s & a soft fruits limited Company Information
Company Number
02559934
Next Accounts
Sep 2025
Shareholders
s & a group holdings ltd
Group Structure
View All
Industry
Growing of other non-perennial crops
+1Registered Address
brook farm marden, hereford, herefordshire, HR1 3ET
Website
http://www.sagroup.co.uks & a soft fruits limited Estimated Valuation
Pomanda estimates the enterprise value of S & A SOFT FRUITS LIMITED at £23.8m based on a Turnover of £27.9m and 0.85x industry multiple (adjusted for size and gross margin).
s & a soft fruits limited Estimated Valuation
Pomanda estimates the enterprise value of S & A SOFT FRUITS LIMITED at £11.6m based on an EBITDA of £2.7m and a 4.34x industry multiple (adjusted for size and gross margin).
s & a soft fruits limited Estimated Valuation
Pomanda estimates the enterprise value of S & A SOFT FRUITS LIMITED at £19.1m based on Net Assets of £11.8m and 1.62x industry multiple (adjusted for liquidity).
Edit your figures and get a professional valuation report.
S & A Soft Fruits Limited Overview
S & A Soft Fruits Limited is a live company located in herefordshire, HR1 3ET with a Companies House number of 02559934. It operates in the growing of other non-perennial crops sector, SIC Code 01190. Founded in November 1990, it's largest shareholder is s & a group holdings ltd with a 100% stake. S & A Soft Fruits Limited is a mature, large sized company, Pomanda has estimated its turnover at £27.9m with low growth in recent years.
Upgrade for unlimited company reports & a free credit check
S & A Soft Fruits Limited Health Check
Pomanda's financial health check has awarded S & A Soft Fruits Limited a 4.5 rating. We use a traffic light system to show it exceeds the industry average on 7 measures and has 5 areas for improvement. Company Health Check FAQs


7 Strong

0 Regular

5 Weak

Size
annual sales of £27.9m, make it larger than the average company (£11.6m)
£27.9m - S & A Soft Fruits Limited
£11.6m - Industry AVG

Growth
3 year (CAGR) sales growth of 0%, show it is growing at a slower rate (6.1%)
- S & A Soft Fruits Limited
6.1% - Industry AVG

Production
with a gross margin of 7.6%, this company has a higher cost of product (31.9%)
7.6% - S & A Soft Fruits Limited
31.9% - Industry AVG

Profitability
an operating margin of 6% make it more profitable than the average company (3.2%)
6% - S & A Soft Fruits Limited
3.2% - Industry AVG

Employees
with 429 employees, this is above the industry average (102)
429 - S & A Soft Fruits Limited
102 - Industry AVG

Pay Structure
on an average salary of £23.5k, the company has a lower pay structure (£50k)
£23.5k - S & A Soft Fruits Limited
£50k - Industry AVG

Efficiency
resulting in sales per employee of £64.9k, this is less efficient (£126.9k)
£64.9k - S & A Soft Fruits Limited
£126.9k - Industry AVG

Debtor Days
it gets paid by customers after 9 days, this is earlier than average (36 days)
9 days - S & A Soft Fruits Limited
36 days - Industry AVG

Creditor Days
its suppliers are paid after 9 days, this is quicker than average (38 days)
9 days - S & A Soft Fruits Limited
38 days - Industry AVG

Stock Days
it holds stock equivalent to 38 days, this is less than average (77 days)
38 days - S & A Soft Fruits Limited
77 days - Industry AVG

Cash Balance
has cash to cover current liabilities for 0 weeks, this is less cash available to meet short term requirements (19 weeks)
0 weeks - S & A Soft Fruits Limited
19 weeks - Industry AVG

Debt Level
it has a ratio of liabilities to total assets of 14.3%, this is a lower level of debt than the average (48.4%)
14.3% - S & A Soft Fruits Limited
48.4% - Industry AVG
S & A SOFT FRUITS LIMITED financials

