Brand Agency (london) Limited

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brand agency (london) limited Company Information

Company Number

07014682

Next Accounts

99 days late

Directors

Charlotte Knight

Shareholders

pbs brand agency ltd

Group Structure

View All

Industry

Wholesale of perfume and cosmetics

Registered Address

c/o frp advisory trading limited, 2nd floor 110 cannon street, london, EC4N 6EU

Website

http://ciatelondon.com

brand agency (london) limited Estimated Valuation

£17.1m

Pomanda estimates the enterprise value of BRAND AGENCY (LONDON) LIMITED at £17.1m based on a Turnover of £20.3m and 0.84x industry multiple (adjusted for size and gross margin).

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Brand Agency (london) Limited is a live company located in london, EC4N 6EU with a Companies House number of 07014682. It operates in the wholesale of perfume and cosmetics sector, SIC Code 46450. Founded in September 2009, it's largest shareholder is pbs brand agency ltd with a 100% stake. Brand Agency (london) Limited is a established, large sized company, Pomanda has estimated its turnover at £20.3m with high growth in recent years.

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Pomanda's financial health check has awarded Brand Agency (London) Limited a 4 rating. We use a traffic light system to show it exceeds the industry average on 6 measures and has 3 areas for improvement. Company Health Check FAQs

Health Rating4out of 5

6 Strong

3 Regular

3 Weak

Size

annual sales of £20.3m, make it larger than the average company (£14.5m)

Growth

3 year (CAGR) sales growth of 16%, show it is growing at a faster rate (2%)

EXPORT

Brand Agency (London) Limited's latest turnover from March 2023 is estimated at £20.3 million and the company has net assets of -£2.4 million. According to their latest financial statements, Brand Agency (London) Limited has 56 employees and maintains cash reserves of £111.1 thousand as reported in the balance sheet.

Data source: Companies House, Pomanda Estimates

	Mar 2023	Mar 2022	Mar 2021	Mar 2020	Mar 2019	Mar 2018	Mar 2017	Mar 2016	Mar 2015	Dec 2013	Dec 2012	Dec 2011
Turnover	20,284,245	7,576,956	10,810,321	13,084,313	12,888,205	9,615,006	9,865,379	5,743,288	10,068,960	10,151,454	2,734,308	1,055,914
Other Income Or Grants
Cost Of Sales	11,456,392	4,222,600	5,886,940	6,168,079	7,297,588	5,640,431	5,751,358	3,267,466	5,434,819	5,134,146	1,545,175	611,204
Gross Profit	8,827,853	3,354,356	4,923,381	6,916,234	5,590,617	3,974,575	4,114,022	2,475,822	4,634,141	5,017,308	1,189,133	444,711
Admin Expenses	11,277,000	3,497,032	4,766,523	3,768,937	4,227,452	3,447,153	5,607,913	3,193,513	4,633,373	4,508,481	-874,278	299,092
Operating Profit	-2,449,147	-142,676	156,858	3,147,297	1,363,165	527,422	-1,493,891	-717,691	768	508,827	2,063,411	145,619
Interest Payable	27,536	462,639	456,662	753,451	919,783	55,356	120,336	146,418	413,109	71,101
Interest Receivable	8,181					380	77	110	109		1,105	33
Pre-Tax Profit	-2,468,502	-605,315	-299,804	2,393,846	-98,996	472,446	-1,614,150	-863,999	-412,232	437,726	2,064,516	145,651
Tax		171,063	81,978	-391,198	14,392	-89,765			89,302	-134,948	-495,484	-37,869
Profit After Tax	-2,468,502	-434,252	-217,826	2,002,648	-84,604	382,681	-1,614,150	-863,999	-322,930	302,778	1,569,032	107,782
Dividends Paid		267,000	120,000	80,000					44,000	126,800
Retained Profit	-2,468,502	-701,252	-337,826	1,922,648	-84,604	382,681	-1,614,150	-863,999	-366,930	175,978	1,569,032	107,782
Employee Costs	2,480,516	150,433	750,252	657,749	698,733	906,422	981,806	1,211,437	1,049,181	792,750	389,809	161,598
Number Of Employees	56	44	32	28	28	26	29	32	29	23	12	5
EBITDA*	-2,193,056	89,030	474,360	3,409,274	1,816,312	1,020,217	-1,493,891	-345,996	219,229	565,925	2,076,022	146,047

