craftrule limited Company Information
Company Number
02950742
Next Accounts
Dec 2025
Shareholders
forwell investments ltd
Group Structure
View All
Industry
Letting and operating of own or leased real estate (other than Housing Association real estate and conference and exhibition services) n.e.c.
Registered Address
new burlington house, 1075 finchley road, london, NW11 0PU
Website
-craftrule limited Estimated Valuation
Pomanda estimates the enterprise value of CRAFTRULE LIMITED at £4.6m based on a Turnover of £1.3m and 3.46x industry multiple (adjusted for size and gross margin).
craftrule limited Estimated Valuation
Pomanda estimates the enterprise value of CRAFTRULE LIMITED at £0 based on an EBITDA of £-456.2k and a 6.77x industry multiple (adjusted for size and gross margin).
craftrule limited Estimated Valuation
Pomanda estimates the enterprise value of CRAFTRULE LIMITED at £11.1m based on Net Assets of £6.4m and 1.75x industry multiple (adjusted for liquidity).
Edit your figures and get a professional valuation report.
Craftrule Limited Overview
Craftrule Limited is a live company located in london, NW11 0PU with a Companies House number of 02950742. It operates in the other letting and operating of own or leased real estate sector, SIC Code 68209. Founded in July 1994, it's largest shareholder is forwell investments ltd with a 100% stake. Craftrule Limited is a mature, small sized company, Pomanda has estimated its turnover at £1.3m with declining growth in recent years.
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Craftrule Limited Health Check
Pomanda's financial health check has awarded Craftrule Limited a 3 rating. We use a traffic light system to show it exceeds the industry average on 2 measures and has 6 areas for improvement. Company Health Check FAQs


2 Strong

3 Regular

6 Weak

Size
annual sales of £1.3m, make it larger than the average company (£921.2k)
- Craftrule Limited
£921.2k - Industry AVG

Growth
3 year (CAGR) sales growth of -13%, show it is growing at a slower rate (4.9%)
- Craftrule Limited
4.9% - Industry AVG

Production
with a gross margin of 75.3%, this company has a comparable cost of product (75.3%)
- Craftrule Limited
75.3% - Industry AVG

Profitability
an operating margin of -34.2% make it less profitable than the average company (29.3%)
- Craftrule Limited
29.3% - Industry AVG

Employees
with 1 employees, this is below the industry average (4)
1 - Craftrule Limited
4 - Industry AVG

Pay Structure
on an average salary of £32.3k, the company has an equivalent pay structure (£32.3k)
- Craftrule Limited
£32.3k - Industry AVG

Efficiency
resulting in sales per employee of £1.3m, this is more efficient (£177.6k)
- Craftrule Limited
£177.6k - Industry AVG

Debtor Days
it gets paid by customers after 58 days, this is later than average (30 days)
- Craftrule Limited
30 days - Industry AVG

Creditor Days
its suppliers are paid after 4 days, this is quicker than average (38 days)
- Craftrule Limited
38 days - Industry AVG

Stock Days
There is insufficient data available for this Key Performance Indicator!
- Craftrule Limited
- - Industry AVG

Cash Balance
has cash to cover current liabilities for 0 weeks, this is less cash available to meet short term requirements (11 weeks)
0 weeks - Craftrule Limited
11 weeks - Industry AVG

Debt Level
it has a ratio of liabilities to total assets of 58.2%, this is a similar level of debt than the average (64.3%)
58.2% - Craftrule Limited
64.3% - Industry AVG
CRAFTRULE LIMITED financials

