gravity oxford ltd Company Information
Company Number
04230132
Next Accounts
Sep 2025
Shareholders
gravity global limited
Group Structure
View All
Industry
Advertising agencies
Registered Address
69 wilson street, london, EC2A 2BB
Website
http://gravityglobal.comgravity oxford ltd Estimated Valuation
Pomanda estimates the enterprise value of GRAVITY OXFORD LTD at £358.8k based on a Turnover of £1m and 0.35x industry multiple (adjusted for size and gross margin).
gravity oxford ltd Estimated Valuation
Pomanda estimates the enterprise value of GRAVITY OXFORD LTD at £0 based on an EBITDA of £-117.6k and a 2.31x industry multiple (adjusted for size and gross margin).
gravity oxford ltd Estimated Valuation
Pomanda estimates the enterprise value of GRAVITY OXFORD LTD at £647.1k based on Net Assets of £337.6k and 1.92x industry multiple (adjusted for liquidity).
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Gravity Oxford Ltd Overview
Gravity Oxford Ltd is a live company located in london, EC2A 2BB with a Companies House number of 04230132. It operates in the advertising agencies sector, SIC Code 73110. Founded in June 2001, it's largest shareholder is gravity global limited with a 100% stake. Gravity Oxford Ltd is a mature, small sized company, Pomanda has estimated its turnover at £1m with declining growth in recent years.
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Gravity Oxford Ltd Health Check
Pomanda's financial health check has awarded Gravity Oxford Ltd a 0.5 rating. We use a traffic light system to show it exceeds the industry average on 0 measures and has 10 areas for improvement. Company Health Check FAQs


0 Strong

1 Regular

10 Weak

Size
annual sales of £1m, make it smaller than the average company (£10m)
- Gravity Oxford Ltd
£10m - Industry AVG

Growth
3 year (CAGR) sales growth of -20%, show it is growing at a slower rate (6.2%)
- Gravity Oxford Ltd
6.2% - Industry AVG

Production
with a gross margin of 21.5%, this company has a higher cost of product (43.5%)
- Gravity Oxford Ltd
43.5% - Industry AVG

Profitability
an operating margin of -12.5% make it less profitable than the average company (5.1%)
- Gravity Oxford Ltd
5.1% - Industry AVG

Employees
with 17 employees, this is below the industry average (44)
17 - Gravity Oxford Ltd
44 - Industry AVG

Pay Structure
on an average salary of £66k, the company has an equivalent pay structure (£66k)
- Gravity Oxford Ltd
£66k - Industry AVG

Efficiency
resulting in sales per employee of £60.4k, this is less efficient (£186.8k)
- Gravity Oxford Ltd
£186.8k - Industry AVG

Debtor Days
it gets paid by customers after 76 days, this is later than average (59 days)
- Gravity Oxford Ltd
59 days - Industry AVG

Creditor Days
its suppliers are paid after 25 days, this is quicker than average (43 days)
- Gravity Oxford Ltd
43 days - Industry AVG

Stock Days
There is insufficient data available for this Key Performance Indicator!
- Gravity Oxford Ltd
- - Industry AVG

Cash Balance
has cash to cover current liabilities for 5 weeks, this is less cash available to meet short term requirements (14 weeks)
5 weeks - Gravity Oxford Ltd
14 weeks - Industry AVG

Debt Level
it has a ratio of liabilities to total assets of 76.9%, this is a higher level of debt than the average (68.1%)
76.9% - Gravity Oxford Ltd
68.1% - Industry AVG
GRAVITY OXFORD LTD financials

