G2brands Limited

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g2brands limited Company Information

Company Number

03187446

Next Accounts

Jun 2026

Directors

Alan Metcalfe

Gina Sproson

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Shareholders

alan oliver metcalfe

faye elizabeth simcock

Group Structure

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Industry

Wholesale of electronic and telecommunications equipment and parts

Registered Address

the colony altrincham road, wilmslow, cheshire, SK9 4LY

Website

www.gianiuk.co.uk

g2brands limited Estimated Valuation

£1.1m

Pomanda estimates the enterprise value of G2BRANDS LIMITED at £1.1m based on a Turnover of £4m and 0.28x industry multiple (adjusted for size and gross margin).

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G2brands Limited is a live company located in cheshire, SK9 4LY with a Companies House number of 03187446. It operates in the wholesale of household goods (other than musical instruments) n.e.c. sector, SIC Code 46439. Founded in April 1996, it's largest shareholder is alan oliver metcalfe with a 75% stake. G2brands Limited is a mature, small sized company, Pomanda has estimated its turnover at £4m with declining growth in recent years.

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Pomanda's financial health check has awarded G2Brands Limited a 2.5 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 8 areas for improvement. Company Health Check FAQs

Health Rating2.5out of 5

3 Strong

1 Regular

8 Weak

Size

annual sales of £4m, make it smaller than the average company (£19.9m)

Growth

3 year (CAGR) sales growth of -7%, show it is growing at a slower rate (5.9%)

EXPORT

G2Brands Limited's latest turnover from September 2024 is estimated at £4 million and the company has net assets of £470.8 thousand. According to their latest financial statements, G2Brands Limited has 4 employees and maintains cash reserves of £57.9 thousand as reported in the balance sheet.

Data source: Companies House, Pomanda Estimates

	Sep 2024	Mar 2023	Mar 2022	Mar 2021	Mar 2020	Mar 2019	Mar 2018	Mar 2017	Mar 2016	Mar 2015	Mar 2014	Mar 2013	Mar 2012	Mar 2011
Turnover	4,016,762	1,556,289	2,598,438	4,916,244	4,131,601	2,102,570	1,166,884	771,945	1,148,551	2,750,830	2,599,164	2,645,484	1,785,257	9,973,177
Other Income Or Grants
Cost Of Sales	3,395,265	1,299,467	2,157,445	4,100,431	3,468,387	1,760,546	976,493	648,754	966,931	2,277,595	2,158,144	2,188,088	1,488,993	8,301,532
Gross Profit	621,497	256,823	440,992	815,813	663,215	342,024	190,390	123,191	181,620	473,234	441,020	457,396	296,264	1,671,645
Admin Expenses	660,192	380,842	446,731	543,369	502,034	476,480	244,650	65,864	-22,370	492,591	488,586	373,278	409,788	1,204,347
Operating Profit	-38,695	-124,019	-5,739	272,444	161,181	-134,456	-54,260	57,327	203,990	-19,357	-47,566	84,118	-113,524	467,298
Interest Payable
Interest Receivable	17,361	19,755	1,099		46	903	1,343	756	759	390	631	2,232	2,637	864
Pre-Tax Profit	-21,334	-104,264	-4,640	272,444	161,227	-133,553	-52,917	58,084	204,749	-18,967	-46,935	86,350	-110,887	468,163
Tax				-51,764	-30,633			-11,617	-40,950			-20,724		-131,085
Profit After Tax	-21,334	-104,264	-4,640	220,680	130,594	-133,553	-52,917	46,467	163,799	-18,967	-46,935	65,626	-110,887	337,077
Dividends Paid
Retained Profit	-21,334	-104,264	-4,640	220,680	130,594	-133,553	-52,917	46,467	163,799	-18,967	-46,935	65,626	-110,887	337,077
Employee Costs	217,303	521,621	596,764	513,371	599,456	586,052	580,051	568,564	497,395	201,091	195,015	192,216	114,029	629,795
Number Of Employees	4	10	12	11	13	13	13	13	12	5	5	5	3	17
EBITDA*	-34,519	-121,991	-5,739	272,444	167,010	-128,028	-46,699	64,033	213,681	27,971	-29,605	113,559	-61,045	517,556