Craftrule Limited's latest turnover from March 2024 is estimated at £1.3 million and the company has net assets of £6.4 million. According to their latest financial statements, Craftrule Limited has 1 employee and maintains cash reserves of £64.4 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Mar 2024 | Mar 2023 | Mar 2022 | Mar 2021 | Mar 2020 | Mar 2019 | Mar 2018 | Mar 2017 | Mar 2016 | Mar 2015 | Mar 2014 | Mar 2013 | Mar 2012 | Mar 2011 | Mar 2010 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Turnover | |||||||||||||||
Other Income Or Grants | |||||||||||||||
Cost Of Sales | |||||||||||||||
Gross Profit | |||||||||||||||
Admin Expenses | |||||||||||||||
Operating Profit | |||||||||||||||
Interest Payable | |||||||||||||||
Interest Receivable | |||||||||||||||
Pre-Tax Profit | |||||||||||||||
Tax | |||||||||||||||
Profit After Tax | |||||||||||||||
Dividends Paid | |||||||||||||||
Retained Profit | |||||||||||||||
Employee Costs | |||||||||||||||
Number Of Employees | 1 | 1 | 1 | ||||||||||||
EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Mar 2024 | Mar 2023 | Mar 2022 | Mar 2021 | Mar 2020 | Mar 2019 | Mar 2018 | Mar 2017 | Mar 2016 | Mar 2015 | Mar 2014 | Mar 2013 | Mar 2012 | Mar 2011 | Mar 2010 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Tangible Assets | |||||||||||||||
Intangible Assets | |||||||||||||||
Investments & Other | 13,550,610 | 13,445,548 | 13,343,402 | 13,334,975 | 13,339,142 | 13,322,648 | 13,376,817 | 12,966,008 | 12,405,854 | ||||||
Debtors (Due After 1 year) | |||||||||||||||
Total Fixed Assets | 13,550,610 | 13,445,548 | 13,343,402 | 13,334,975 | 13,339,142 | 13,322,648 | 13,376,817 | 12,966,008 | 12,405,854 | ||||||
Stock & work in progress | 4,643,066 | 4,647,966 | 4,620,305 | 4,598,805 | 4,640,750 | 4,683,250 | |||||||||
Trade Debtors | 212,448 | 208,995 | 204,660 | 275,837 | 225,323 | 346,129 | 149,573 | 204,627 | 210,528 | 178,399 | 594,120 | 563,542 | 658,311 | 632,129 | 656,361 |
Group Debtors | 255,651 | 255,651 | 254,651 | 238,262 | 113,812 | 113,812 | 113,812 | 113,812 | 113,812 | 113,812 | |||||
Misc Debtors | 1,191,138 | 1,160,686 | 1,178,781 | 1,221,712 | 1,199,706 | 1,094,753 | 989,446 | 736,669 | 321,659 | 530,373 | |||||
Cash | 64,429 | 55,600 | 19,430 | 15,704 | 146,108 | 84,971 | 31,748 | 59,902 | 103,521 | 168,215 | 28,773 | 73,256 | 143,391 | 29,778 | |
misc current assets | |||||||||||||||
total current assets | 1,723,666 | 1,680,932 | 1,638,092 | 1,755,241 | 1,554,545 | 1,700,802 | 1,337,802 | 1,086,856 | 705,901 | 5,569,171 | 5,410,301 | 5,212,620 | 5,330,372 | 5,416,270 | 5,369,389 |
total assets | 15,274,276 | 15,126,480 | 14,981,494 | 15,090,216 | 14,893,687 | 15,023,450 | 14,714,619 | 14,052,864 | 13,111,755 | 5,569,171 | 5,410,301 | 5,212,620 | 5,330,372 | 5,416,270 | 5,369,389 |
Bank overdraft | |||||||||||||||
Bank loan | 1,800,000 | ||||||||||||||
Trade Creditors | 3,902 | 3,902 | 3,902 | 3,902 | 3,902 | 3,902 | 3,902 | 5,923 | 3,902 | 3,927 | 4,246,430 | 2,313,531 | 2,566,444 | 3,010,195 | 3,204,028 |
Group/Directors Accounts | 342,605 | 523,900 | 486,582 | 916,164 | 1,113,668 | 1,187,668 | 1,404,768 | 1,279,518 | 1,669,518 | 1,847,518 | |||||
other short term finances | |||||||||||||||
hp & lease commitments | |||||||||||||||
other current liabilities | 4,746,879 | 4,242,003 | 3,948,200 | 3,652,060 | 3,402,000 | 3,342,305 | 2,874,377 | 2,574,535 | 1,681,949 | 956,331 | |||||
total current liabilities | 6,893,386 | 4,769,805 | 4,438,684 | 4,572,126 | 4,519,570 | 4,533,875 | 4,283,047 | 3,859,976 | 3,355,369 | 2,807,776 | 4,246,430 | 2,313,531 | 2,566,444 | 3,010,195 | 3,204,028 |
loans | 1,800,000 | 1,800,000 | 1,800,000 | 1,800,000 | 1,681,068 | 1,681,898 | 1,681,703 | 1,681,485 | 1,682,037 | ||||||
hp & lease commitments | |||||||||||||||
Accruals and Deferred Income | |||||||||||||||
other liabilities | 1,679,871 | 1,679,861 | 1,679,872 | 1,679,872 | |||||||||||
provisions | 1,999,075 | 1,519,340 | 1,519,340 | 1,519,340 | 1,521,135 | 1,363,396 | 1,535,162 | 1,459,110 | 1,367,388 | ||||||
total long term liabilities | 1,999,075 | 3,319,340 | 3,319,340 | 3,319,340 | 3,321,135 | 3,044,464 | 3,217,060 | 3,140,813 | 3,048,873 | 1,682,037 | 1,679,871 | 1,679,861 | 1,679,872 | 1,679,872 | |
total liabilities | 8,892,461 | 8,089,145 | 7,758,024 | 7,891,466 | 7,840,705 | 7,578,339 | 7,500,107 | 7,000,789 | 6,404,242 | 4,489,813 | 4,246,430 | 3,993,402 | 4,246,305 | 4,690,067 | 4,883,900 |
net assets | 6,381,815 | 7,037,335 | 7,223,470 | 7,198,750 | 7,052,982 | 7,445,111 | 7,214,512 | 7,052,075 | 6,707,513 | 1,079,358 | 1,163,871 | 1,219,218 | 1,084,067 | 726,203 | 485,489 |
total shareholders funds | 6,381,815 | 7,037,335 | 7,223,470 | 7,198,750 | 7,052,982 | 7,445,111 | 7,214,512 | 7,052,075 | 6,707,513 | 1,079,358 | 1,163,871 | 1,219,218 | 1,084,067 | 726,203 | 485,489 |
Mar 2024 | Mar 2023 | Mar 2022 | Mar 2021 | Mar 2020 | Mar 2019 | Mar 2018 | Mar 2017 | Mar 2016 | Mar 2015 | Mar 2014 | Mar 2013 | Mar 2012 | Mar 2011 | Mar 2010 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||||||||
Operating Profit | |||||||||||||||
Depreciation | |||||||||||||||
Amortisation | |||||||||||||||
Tax | |||||||||||||||
Stock | -4,643,066 | -4,900 | 27,661 | 21,500 | -41,945 | -42,500 | 4,683,250 | ||||||||
Debtors | 33,905 | -12,760 | -97,719 | 196,970 | -15,853 | 301,863 | 197,723 | 409,109 | -176,585 | 228,464 | 30,578 | -94,769 | 26,182 | -24,232 | 656,361 |
Creditors | -2,021 | 2,021 | -25 | -4,242,503 | 1,932,899 | -252,913 | -443,751 | -193,833 | 3,204,028 | ||||||
Accruals and Deferred Income | 504,876 | 293,803 | 296,140 | 250,060 | 59,695 | 467,928 | 299,842 | 892,586 | 725,618 | 956,331 | |||||
Deferred Taxes & Provisions | 479,735 | -1,795 | 157,739 | -171,766 | 76,052 | 91,722 | 1,367,388 | ||||||||
Cash flow from operations | |||||||||||||||
Investing Activities | |||||||||||||||
capital expenditure | |||||||||||||||
Change in Investments | 105,062 | 102,146 | 8,427 | -4,167 | 16,494 | -54,169 | 410,809 | 560,154 | 12,405,854 | ||||||
cash flow from investments | |||||||||||||||
Financing Activities | |||||||||||||||
Bank loans | 1,800,000 | ||||||||||||||
Group/Directors Accounts | -181,295 | 37,318 | -429,582 | -197,504 | -74,000 | -217,100 | 125,250 | -390,000 | -178,000 | 1,847,518 | |||||
Other Short Term Loans | |||||||||||||||
Long term loans | -1,800,000 | 118,932 | -830 | 195 | 218 | -552 | 1,682,037 | ||||||||
Hire Purchase and Lease Commitments | |||||||||||||||
other long term liabilities | -1,679,871 | 10 | -11 | 1,679,872 | |||||||||||
share issue | |||||||||||||||
interest | |||||||||||||||
cash flow from financing | |||||||||||||||
cash and cash equivalents | |||||||||||||||
cash | 8,829 | 55,600 | -19,430 | 3,726 | -130,404 | 61,137 | 53,223 | -28,154 | -43,619 | -64,694 | 139,442 | -44,483 | -70,135 | 113,613 | 29,778 |
overdraft | |||||||||||||||
change in cash | 8,829 | 55,600 | -19,430 | 3,726 | -130,404 | 61,137 | 53,223 | -28,154 | -43,619 | -64,694 | 139,442 | -44,483 | -70,135 | 113,613 | 29,778 |
craftrule limited Credit Report and Business Information
Craftrule Limited Competitor Analysis