S & A Soft Fruits Limited's latest turnover from December 2023 is £27.9 million and the company has net assets of £11.8 million. According to their latest financial statements, S & A Soft Fruits Limited has 429 employees and maintains cash reserves of £10 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Turnover | 27,853,532 | 26,381,694 | 27,794,651 | 27,588,593 | 22,880,162 | 21,843,693 | 21,482,428 | 16,315,873 | 15,522,830 | 12,595,126 | 8,561,733 | 10,344,989 | 15,435,949 | 14,303,017 | 21,371,651 |
Other Income Or Grants | |||||||||||||||
Cost Of Sales | 25,724,930 | 26,091,533 | 25,498,455 | 24,199,554 | 21,674,734 | 22,566,030 | 19,065,195 | 14,183,436 | 13,717,879 | 11,937,784 | 9,671,696 | 10,570,029 | 14,489,163 | 13,219,777 | 18,441,084 |
Gross Profit | 2,128,602 | 290,161 | 2,296,196 | 3,389,039 | 1,205,428 | -722,337 | 2,417,233 | 2,132,437 | 1,804,951 | 657,342 | -1,109,963 | -225,040 | 946,786 | 1,083,240 | 2,930,567 |
Admin Expenses | 464,574 | -454,243 | 74,395 | 804,580 | 2,043,088 | -1,667,121 | 1,291,264 | 1,176,163 | 1,173,297 | 927,239 | 1,237,183 | 1,260,139 | 689,598 | 1,304,552 | 1,322,347 |
Operating Profit | 1,664,028 | 744,404 | 2,221,801 | 2,584,459 | -837,660 | 944,784 | 1,125,969 | 956,274 | 631,654 | -269,897 | -2,347,146 | -1,485,179 | 257,188 | -221,312 | 1,608,220 |
Interest Payable | 5,921 | 1,735 | 5,592 | 76,304 | 2,375 | 2,476 | 3,895 | 3,518 | 2,544 | 3,560 | 4,654 | 10,940 | 21,610 | 23,354 | 68,791 |
Interest Receivable | 435 | ||||||||||||||
Pre-Tax Profit | 1,658,107 | 742,669 | 2,216,209 | 2,508,155 | -840,035 | 942,308 | 1,122,074 | 952,756 | 629,110 | -273,457 | -2,351,365 | -1,496,119 | 235,578 | -244,666 | 1,539,429 |
Tax | -532,891 | 404,174 | -479,796 | -534,508 | 48,203 | -169,206 | -196,542 | -196,856 | -146,031 | 38,955 | -11,940 | 90,481 | -85,404 | 278,266 | -412,096 |
Profit After Tax | 1,125,216 | 1,146,843 | 1,736,413 | 1,973,647 | -791,832 | 773,102 | 925,532 | 755,900 | 483,079 | -234,502 | -2,363,305 | -1,405,638 | 150,174 | 33,600 | 1,127,333 |
Dividends Paid | |||||||||||||||
Retained Profit | 1,125,216 | 1,146,843 | 1,736,413 | 1,973,647 | -791,832 | 773,102 | 925,532 | 755,900 | 483,079 | -234,502 | -2,363,305 | -1,405,638 | 150,174 | 33,600 | 1,127,333 |
Employee Costs | 10,099,628 | 9,789,977 | 9,518,059 | 8,659,729 | 7,518,966 | 7,388,657 | 7,072,424 | 5,950,934 | 5,357,069 | 4,578,376 | 3,860,223 | 3,623,004 | 3,891,362 | 4,194,078 | 5,857,255 |
Number Of Employees | 429 | 403 | 386 | 395 | 351 | 378 | 332 | 321 | 328 | 290 | 311 | 305 | 300 | 344 | 323 |
EBITDA* | 2,672,749 | 1,701,618 | 3,189,934 | 3,655,061 | 516,670 | 2,284,679 | 2,046,283 | 1,796,364 | 1,366,585 | 535,287 | -1,390,657 | -550,439 | 1,145,537 | 542,426 | 2,489,274 |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Tangible Assets | 4,286,227 | 4,725,395 | 4,675,837 | 4,861,132 | 5,661,964 | 6,783,820 | 7,860,151 | 4,633,080 | 3,301,944 | 3,302,235 | 4,411,148 | 4,479,012 | 4,666,999 | 3,268,110 | 3,402,277 |
Intangible Assets | |||||||||||||||
Investments & Other | |||||||||||||||
Debtors (Due After 1 year) | |||||||||||||||
Total Fixed Assets | 4,286,227 | 4,725,395 | 4,675,837 | 4,861,132 | 5,661,964 | 6,783,820 | 7,860,151 | 4,633,080 | 3,301,944 | 3,302,235 | 4,411,148 | 4,479,012 | 4,666,999 | 3,268,110 | 3,402,277 |