* Earnings Before Interest, Tax, Depreciation and Amortisation

	Sep 2024	Mar 2023	Mar 2022	Mar 2021	Mar 2020	Mar 2019	Mar 2018	Mar 2017	Mar 2016	Mar 2015	Mar 2014	Mar 2013	Mar 2012	Mar 2011
Tangible Assets	13,245	3,364	4,753	5,261	8,759	6,998	9,409	9,592	6,616	10,580	22,892	43,981	51,009	50,064
Intangible Assets						4,445	6,666	10,000	13,334	16,667	20,000	23,334	33,334	66,667
Investments & Other
Debtors (Due After 1 year)
Total Fixed Assets	13,245	3,364	4,753	5,261	8,759	11,443	16,075	19,592	19,950	27,247	42,892	67,315	84,343	116,731
Stock & work in progress	40,215	127,549	1,130,677			83,317	2,100	3,343	11,252	39,067	101,697	43,281	81,921	263,924
Trade Debtors	1,519,516	278,647	438,332	1,696,355	1,194,336	842,981	216,692	16,025	307,852	821,461	722,286	721,322	282,781	2,818,891
Group Debtors
Misc Debtors				618,051	88,796	327,514	404,841	409,281	288,990
Cash	57,914	636,507	293,122			92,548	148,258	388,811	216,238	87,213	68,787	183,599	709,201	345,652
misc current assets
total current assets	1,617,645	1,042,703	1,862,131	2,314,406	1,283,132	1,346,360	771,891	817,460	824,332	947,741	892,770	948,202	1,073,903	3,428,467
total assets	1,630,890	1,046,067	1,866,884	2,319,667	1,291,891	1,357,803	787,966	837,052	844,282	974,988	935,662	1,015,517	1,158,246	3,545,198
Bank overdraft
Bank loan
Trade Creditors	1,133,777	477,520	617,173	727,894	666,476	24,909	126,191	89,823	35,252	748,974	690,681	723,601	931,956	3,208,120
Group/Directors Accounts									249,984
other short term finances
hp & lease commitments
other current liabilities						1,083,084	277,296	310,949	169,233
total current liabilities	1,133,777	477,520	617,173	727,894	666,476	1,107,993	403,487	400,772	454,469	748,974	690,681	723,601	931,956	3,208,120
loans
hp & lease commitments
Accruals and Deferred Income				496,289	245,111
other liabilities	26,267	76,367	653,267	494,500
provisions							1,116
total long term liabilities	26,267	76,367	653,267	990,789	245,111		1,116
total liabilities	1,160,044	553,887	1,270,440	1,718,683	911,587	1,107,993	404,603	400,772	454,469	748,974	690,681	723,601	931,956	3,208,120
net assets	470,846	492,180	596,444	600,984	380,304	249,810	383,363	436,280	389,813	226,014	244,981	291,916	226,290	337,078
total shareholders funds	470,846	492,180	596,444	600,984	380,304	249,810	383,363	436,280	389,813	226,014	244,981	291,916	226,290	337,078