* Earnings Before Interest, Tax, Depreciation and Amortisation

	Mar 2023	Mar 2022	Mar 2021	Mar 2020	Mar 2019	Mar 2018	Mar 2017	Mar 2016	Mar 2015	Dec 2013	Dec 2012	Dec 2011
Tangible Assets	287,744	416,676	573,497	681,072	463,237	683,549	1,114,317	1,554,178	530,279	380,918	50,821	7,244
Intangible Assets	27,473	35,518	51,436	68,140	82,622	94,040	100,562	98,031	99,353	90,377	63,062
Investments & Other
Debtors (Due After 1 year)	1,057,605	225,423	54,360		363,580	349,188	433,119
Total Fixed Assets	1,372,822	677,617	679,293	749,212	909,439	1,126,777	1,647,998	1,652,209	629,632	471,295	113,883	7,244
Stock & work in progress	1,653,846	1,620,126	2,316,385	3,120,699	3,455,579	3,602,319	3,665,993	3,349,115	3,778,829	5,061,881	872,767	112,693
Trade Debtors	2,129,436	2,727,603	3,120,432	4,310,496	3,549,560	1,125,045	1,411,371	441,403	862,040	378,496	353,505	230,136
Group Debtors	4,308,090	3,544,109	2,043,177	2,264,685	892,626	567,918	269,213	980,192	950,386	91,410	1,131,192
Misc Debtors	696,224	653,078	358,982	307,719	158,683	33,456	167,250	468,388	365,836	341,164
Cash	111,134	273,832	958,718	106,163	188,940	101,733	50,412	11,505	32,448	201,040	428,759	13,109
misc current assets
total current assets	8,898,730	8,818,748	8,797,694	10,109,762	8,245,388	5,430,471	5,564,239	5,250,603	5,989,539	6,073,991	2,786,223	355,938
total assets	10,271,552	9,496,365	9,476,987	10,858,974	9,154,827	6,557,248	7,212,237	6,902,812	6,619,171	6,545,286	2,900,106	363,182
Bank overdraft	62,453	26,455	622	96,332	17,246	116,638	1,586,630	2,264,136	2,241,026	725,512
Bank loan
Trade Creditors	8,844,730	5,285,696	4,912,607	5,978,025	4,938,095	3,200,796	3,275,407	1,559,637	2,062,358	2,801,160	1,154,082	192,970
Group/Directors Accounts											62,428	62,429
other short term finances		448,378	302,747	503,057	2,079,360
hp & lease commitments									14,439	7,800
other current liabilities	1,132,336	1,111,136	1,079,059	878,164	642,335	2,049,419	1,542,486	550,014	745,881	1,093,001
total current liabilities	10,039,519	6,871,665	6,295,035	7,455,578	7,677,036	5,366,853	6,404,523	4,373,787	5,063,704	4,627,473	1,216,510	255,399
loans
hp & lease commitments										14,299
Accruals and Deferred Income
other liabilities	2,652,000	2,604,000	2,460,000	2,316,000	2,172,000	1,800,000	1,800,000	1,907,161	17,177
provisions	27,835			27,618					52,427	50,721	6,781
total long term liabilities	2,679,835	2,604,000	2,460,000	2,343,618	2,172,000	1,800,000	1,800,000	1,907,161	69,604	65,020	6,781
total liabilities	12,719,354	9,475,665	8,755,035	9,799,196	9,849,036	7,166,853	8,204,523	6,280,948	5,133,308	4,692,493	1,223,291	255,399
net assets	-2,447,802	20,700	721,952	1,059,778	-694,209	-609,605	-992,286	621,864	1,485,863	1,852,793	1,676,815	107,783
total shareholders funds	-2,447,802	20,700	721,952	1,059,778	-694,209	-609,605	-992,286	621,864	1,485,863	1,852,793	1,676,815	107,783