Stock & work in progress | 2,699,724 | 2,568,199 | 2,926,573 | 3,368,734 | 2,877,335 | 3,289,444 | 3,307,620 | 3,295,712 | 1,971,332 | 1,413,294 | 1,049,130 | 979,353 | 911,265 | 861,343 | 625,015 |
Trade Debtors | 689,654 | 2,186 | 467,589 | ||||||||||||
Group Debtors | 1,947,106 | 511,721 | 1,770,609 | 12,801,718 | 12,801,718 | 2,801,718 | 2,115,758 | 1,880,759 | 1,780,759 | 1,062,311 | |||||
Misc Debtors | 4,107,175 | 4,399,618 | 2,753,169 | 1,890,558 | 2,178,414 | 7,105,921 | 1,983,693 | 1,823,650 | 2,190,160 | 1,002,426 | 438,439 | 572,940 | 1,803,889 | 2,912,787 | 927,657 |
Cash | 10,000 | 10,000 | 9,363 | 50,546 | 4,709 | ||||||||||
misc current assets | |||||||||||||||
total current assets | 9,453,659 | 7,489,538 | 7,459,714 | 5,309,838 | 5,055,749 | 10,397,551 | 5,758,902 | 5,119,362 | 16,963,210 | 15,217,438 | 4,289,287 | 3,668,051 | 4,595,913 | 5,559,598 | 2,614,983 |
total assets | 13,739,886 | 12,214,933 | 12,135,551 | 10,170,970 | 10,717,713 | 17,181,371 | 13,619,053 | 9,752,442 | 20,265,154 | 18,519,673 | 8,700,435 | 8,147,063 | 9,262,912 | 8,827,708 | 6,017,260 |
Bank overdraft | 469,416 | 28,256 | 20,679 | 23,470 | 22,902 | 600 | 30,171 | ||||||||
Bank loan | |||||||||||||||
Trade Creditors | 648,185 | 792,803 | 1,202,540 | 923,574 | 719,508 | 2,188,035 | 1,442,127 | 428,409 | 384,373 | 39,303 | 302,775 | 111,013 | 141,588 | 689,173 | 268,890 |
Group/Directors Accounts | 52,189 | 2,992,045 | 5,780,716 | 5,281,972 | 3,701,667 | 14,545,792 | 13,971,359 | 13,749,567 | 11,167,999 | 10,548,714 | 9,653,851 | 6,964,649 | |||
other short term finances | |||||||||||||||
hp & lease commitments | 100,524 | 62,000 | 29,569 | 31,970 | 54,807 | 77,046 | 46,568 | 57,244 | 21,357 | 32,506 | 50,665 | 53,682 | 87,505 | 124,027 | 124,621 |
other current liabilities | 1,133,913 | 625,802 | 1,016,693 | 1,233,549 | 1,018,528 | 1,838,490 | 820,881 | 508,984 | 1,098,868 | 642,347 | 358,294 | 203,976 | 493,082 | 392,443 | 597,349 |
total current liabilities | 1,882,622 | 1,480,605 | 2,248,802 | 2,241,282 | 4,784,888 | 10,353,703 | 7,619,804 | 4,696,304 | 16,050,390 | 14,706,194 | 14,484,771 | 11,559,572 | 11,271,489 | 10,859,494 | 7,985,680 |
loans | |||||||||||||||
hp & lease commitments | 76,719 | 78,999 | 51,625 | 31,971 | 86,779 | 22,239 | 68,808 | 10,675 | 32,031 | 64,537 | 81,758 | 115,714 | 85,297 | ||
Accruals and Deferred Income | 31,325 | 136,132 | 171,068 | ||||||||||||
other liabilities | 141,653 | ||||||||||||||
provisions | 326,638 | 157,615 | 102,428 | 150,631 | 159,854 | 95,706 | 68,365 | 97,478 | 197,720 | 195,386 | 117,443 | 175,516 | 233,027 | ||
total long term liabilities | 76,719 | 78,999 | 378,263 | 157,615 | 134,399 | 237,410 | 182,093 | 164,514 | 79,040 | 160,834 | 262,257 | 337,039 | 335,333 | 462,298 | 318,324 |
total liabilities | 1,959,341 | 1,559,604 | 2,627,065 | 2,398,897 | 4,919,287 | 10,591,113 | 7,801,897 | 4,860,818 | 16,129,430 | 14,867,028 | 14,747,028 | 11,896,611 | 11,606,822 | 11,321,792 | 8,304,004 |
net assets | 11,780,545 | 10,655,329 | 9,508,486 | 7,772,073 | 5,798,426 | 6,590,258 | 5,817,156 | 4,891,624 | 4,135,724 | 3,652,645 | -6,046,593 | -3,749,548 | -2,343,910 | -2,494,084 | -2,286,744 |
total shareholders funds | 11,780,545 | 10,655,329 | 9,508,486 | 7,772,073 | 5,798,426 | 6,590,258 | 5,817,156 | 4,891,624 | 4,135,724 | 3,652,645 | -6,046,593 | -3,749,548 | -2,343,910 | -2,494,084 | -2,286,744 |