	Sep 2024	Mar 2023	Mar 2022	Mar 2021	Mar 2020	Mar 2019	Mar 2018	Mar 2017	Mar 2016	Mar 2015	Mar 2014	Mar 2013	Mar 2012	Mar 2011
Operating Activities
Operating Profit	-38,695	-124,019	-5,739	272,444	161,181	-134,456	-54,260	57,327	203,990	-19,357	-47,566	84,118	-113,524	467,298
Depreciation	4,176	2,028			3,606	4,207	4,228	3,372	6,358	43,995	14,627	19,441	19,146	16,925
Amortisation					2,223	2,221	3,333	3,334	3,333	3,333	3,334	10,000	33,333	33,333
Tax				-51,764	-30,633			-11,617	-40,950			-20,724		-131,085
Stock	-87,334	-1,003,128	1,130,677		-83,317	81,217	-1,243	-7,909	-27,815	-62,630	58,416	-38,640	-182,003	263,924
Debtors	1,240,869	-159,685	-1,876,074	1,031,274	112,637	548,962	196,227	-171,536	-224,619	99,175	964	438,541	-2,536,110	2,818,891
Creditors	656,257	-139,653	-110,721	61,418	641,567	-101,282	36,368	54,571	-713,722	58,293	-32,920	-208,355	-2,276,164	3,208,120
Accruals and Deferred Income			-496,289	251,178	-837,973	805,788	-33,653	141,716	169,233
Deferred Taxes & Provisions						-1,116	1,116
Cash flow from operations	-531,797	901,169	132,648	-497,998	-89,349	-54,817	-237,852	428,148	-119,324	49,719	-121,905	-515,421	380,904	511,776
Investing Activities
capital expenditure	-14,057	-639	508	3,498	-3,145	-1,796	-4,044	-6,348	-2,394	-31,683	6,462	-12,413	-20,091	-166,989
Change in Investments
cash flow from investments	-14,057	-639	508	3,498	-3,145	-1,796	-4,044	-6,348	-2,394	-31,683	6,462	-12,413	-20,091	-166,989
Financing Activities
Bank loans
Group/Directors Accounts								-249,984	249,984
Other Short Term Loans
Long term loans
Hire Purchase and Lease Commitments
other long term liabilities	-50,100	-576,900	158,767	494,500
share issue			100		-100								99	1
interest	17,361	19,755	1,099		46	903	1,343	756	759	390	631	2,232	2,637	864
cash flow from financing	-32,739	-557,145	159,966	494,500	-54	903	1,343	-249,228	250,743	390	631	2,232	2,736	865
cash and cash equivalents
cash	-578,593	343,385	293,122		-92,548	-55,710	-240,553	172,573	129,025	18,426	-114,812	-525,602	363,549	345,652
overdraft
change in cash	-578,593	343,385	293,122		-92,548	-55,710	-240,553	172,573	129,025	18,426	-114,812	-525,602	363,549	345,652

Very Low Risk70 - 100

Low Risk50 - 70

Moderate Risk30 - 50

High Risk20 - 30

Very High Risk0 - 20

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Perform a competitor analysis for g2brands limited by selecting its closest rivals, whether from the WHOLESALE AND RETAIL TRADE; REPAIR OF MOTOR VEHICLES AND MOTORCYCLES sector, other small companies, companies in SK9 area or any other competitors across 12 key performance metrics.

G2BRANDS LIMITED group structure

G2Brands Limited has no subsidiary companies.

Ultimate parent company

G2BRANDS LIMITED

03187446

G2BRANDS LIMITED Shareholders

alan oliver metcalfe	75%
faye elizabeth simcock	25%

G2Brands Limited currently has 3 directors. The longest serving directors include Mr Alan Metcalfe (Jul 2017) and Ms Gina Sproson (Jan 2018).

officer	country	age	start	end	role
Mr Alan Metcalfe	England	40 years	Jul 2017	-	Director
Ms Gina Sproson	England	53 years	Jan 2018	-	Director
Mrs Faye Simcock	England	37 years	Oct 2022	-	Director

P&L

September 2024

turnover

+158%

operating profit

-38.7k

gross margin

15.5%

-6.24%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

September 2024

net assets

470.8k

-0.04%

total assets

1.6m

+0.56%

cash

57.9k

-0.91%

net assets

Total assets minus all liabilities

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company number

03187446

Type

Private limited with Share Capital

industry

46520 - Wholesale of electronic and telecommunications equipment and parts

46510 - Wholesale of computers, computer peripheral equipment and software

46499 - Wholesale of household goods (other than musical instruments) n.e.c.

incorporation date

April 1996

ultimate parent company

None

previous names

giani limited (December 2020)

le brasserie limited (September 2006)

address

the colony altrincham road, wilmslow, cheshire, SK9 4LY

A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.

We found 5 charges/mortgages relating to g2brands limited. Currently there are 3 open charges and 2 have been satisfied in the past.

When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.

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g2brands limited Company Information

g2brands limited Estimated Valuation

g2brands limited Estimated Valuation

g2brands limited Estimated Valuation

G2brands Limited Overview

G2brands Limited Health Check

G2BRANDS LIMITED financials

g2brands limited Credit Report and Business Information

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g2brands limited Ownership

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