	Mar 2023	Mar 2022	Mar 2021	Mar 2020	Mar 2019	Mar 2018	Mar 2017	Mar 2016	Mar 2015	Dec 2013	Dec 2012	Dec 2011
Operating Activities
Operating Profit	-2,449,147	-142,676	156,858	3,147,297	1,363,165	527,422	-1,493,891	-717,691	768	508,827	2,063,411	145,619
Depreciation	242,707	214,753	300,608	245,231	436,747	477,116		357,087	204,466	48,943	10,452	428
Amortisation	13,384	16,953	16,894	16,746	16,400	15,679		14,608	13,995	8,155	2,159
Tax		171,063	81,978	-391,198	14,392	-89,765			89,302	-134,948	-495,484	-37,869
Stock	33,720	-696,259	-804,314	-334,880	-146,740	-63,674	316,878	-429,714	3,778,829	4,189,114	760,074	112,693
Debtors	1,041,142	1,573,262	-1,305,949	1,918,451	2,888,842	-205,346	390,970	-288,279	2,178,262	-673,627	1,254,561	230,136
Creditors	3,559,034	373,089	-1,065,418	1,039,930	1,737,299	-74,611	1,715,770	-502,721	2,062,358	1,647,078	961,112	192,970
Accruals and Deferred Income	21,200	32,077	200,895	235,829	-1,407,084	506,933	992,472	-195,867	745,881	1,093,001
Deferred Taxes & Provisions	27,835		-27,618	27,618				-52,427	52,427	43,940	6,781
Cash flow from operations	340,151	-211,744	1,774,460	2,737,882	-581,183	1,631,794	506,503	-379,018	-2,787,894	-300,491	533,796	-41,681
Investing Activities
capital expenditure	-119,114				-330,692	-55,505	437,330	-1,394,272	-353,000	-396,441	-119,250	-7,672
Change in Investments
cash flow from investments	-119,114				-330,692	-55,505	437,330	-1,394,272	-353,000	-396,441	-119,250	-7,672
Financing Activities
Bank loans
Group/Directors Accounts										-62,428	-1	62,429
Other Short Term Loans	-448,378	145,631	-200,310	-1,576,303	2,079,360
Long term loans
Hire Purchase and Lease Commitments								-14,439	14,439	22,099
other long term liabilities	48,000	144,000	144,000	144,000	372,000		-107,161	1,889,984	17,177
share issue				-168,661					1,852,793			1
interest	-19,355	-462,639	-456,662	-753,451	-919,783	-54,976	-120,259	-146,308	-413,000	-71,101	1,105	33
cash flow from financing	-419,733	-173,008	-512,972	-2,354,415	1,531,577	-54,976	-227,420	1,729,237	1,471,409	-111,430	1,104	62,463
cash and cash equivalents
cash	-162,698	-684,886	852,555	-82,777	87,207	51,321	38,907	-20,943	32,448	-227,719	415,650	13,109
overdraft	35,998	25,833	-95,710	79,086	-99,392	-1,469,992	-677,506	23,110	2,241,026	725,512
change in cash	-198,696	-710,719	948,265	-161,863	186,599	1,521,313	716,413	-44,053	-2,208,578	-953,231	415,650	13,109

Very Low Risk70 - 100

Low Risk50 - 70

Moderate Risk30 - 50

High Risk20 - 30

Very High Risk0 - 20

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BRAND AGENCY (LONDON) LIMITED group structure

Brand Agency (London) Limited has no subsidiary companies.

Ultimate parent company

LOTTIE LONDON HOLDINGS LTD

07576111

1 parent

BRAND AGENCY (LONDON) LIMITED

07014682

BRAND AGENCY (LONDON) LIMITED Shareholders

pbs brand agency ltd

100%

Brand Agency (London) Limited currently has 1 director, Ms Charlotte Knight serving since Jan 2013.

officer	country	age	start	end	role
Ms Charlotte Knight		45 years	Jan 2013	-	Director

P&L

March 2023

turnover

20.3m

+168%

operating profit

-2.4m

gross margin

43.6%

-1.69%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

March 2023

net assets

-2.4m

-119.25%

total assets

10.3m

+0.08%

cash

111.1k

-0.59%

net assets

Total assets minus all liabilities

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company number

07014682

Type

Private limited with Share Capital

industry

46450 - Wholesale of perfume and cosmetics

incorporation date

September 2009

ultimate parent company

LOTTIE LONDON HOLDINGS LTD

previous names

b public relations ltd (April 2011)

slh group ltd. (October 2010)

address

c/o frp advisory trading limited, 2nd floor 110 cannon street, london, EC4N 6EU

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brand agency (london) limited Company Information

brand agency (london) limited Estimated Valuation

brand agency (london) limited Estimated Valuation

brand agency (london) limited Estimated Valuation

Brand Agency (london) Limited Overview

Brand Agency (london) Limited Health Check

BRAND AGENCY (LONDON) LIMITED financials

brand agency (london) limited Credit Report and Business Information

Brand Agency (london) Limited Competitor Analysis

brand agency (london) limited Ownership

brand agency (london) limited directors

brand agency (london) limited company details

brand agency (london) limited Charges & Mortgages

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brand agency (london) limited Companies House Filings - See Documents