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||||||||
Operating Profit | 1,664,028 | 744,404 | 2,221,801 | 2,584,459 | -837,660 | 944,784 | 1,125,969 | 956,274 | 631,654 | -269,897 | -2,347,146 | -1,485,179 | 257,188 | -221,312 | 1,608,220 |
Depreciation | 1,008,721 | 957,214 | 968,133 | 1,070,602 | 1,354,330 | 1,339,895 | 920,314 | 840,090 | 734,931 | 805,184 | 956,489 | 934,740 | 888,349 | 763,738 | 881,054 |
Amortisation | |||||||||||||||
Tax | -532,891 | 404,174 | -479,796 | -534,508 | 48,203 | -169,206 | -196,542 | -196,856 | -146,031 | 38,955 | -11,940 | 90,481 | -85,404 | 278,266 | -412,096 |
Stock | 131,525 | -358,374 | -442,161 | 491,399 | -412,109 | -18,176 | 11,908 | 1,324,380 | 558,038 | 364,164 | 69,777 | 68,088 | 49,922 | 236,328 | 625,015 |
Debtors | 1,832,596 | 387,561 | 2,633,220 | -287,856 | -4,929,693 | 4,656,825 | 627,632 | -13,168,228 | 1,187,734 | 10,563,987 | 551,459 | -995,950 | -1,008,898 | 2,703,578 | 1,989,968 |
Creditors | -144,618 | -409,737 | 278,966 | 204,066 | -1,468,527 | 745,908 | 1,013,718 | 44,036 | 345,070 | -263,472 | 191,762 | -30,575 | -547,585 | 420,283 | 268,890 |
Accruals and Deferred Income | 508,111 | -390,891 | -216,856 | 215,021 | -819,962 | 1,017,609 | 311,897 | -589,884 | 425,196 | 315,378 | 154,318 | -425,238 | 65,703 | -33,838 | 597,349 |
Deferred Taxes & Provisions | -326,638 | 169,023 | 55,187 | -48,203 | -9,223 | 64,148 | 27,341 | -29,113 | -100,242 | 2,334 | 77,943 | -58,073 | -57,511 | 233,027 | |
Cash flow from operations | 539,230 | 949,339 | 750,212 | 3,391,284 | 3,569,983 | -768,882 | 2,599,964 | 12,924,849 | 215,935 | -10,402,245 | -1,675,419 | 90,034 | 1,479,154 | -1,790,280 | 561,461 |
Investing Activities | |||||||||||||||
capital expenditure | |||||||||||||||
Change in Investments | |||||||||||||||
cash flow from investments | |||||||||||||||
Financing Activities | |||||||||||||||
Bank loans | |||||||||||||||
Group/Directors Accounts | -52,189 | -2,939,856 | -2,788,671 | 498,744 | 1,580,305 | -10,844,125 | 574,433 | 221,792 | 2,581,568 | 619,285 | 894,863 | 2,689,202 | 6,964,649 | ||
Other Short Term Loans | |||||||||||||||
Long term loans | |||||||||||||||
Hire Purchase and Lease Commitments | 36,244 | 59,805 | 49,224 | -54,808 | -77,047 | 95,018 | -57,245 | 94,020 | -32,505 | -50,665 | 61,520 | -115,581 | -70,478 | 29,823 | 209,918 |
other long term liabilities | -141,653 | 141,653 | |||||||||||||
share issue | |||||||||||||||
interest | -5,921 | -1,735 | -5,592 | -76,304 | -2,375 | -2,476 | -3,895 | -3,518 | -2,544 | -3,560 | -4,219 | -10,940 | -21,610 | -23,354 | -68,791 |
cash flow from financing | 30,323 | 58,070 | -8,557 | -3,070,968 | -2,868,093 | 591,286 | 1,519,165 | -10,753,623 | 539,384 | 10,101,307 | 2,563,476 | 634,417 | 802,775 | 2,454,731 | 3,691,699 |
cash and cash equivalents | |||||||||||||||
cash | 637 | -41,183 | 50,546 | -4,709 | 4,709 | ||||||||||
overdraft | -469,416 | 441,160 | 28,256 | -20,679 | -2,791 | 568 | 22,302 | 600 | -30,171 | 30,171 | |||||
change in cash | 637 | -41,183 | 50,546 | 469,416 | -441,160 | -28,256 | 20,679 | 2,791 | -568 | -22,302 | -5,309 | 34,880 | -30,171 |
s & a soft fruits limited Credit Report and Business Information
S & A Soft Fruits Limited Competitor Analysis