Gravity Oxford Ltd's latest turnover from December 2023 is estimated at £1 million and the company has net assets of £337.6 thousand. According to their latest financial statements, Gravity Oxford Ltd has 17 employees and maintains cash reserves of £99.4 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Turnover | |||||||||||||||
Other Income Or Grants | |||||||||||||||
Cost Of Sales | |||||||||||||||
Gross Profit | |||||||||||||||
Admin Expenses | |||||||||||||||
Operating Profit | |||||||||||||||
Interest Payable | |||||||||||||||
Interest Receivable | |||||||||||||||
Pre-Tax Profit | |||||||||||||||
Tax | |||||||||||||||
Profit After Tax | |||||||||||||||
Dividends Paid | |||||||||||||||
Retained Profit | |||||||||||||||
Employee Costs | |||||||||||||||
Number Of Employees | 17 | 22 | 23 | 27 | 34 | 44 | 47 | 50 | 46 | ||||||
EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Tangible Assets | 6,856 | 44,728 | 52,949 | 68,946 | 54,280 | 90,052 | 51,970 | 56,042 | 76,962 | 44,255 | 25,493 | 14,782 | 19,779 | 17,059 | |
Intangible Assets | |||||||||||||||
Investments & Other | |||||||||||||||
Debtors (Due After 1 year) | 41,000 | 25,250 | 39,929 | 39,929 | 39,929 | 39,929 | 29,929 | 29,929 | 29,929 | 29,929 | 29,929 | ||||
Total Fixed Assets | 47,856 | 69,978 | 52,949 | 68,946 | 94,209 | 129,981 | 91,899 | 95,971 | 76,962 | 74,184 | 55,422 | 44,711 | 49,708 | 46,988 | |
Stock & work in progress | 31,240 | 70,959 | |||||||||||||
Trade Debtors | 215,770 | 224,900 | 291,445 | 652,955 | 375,056 | 320,538 | 508,767 | 511,670 | 704,781 | 896,724 | 539,747 | 429,422 | 427,647 | 385,400 | 6,977 |
Group Debtors | 1,013,407 | 725,250 | 293,734 | ||||||||||||
Misc Debtors | 82,100 | 76,750 | 249,484 | 153,261 | 144,657 | 287,153 | 620,016 | 271,541 | 413,028 | ||||||
Cash | 99,412 | 315,594 | 258,197 | 232,774 | 149,480 | 226,226 | 248,640 | 585,408 | 344,606 | 331,596 | 97,754 | 66,762 | 64,448 | 31,284 | 19,700 |
misc current assets | |||||||||||||||
total current assets | 1,410,689 | 1,342,494 | 1,092,860 | 1,038,990 | 669,193 | 833,917 | 1,377,423 | 1,368,619 | 1,462,415 | 1,228,320 | 637,501 | 496,184 | 523,335 | 487,643 | 26,677 |
total assets | 1,458,545 | 1,412,472 | 1,145,809 | 1,107,936 | 763,402 | 963,898 | 1,469,322 | 1,464,590 | 1,539,377 | 1,302,504 | 692,923 | 540,895 | 573,043 | 534,631 | 26,677 |
Bank overdraft | |||||||||||||||
Bank loan | |||||||||||||||
Trade Creditors | 55,368 | 73,909 | 130,036 | 81,444 | 116,906 | 148,754 | 178,426 | 146,524 | 187,248 | 996,345 | 537,821 | 461,820 | 522,639 | 475,342 | 22,029 |
Group/Directors Accounts | 564,427 | 510,411 | 148,729 | 133,351 | 97,751 | 10,827 | 8,112 | ||||||||
other short term finances | |||||||||||||||
hp & lease commitments | |||||||||||||||
other current liabilities | 303,540 | 366,209 | 577,419 | 859,321 | 311,674 | 258,064 | 461,099 | 776,047 | 972,669 | ||||||
total current liabilities | 923,335 | 950,529 | 856,184 | 1,074,116 | 526,331 | 406,818 | 639,525 | 922,571 | 1,159,917 | 996,345 | 537,821 | 472,647 | 530,751 | 475,342 | 22,029 |
loans | |||||||||||||||
hp & lease commitments | |||||||||||||||
Accruals and Deferred Income | |||||||||||||||
other liabilities | 190,833 | ||||||||||||||
provisions | 6,810 | 6,810 | 8,558 | 9,847 | 41,978 | 13,841 | 8,075 | 8,756 | 13,474 | 8,851 | 5,099 | 2,956 | 3,810 | 4,441 | |
total long term liabilities | 197,643 | 6,810 | 8,558 | 9,847 | 41,978 | 13,841 | 8,075 | 8,756 | 13,474 | 8,851 | 5,099 | 2,956 | 3,810 | 4,441 | |
total liabilities | 1,120,978 | 957,339 | 864,742 | 1,083,963 | 568,309 | 420,659 | 647,600 | 931,327 | 1,173,391 | 1,005,196 | 542,920 | 475,603 | 534,561 | 479,783 | 22,029 |
net assets | 337,567 | 455,133 | 281,067 | 23,973 | 195,093 | 543,239 | 821,722 | 533,263 | 365,986 | 297,308 | 150,003 | 65,292 | 38,482 | 54,848 | 4,648 |
total shareholders funds | 337,567 | 455,133 | 281,067 | 23,973 | 195,093 | 543,239 | 821,722 | 533,263 | 365,986 | 297,308 | 150,003 | 65,292 | 38,482 | 54,848 | 4,648 |
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||||||||
Operating Profit | |||||||||||||||
Depreciation | 10,896 | 34,542 | 29,821 | 69,120 | 40,591 | 31,852 | 34,220 | 33,511 | 16,743 | 13,618 | 8,128 | 7,428 | 880 | ||
Amortisation | 500 | 540 | 500 | ||||||||||||
Tax | |||||||||||||||
Stock | -31,240 | -39,719 | 70,959 | ||||||||||||
Debtors | 300,127 | 217,487 | 28,447 | 246,574 | -87,978 | -521,092 | 345,572 | -294,669 | 191,156 | 356,977 | 110,325 | 1,775 | 42,247 | 408,352 | 6,977 |
Creditors | -18,541 | -56,127 | 48,592 | -35,462 | -31,848 | -29,672 | 31,902 | -40,724 | -809,097 | 458,524 | 76,001 | -60,819 | 47,297 | 453,313 | 22,029 |
Accruals and Deferred Income | -62,669 | -211,210 | -281,902 | 547,647 | 53,610 | -203,035 | -314,948 | -196,622 | 972,669 | ||||||
Deferred Taxes & Provisions | -1,748 | -1,289 | -32,131 | 28,137 | 5,766 | -681 | -4,718 | 4,623 | 3,752 | 2,143 | -854 | -631 | 4,441 | ||
Cash flow from operations | |||||||||||||||
Investing Activities | |||||||||||||||
capital expenditure | |||||||||||||||
Change in Investments | |||||||||||||||
cash flow from investments | |||||||||||||||
Financing Activities | |||||||||||||||
Bank loans | |||||||||||||||
Group/Directors Accounts | 54,016 | 361,682 | 15,378 | 35,600 | 97,751 | -10,827 | 2,715 | 8,112 | |||||||
Other Short Term Loans | |||||||||||||||
Long term loans | |||||||||||||||
Hire Purchase and Lease Commitments | |||||||||||||||
other long term liabilities | 190,833 | ||||||||||||||
share issue | |||||||||||||||
interest | |||||||||||||||
cash flow from financing | |||||||||||||||
cash and cash equivalents | |||||||||||||||
cash | -216,182 | 57,397 | 25,423 | 83,294 | -76,746 | -22,414 | -336,768 | 240,802 | 13,010 | 233,842 | 30,992 | 2,314 | 33,164 | 11,584 | 19,700 |
overdraft | |||||||||||||||
change in cash | -216,182 | 57,397 | 25,423 | 83,294 | -76,746 | -22,414 | -336,768 | 240,802 | 13,010 | 233,842 | 30,992 | 2,314 | 33,164 | 11,584 | 19,700 |
gravity oxford ltd Credit Report and Business Information
Gravity Oxford Ltd Competitor Analysis