Perform a competitor analysis for craftrule limited by selecting its closest rivals, whether from the REAL ESTATE ACTIVITIES sector, other small companies, companies in NW11 area or any other competitors across 12 key performance metrics.
craftrule limited Ownership
CRAFTRULE LIMITED group structure
Craftrule Limited has no subsidiary companies.
craftrule limited directors
Craftrule Limited currently has 3 directors. The longest serving directors include Mr Abraham Klein (Jul 1994) and Mrs Zelda Sternlicht (Mar 1999).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Abraham Klein | United Kingdom | 62 years | Jul 1994 | - | Director |
Mrs Zelda Sternlicht | 60 years | Mar 1999 | - | Director | |
Mrs Sarah Klein | 61 years | Mar 1999 | - | Director |
P&L
March 2024turnover
1.3m
+5%
operating profit
-456.2k
0%
gross margin
75.3%
+0.59%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
March 2024net assets
6.4m
-0.09%
total assets
15.3m
+0.01%
cash
64.4k
+0.16%
net assets
Total assets minus all liabilities
craftrule limited company details
company number
02950742
Type
Private limited with Share Capital
industry
68209 - Letting and operating of own or leased real estate (other than Housing Association real estate and conference and exhibition services) n.e.c.
incorporation date
July 1994
age
31
incorporated
UK
ultimate parent company
accounts
Total Exemption Full
last accounts submitted
March 2024
previous names
N/A
accountant
-
auditor
-
address
new burlington house, 1075 finchley road, london, NW11 0PU
Bank
NATIONAL WESTMINSTER BANK PLC
Legal Advisor
-
craftrule limited Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 12 charges/mortgages relating to craftrule limited. Currently there are 2 open charges and 10 have been satisfied in the past.
craftrule limited Capital Raised & Share Issues BETA
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
Click to start generating capital raising & share issue transactions for CRAFTRULE LIMITED. This can take several minutes, an email will notify you when this has completed.
craftrule limited Companies House Filings - See Documents
date | description | view/download |
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