secret escapes limited

4.5

secret escapes limited Company Information

Share SECRET ESCAPES LIMITED
Live 
EstablishedMegaDeclining

Company Number

07026107

Registered Address

4th floor 120 holborn, london, EC1N 2TD

Industry

Travel agency activities

 

Telephone

02078872772

Next Accounts Due

28 days late

Group Structure

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Directors

Stafford Saint13 Years

Heber Ramos De Freitas4 Years

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Shareholders

secret escapes holding limited 100%

secret escapes limited Estimated Valuation

£195.7m

Pomanda estimates the enterprise value of SECRET ESCAPES LIMITED at £195.7m based on a Turnover of £108.1m and 1.81x industry multiple (adjusted for size and gross margin).

secret escapes limited Estimated Valuation

£0

Pomanda estimates the enterprise value of SECRET ESCAPES LIMITED at £0 based on an EBITDA of £-7.6m and a 10x industry multiple (adjusted for size and gross margin).

secret escapes limited Estimated Valuation

£0

Pomanda estimates the enterprise value of SECRET ESCAPES LIMITED at £0 based on Net Assets of £-15.1m and 1.35x industry multiple (adjusted for liquidity).

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Secret Escapes Limited Overview

Secret Escapes Limited is a live company located in london, EC1N 2TD with a Companies House number of 07026107. It operates in the travel agency activities sector, SIC Code 79110. Founded in September 2009, it's largest shareholder is secret escapes holding limited with a 100% stake. Secret Escapes Limited is a established, mega sized company, Pomanda has estimated its turnover at £108.1m with declining growth in recent years.

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Secret Escapes Limited Health Check

Pomanda's financial health check has awarded Secret Escapes Limited a 4.5 rating. We use a traffic light system to show it exceeds the industry average on 5 measures and has 2 areas for improvement. Company Health Check FAQs

Health Check Image
Health Rating4.5out of 5
positive_score

5 Strong

positive_score

4 Regular

positive_score

2 Weak

size

Size

annual sales of £108.1m, make it larger than the average company (£7.2m)

£108.1m - Secret Escapes Limited

£7.2m - Industry AVG

growth

Growth

3 year (CAGR) sales growth of -14%, show it is growing at a similar rate (-14.2%)

-14% - Secret Escapes Limited

-14.2% - Industry AVG

production

Production

with a gross margin of 71%, this company has a lower cost of product (26.5%)

71% - Secret Escapes Limited

26.5% - Industry AVG

profitability

Profitability

an operating margin of -13.7% make it less profitable than the average company (1.3%)

-13.7% - Secret Escapes Limited

1.3% - Industry AVG

employees

Employees

with 796 employees, this is above the industry average (34)

796 - Secret Escapes Limited

34 - Industry AVG

paystructure

Pay Structure

on an average salary of £41.8k, the company has an equivalent pay structure (£38.9k)

£41.8k - Secret Escapes Limited

£38.9k - Industry AVG

efficiency

Efficiency

resulting in sales per employee of £135.8k, this is equally as efficient (£158.6k)

£135.8k - Secret Escapes Limited

£158.6k - Industry AVG

debtordays

Debtor Days

it gets paid by customers after 37 days, this is near the average (44 days)

37 days - Secret Escapes Limited

44 days - Industry AVG

creditordays

Creditor Days

its suppliers are paid after 929 days, this is slower than average (72 days)

929 days - Secret Escapes Limited

72 days - Industry AVG

stockdays

Stock Days

There is insufficient data available for this Key Performance Indicator!

- - Secret Escapes Limited

- - Industry AVG

cashbalance

Cash Balance

has cash to cover current liabilities for 28 weeks, this is more cash available to meet short term requirements (18 weeks)

28 weeks - Secret Escapes Limited

18 weeks - Industry AVG

debtlevel

Debt Level

it has a ratio of liabilities to total assets of 108.6%, this is a higher level of debt than the average (82.7%)

108.6% - Secret Escapes Limited

82.7% - Industry AVG

SECRET ESCAPES LIMITED financials

EXPORTms excel logo

Secret Escapes Limited's latest turnover from December 2022 is £108.1 million and the company has net assets of -£15.1 million. According to their latest financial statements, Secret Escapes Limited has 796 employees and maintains cash reserves of £74.5 million as reported in the balance sheet.