Perform a competitor analysis for gravity oxford ltd by selecting its closest rivals, whether from the PROFESSIONAL, SCIENTIFIC AND TECHNICAL ACTIVITIES sector, other small companies, companies in EC2A area or any other competitors across 12 key performance metrics.
gravity oxford ltd Ownership
GRAVITY OXFORD LTD group structure
Gravity Oxford Ltd has no subsidiary companies.
Ultimate parent company
2 parents
GRAVITY OXFORD LTD
04230132
gravity oxford ltd directors
Gravity Oxford Ltd currently has 3 directors. The longest serving directors include Mr Mark Lethbridge (Jan 2019) and Mr Sean Feast (Jan 2019).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Mark Lethbridge | United Kingdom | 65 years | Jan 2019 | - | Director |
Mr Sean Feast | England | 57 years | Jan 2019 | - | Director |
Mr Andrew Daynes | United Kingdom | 41 years | Sep 2021 | - | Director |
P&L
December 2023turnover
1m
-14%
operating profit
-128.5k
0%
gross margin
21.5%
-8.65%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
December 2023net assets
337.6k
-0.26%
total assets
1.5m
+0.03%
cash
99.4k
-0.69%
net assets
Total assets minus all liabilities
gravity oxford ltd company details
company number
04230132
Type
Private limited with Share Capital
industry
73110 - Advertising agencies
incorporation date
June 2001
age
24
incorporated
UK
ultimate parent company
accounts
Audit Exemption Subsidiary
last accounts submitted
December 2023
previous names
jj marketing limited (May 2019)
j.j. marketing limited (June 2001)
accountant
-
auditor
-
address
69 wilson street, london, EC2A 2BB
Bank
HANDELSBANKEN
Legal Advisor
-
gravity oxford ltd Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 5 charges/mortgages relating to gravity oxford ltd. Currently there are 3 open charges and 2 have been satisfied in the past.
gravity oxford ltd Capital Raised & Share Issues BETA
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
Click to start generating capital raising & share issue transactions for GRAVITY OXFORD LTD. This can take several minutes, an email will notify you when this has completed.
gravity oxford ltd Companies House Filings - See Documents
date | description | view/download |
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