,481 | 91,724 | 454,659 | -277,246 | 198,015 | 127,843 | 96,840 | -197,282 | -123,930 | -43,038 | 2,653,075 |
cash and cash equivalents | |||||||||||||||
cash | -2,688 | -19,870 | 14,433 | 6,964 | 1,030 | 78 | -1,569 | -20,204 | 20,960 | 866 | |||||
overdraft | -165 | -2,085 | 2,250 | -240 | -86,101 | -22,584 | 108,925 | ||||||||
change in cash | -2,688 | -19,870 | 14,433 | 6,964 | 165 | 3,115 | -2,172 | -1,329 | 65,897 | 43,544 | -108,059 |
tro group limited Credit Report and Business Information
Tro Group Limited Competitor Analysis

Perform a competitor analysis for tro group limited by selecting its closest rivals, whether from the PROFESSIONAL, SCIENTIFIC AND TECHNICAL ACTIVITIES sector, other large companies, companies in SE1 area or any other competitors across 12 key performance metrics.
tro group limited Ownership
TRO GROUP LIMITED group structure
Tro Group Limited has no subsidiary companies.
Ultimate parent company
OMNICOM GROUP INC
#0053407
2 parents
TRO GROUP LIMITED
02361809
tro group limited directors
Tro Group Limited currently has 2 directors. The longest serving directors include Mr Andrew Orr (Dec 2022) and Ms Charlotte Kinloch (Dec 2024).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Andrew Orr | England | 48 years | Dec 2022 | - | Director |
Ms Charlotte Kinloch | England | 39 years | Dec 2024 | - | Director |
P&L
December 2023turnover
24.7m
+28%
operating profit
649.1k
+249%
gross margin
29.7%
-19.96%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
December 2023net assets
4.2m
+0.17%
total assets
8.5m
+0.32%
cash
0
0%
net assets
Total assets minus all liabilities
tro group limited company details
company number
02361809
Type
Private limited with Share Capital
industry
73110 - Advertising agencies
incorporation date
March 1989
age
36
incorporated
UK
ultimate parent company
accounts
Audit Exemption Subsidiary
last accounts submitted
December 2023
previous names
the russell organisation limited (January 2009)
town & county creative limited (January 1993)
accountant
-
auditor
-
address
bankside 3, 90 - 100 southwark street, london, SE1 0SW
Bank
BARCLAYS BANK PLC
Legal Advisor
-
tro group limited Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 5 charges/mortgages relating to tro group limited. Currently there are 2 open charges and 3 have been satisfied in the past.
tro group limited Capital Raised & Share Issues BETA
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
Click to start generating capital raising & share issue transactions for TRO GROUP LIMITED. This can take several minutes, an email will notify you when this has completed.
tro group limited Companies House Filings - See Documents
date | description | view/download |
---|