Data source: Companies HousePomanda Estimates

Dec 2022Dec 2021Dec 2020Dec 2019Dec 2018Dec 2017Dec 2016Dec 2015Dec 2014Dec 2013Dec 2012Dec 2011Sep 2010
Turnover108,097,00069,425,00076,053,000169,450,000121,227,00073,209,00048,749,00030,888,00020,385,00011,596,8763,645,1718,111,9450
Other Income Or Grants0000000000000
Cost Of Sales31,312,00012,636,00030,855,00066,956,00033,918,00011,345,0008,447,0005,241,0003,309,0002,189,8021,108,4886,919,7970
Gross Profit76,785,00056,789,00045,198,000102,494,00087,309,00061,864,00040,302,00025,647,00017,076,0009,407,0742,536,6831,192,1480
Admin Expenses91,626,00060,000,00085,567,000105,860,00095,399,00075,732,00060,673,00047,148,00032,143,00012,990,5448,044,4972,433,7870
Operating Profit-14,841,000-3,211,000-40,369,000-3,366,000-8,090,000-13,868,000-20,371,000-21,501,000-15,067,000-3,583,470-5,507,814-1,241,6390
Interest Payable8,248,0008,292,0009,246,0007,972,0001,933,000373,00001,00000000
Interest Receivable00196,000239,00048,00024,00097,00035,00035,00059,82427,2916,1310
Pre-Tax Profit-23,089,000-11,503,000-49,419,000-11,099,000-9,975,000-14,217,000-20,274,000-21,467,000-15,032,000-3,523,646-5,480,523-1,235,5080
Tax-1,076,000-1,159,0001,255,000-1,687,000-1,053,000-445,000-266,000-90,000-12,0000000
Profit After Tax-24,165,000-12,662,000-48,164,000-12,786,000-11,028,000-14,662,000-20,540,000-21,557,000-15,044,000-3,523,646-5,480,523-1,235,5080
Dividends Paid0000000000000
Retained Profit-24,165,000-12,662,000-48,164,000-12,786,000-11,028,000-14,662,000-20,540,000-21,557,000-15,044,000-3,523,646-5,480,523-1,235,5080
Employee Costs33,312,00029,560,00033,220,00045,785,00034,347,00028,495,00020,029,00014,526,0009,311,0003,345,4351,994,255864,1570
Number Of Employees7968006502687676703682541375633300
EBITDA*-7,569,0005,364,000-33,762,0005,085,000-4,134,000-12,673,000-19,863,000-20,643,000-14,921,000-3,487,699-5,481,648-1,230,0240