Perform a competitor analysis for s & a soft fruits limited by selecting its closest rivals, whether from the AGRICULTURE, FORESTRY AND FISHING sector, other large companies, companies in HR1 area or any other competitors across 12 key performance metrics.
s & a soft fruits limited Ownership
S & A SOFT FRUITS LIMITED group structure
S & A Soft Fruits Limited has no subsidiary companies.
Ultimate parent company
1 parent
S & A SOFT FRUITS LIMITED
02559934
s & a soft fruits limited directors
S & A Soft Fruits Limited currently has 6 directors. The longest serving directors include Mr Trevor Gregory (Jan 2008) and Mr Daniel Martin (Jan 2008).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Trevor Gregory | 69 years | Jan 2008 | - | Director | |
Mr Daniel Martin | 51 years | Jan 2008 | - | Director | |
Mr Frank Green | 85 years | May 2009 | - | Director | |
Mr Stanley Davies | United Kingdom | 61 years | Dec 2016 | - | Director |
Mr James Kerr | United Kingdom | 47 years | Jan 2018 | - | Director |
Mr John Judge | England | 63 years | Apr 2018 | - | Director |
P&L
December 2023turnover
27.9m
+6%
operating profit
1.7m
+124%
gross margin
7.7%
+594.83%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
December 2023net assets
11.8m
+0.11%
total assets
13.7m
+0.12%
cash
10k
0%
net assets
Total assets minus all liabilities
s & a soft fruits limited company details
company number
02559934
Type
Private limited with Share Capital
industry
01190 - Growing of other non-perennial crops
72190 - Other research and experimental development on natural sciences and engineering
incorporation date
November 1990
age
35
incorporated
UK
ultimate parent company
accounts
Full Accounts
last accounts submitted
December 2023
previous names
the box hire company limited (February 1999)
accountant
-
auditor
UHY HACKER YOUNG
address
brook farm marden, hereford, herefordshire, HR1 3ET
Bank
LLOYDS TSB BANK PLC
Legal Advisor
-
s & a soft fruits limited Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 6 charges/mortgages relating to s & a soft fruits limited. Currently there are 6 open charges and 0 have been satisfied in the past.
s & a soft fruits limited Capital Raised & Share Issues BETA
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
Click to start generating capital raising & share issue transactions for S & A SOFT FRUITS LIMITED. This can take several minutes, an email will notify you when this has completed.
s & a soft fruits limited Companies House Filings - See Documents
date | description | view/download |
---|