* Earnings Before Interest, Tax, Depreciation and Amortisation

Dec 2022Dec 2021Dec 2020Dec 2019Dec 2018Dec 2017Dec 2016Dec 2015Dec 2014Dec 2013Dec 2012Dec 2011Sep 2010
Tangible Assets3,673,0004,596,0006,456,0005,612,0003,038,0002,609,0001,256,0001,091,000373,00087,23272,54225,7010
Intangible Assets61,284,00068,625,00073,718,00084,043,00064,470,00062,804,0003,816,0003,931,0003,938,0000000
Investments & Other000037,00037,0000000000
Debtors (Due After 1 year)0000000000000
Total Fixed Assets64,957,00073,221,00080,174,00089,655,00067,508,00065,413,0005,072,0005,022,0004,311,00087,23272,54225,7010
Stock & work in progress0000000000000
Trade Debtors11,182,0005,804,0004,637,00011,280,0009,233,0006,791,0004,213,0002,605,0002,030,0001,939,041680,511482,3950
Group Debtors0000000000000
Misc Debtors25,434,00017,926,00019,626,00038,590,00017,053,00011,127,0004,576,0003,925,0002,209,0001,485,134582,55200
Cash74,481,00079,765,00075,153,00077,261,00052,919,00048,035,00010,749,00021,813,0004,182,0004,185,9044,701,3632,452,5910
misc current assets0000000000000
total current assets111,167,000103,495,00099,416,000127,131,00079,205,00065,953,00019,538,00028,343,0008,421,0007,610,0795,964,4262,934,9860
total assets176,124,000176,716,000179,590,000216,786,000146,713,000131,366,00024,610,00033,365,00012,732,0007,697,3116,036,9682,960,6870
Bank overdraft0000000000000
Bank loan00013,996,00021,084,00014,861,0000000000
Trade Creditors 79,717,00059,660,00047,905,00087,533,00069,238,00052,760,00027,017,00018,240,00013,116,0007,299,4532,673,269833,8420
Group/Directors Accounts0000000000000
other short term finances18,970,00032,226,00013,145,000000003,485,0000000
hp & lease commitments1,437,0001,518,0001,729,0002,491,000000000000
other current liabilities33,488,00023,314,00025,384,00038,990,00022,495,00013,339,0005,364,0004,396,0003,165,0001,023,511638,66700
total current liabilities133,612,000116,718,00088,163,000143,010,000112,817,00080,960,00032,381,00022,636,00019,766,0008,322,9643,311,936833,8420
loans111,412,00094,382,000131,368,000106,046,00016,474,00028,754,0000000000
hp & lease commitments2,994,0003,928,0005,642,0002,448,000000000000
Accruals and Deferred Income00520,0000000000000
other liabilities0000000000000
provisions3,900,0005,368,0005,080,0009,952,0006,852,0007,604,0000000000
total long term liabilities57,656,00049,875,00068,744,00057,999,00011,663,00018,179,0000000000
total liabilities191,268,000166,593,000156,907,000201,009,000124,480,00099,139,00032,381,00022,636,00019,766,0008,322,9643,311,936833,8420
net assets-15,144,00010,123,00022,683,00015,777,00022,233,00032,227,000-7,771,00010,729,000-7,034,000-625,6532,725,0322,126,8450
total shareholders funds-15,144,00010,123,00022,683,00015,777,00022,233,00032,227,000-7,771,00010,729,000-7,034,000-625,6532,725,0322,126,8450
Dec 2022Dec 2021Dec 2020Dec 2019Dec 2018Dec 2017Dec 2016Dec 2015Dec 2014Dec 2013Dec 2012Dec 2011Sep 2010
Operating Activities
Operating Profit-14,841,000-3,211,000-40,369,000-3,366,000-8,090,000-13,868,000-20,371,000-21,501,000-15,067,000-3,583,470-5,507,814-1,241,6390
Depreciation1,764,0002,243,000653,0003,273,000647,000535,000389,000240,000142,00095,77126,16611,6150
Amortisation5,508,0006,332,0005,954,0005,178,0003,309,000660,000119,000618,0004,0000000
Tax-1,076,000-1,159,0001,255,000-1,687,000-1,053,000-445,000-266,000-90,000-12,0000000
Stock0000000000000
Debtors12,886,000-533,000-25,607,00023,584,0008,368,0009,129,0002,259,0002,291,000814,8252,161,112780,668482,3950
Creditors20,057,00011,755,000-39,628,00018,295,00016,478,00025,743,0008,777,0005,124,0005,816,5474,626,1841,839,427833,8420
Accruals and Deferred Income10,174,000-2,590,000-13,086,00016,495,0009,156,0007,975,000968,0001,231,0002,141,489384,844638,66700
Deferred Taxes & Provisions-1,468,000288,000-4,872,0003,100,000-752,0007,604,0000000000
Cash flow from operations7,232,00014,191,000-64,486,00017,704,00011,327,00019,075,000-12,643,000-16,669,000-7,789,789-637,783-3,784,222-878,5770
Investing Activities
capital expenditure992,000-1,622,0002,874,000-30,598,000-6,051,000-61,536,000-558,000-1,569,000-4,369,768-110,461-73,007-37,3160
Change in Investments000-37,000037,0000000000
cash flow from investments992,000-1,622,0002,874,000-30,561,000-6,051,000-61,573,000-558,000-1,569,000-4,369,768-110,461-73,007-37,3160
Financing Activities
Bank loans00-13,996,000-7,088,0006,223,00014,861,0000000000
Group/Directors Accounts0000000000000
Other Short Term Loans -13,256,00019,081,00013,145,0000000-3,485,0003,485,0000000
Long term loans17,030,000-36,986,00025,322,00089,572,000-12,280,00028,754,0000000000
Hire Purchase and Lease Commitments-1,015,000-1,925,0002,432,0004,939,000000000000
other long term liabilities0000000000000
share issue-1,102,000102,00055,070,0006,330,0001,034,00054,660,0002,040,00039,320,0008,635,653172,9616,078,7103,362,3530
interest-8,248,000-8,292,000-9,050,000-7,733,000-1,885,000-349,00097,00034,00035,00059,82427,2916,1310
cash flow from financing-6,591,000-28,020,00072,923,00086,020,000-6,908,00097,926,0002,137,00035,869,00012,155,653232,7856,106,0013,368,4840
cash and cash equivalents
cash-5,284,0004,612,000-2,108,00024,342,0004,884,00037,286,000-11,064,00017,631,000-3,904-515,4592,248,7722,452,5910
overdraft0000000000000
change in cash-5,284,0004,612,000-2,108,00024,342,0004,884,00037,286,000-11,064,00017,631,000-3,904-515,4592,248,7722,452,5910

secret escapes limited Credit Report and Business Information

Very Low Risk70 - 100
Low Risk50 - 70
Moderate Risk30 - 50
High Risk20 - 30
Very High Risk0 - 20
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Secret Escapes Limited Competitor Analysis

competitor_analysis_table_img

Perform a competitor analysis for secret escapes limited by selecting its closest rivals, whether from the ADMINISTRATIVE AND SUPPORT SERVICE ACTIVITIES sector, other mega companies, companies in EC1N area or any other competitors across 12 key performance metrics.

secret escapes limited Ownership

SECRET ESCAPES LIMITED group structure

Secret Escapes Limited has 1 subsidiary company.

Ultimate parent company

1 parent

SECRET ESCAPES LIMITED

07026107

1 subsidiary

SECRET ESCAPES LIMITED Shareholders

secret escapes holding limited 100%

secret escapes limited directors

Secret Escapes Limited currently has 3 directors. The longest serving directors include Mr Stafford Saint (Oct 2011) and Mr Heber Ramos De Freitas (May 2020).

officercountryagestartendrole
Mr Stafford SaintEngland54 years Oct 2011- Director
Mr Heber Ramos De FreitasJersey40 years May 2020- Director
Mr William FawcettUnited Kingdom43 years Jul 2023- Director

P&L

December 2022

turnover

108.1m

+56%

operating profit

-14.8m

+362%

gross margin

71.1%

-13.16%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

December 2022

net assets

-15.1m

-2.5%

total assets

176.1m

0%

cash

74.5m

-0.07%

net assets

Total assets minus all liabilities

secret escapes limited company details

company number

07026107

Type

Private limited with Share Capital

industry

79110 - Travel agency activities

incorporation date

September 2009

age

15

incorporated

UK

ultimate parent company

accounts

Group

last accounts submitted

December 2022

previous names

dmc cruise limited (November 2010)

accountant

-

auditor

ERNST & YOUNG LLP

address

4th floor 120 holborn, london, EC1N 2TD

Bank

-

Legal Advisor

-

secret escapes limited Charges & Mortgages

A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.

We found 32 charges/mortgages relating to secret escapes limited. Currently there are 5 open charges and 27 have been satisfied in the past.

charges

secret escapes limited Companies House Filings - See Documents

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