
Company Number
09425539
Next Accounts
Nov 2025
Directors
Shareholders
sense media holdings ltd.
Group Structure
View All
Industry
Activities of conference organizers
Registered Address
the old farmhouse byfleets lane, broadbridge heath, horsham, RH12 3PB
Website
http://auto-sens.comPomanda estimates the enterprise value of SENSE MEDIA GROUP LTD at £1.2m based on a Turnover of £1.8m and 0.67x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of SENSE MEDIA GROUP LTD at £0 based on an EBITDA of £-184.3k and a 3.85x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of SENSE MEDIA GROUP LTD at £0 based on Net Assets of £-617.7k and 1.55x industry multiple (adjusted for liquidity).
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Sense Media Group Ltd is a live company located in horsham, RH12 3PB with a Companies House number of 09425539. It operates in the activities of conference organisers sector, SIC Code 82302. Founded in February 2015, it's largest shareholder is sense media holdings ltd. with a 100% stake. Sense Media Group Ltd is a established, small sized company, Pomanda has estimated its turnover at £1.8m with declining growth in recent years.
Pomanda's financial health check has awarded Sense Media Group Ltd a 3 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 5 areas for improvement. Company Health Check FAQs
3 Strong
3 Regular
5 Weak
Size
annual sales of £1.8m, make it larger than the average company (£546.7k)
- Sense Media Group Ltd
£546.7k - Industry AVG
Growth
3 year (CAGR) sales growth of -5%, show it is growing at a slower rate (21.8%)
- Sense Media Group Ltd
21.8% - Industry AVG
Production
with a gross margin of 53.4%, this company has a comparable cost of product (53.4%)
- Sense Media Group Ltd
53.4% - Industry AVG
Profitability
an operating margin of -10.8% make it less profitable than the average company (7.2%)
- Sense Media Group Ltd
7.2% - Industry AVG
Employees
with 13 employees, this is above the industry average (5)
13 - Sense Media Group Ltd
5 - Industry AVG
Pay Structure
on an average salary of £40.6k, the company has an equivalent pay structure (£40.6k)
- Sense Media Group Ltd
£40.6k - Industry AVG
Efficiency
resulting in sales per employee of £141.7k, this is more efficient (£115.2k)
- Sense Media Group Ltd
£115.2k - Industry AVG
Debtor Days
it gets paid by customers after 58 days, this is later than average (41 days)
- Sense Media Group Ltd
41 days - Industry AVG
Creditor Days
its suppliers are paid after 26 days, this is close to average (27 days)
- Sense Media Group Ltd
27 days - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- Sense Media Group Ltd
- - Industry AVG
Cash Balance
has cash to cover current liabilities for 4 weeks, this is less cash available to meet short term requirements (38 weeks)
4 weeks - Sense Media Group Ltd
38 weeks - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 194.2%, this is a higher level of debt than the average (72.7%)
194.2% - Sense Media Group Ltd
72.7% - Industry AVG
Sense Media Group Ltd's latest turnover from February 2024 is estimated at £1.8 million and the company has net assets of -£617.7 thousand. According to their latest financial statements, Sense Media Group Ltd has 13 employees and maintains cash reserves of £116.5 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Feb 2024 | Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 | Feb 2019 | Feb 2018 | Feb 2017 | Feb 2016 | |
---|---|---|---|---|---|---|---|---|---|
Turnover | 269,573 | 6,796 | |||||||
Other Income Or Grants | |||||||||
Cost Of Sales | |||||||||
Gross Profit | |||||||||
Admin Expenses | |||||||||
Operating Profit | |||||||||
Interest Payable | |||||||||
Interest Receivable | |||||||||
Pre-Tax Profit | -62,312 | -22,432 | |||||||
Tax | |||||||||
Profit After Tax | -62,312 | -22,432 | |||||||
Dividends Paid | |||||||||
Retained Profit | -62,312 | -22,432 | |||||||
Employee Costs | 105,040 | 16,358 | |||||||
Number Of Employees | 13 | 6 | 6 | 6 | 6 | 6 | 7 | 5 | |
EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Feb 2024 | Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 | Feb 2019 | Feb 2018 | Feb 2017 | Feb 2016 | |
---|---|---|---|---|---|---|---|---|---|
Tangible Assets | 22,127 | 19,841 | 5,169 | 23,266 | 5,530 | 3,961 | 1,328 | ||
Intangible Assets | 19,798 | 23,012 | 21,201 | ||||||
Investments & Other | 12,346 | 12,346 | 12,346 | 12,346 | 6,198 | ||||
Debtors (Due After 1 year) | |||||||||
Total Fixed Assets | 54,271 | 55,199 | 38,716 | 35,612 | 11,728 | 3,961 | 1,328 | ||
Stock & work in progress | |||||||||
Trade Debtors | 293,967 | 244,499 | 148,380 | 235,673 | 354,386 | 139,965 | 107,118 | 84,826 | 10,933 |
Group Debtors | 102,500 | 45,000 | |||||||
Misc Debtors | 88,288 | 270,658 | 66,585 | 44,162 | 44,711 | 38,911 | |||
Cash | 116,460 | 200,730 | 83,424 | 45,154 | 191,513 | 120,119 | 9,472 | 5,585 | |
misc current assets | 11,259 | ||||||||
total current assets | 601,215 | 760,887 | 298,389 | 280,827 | 545,899 | 304,246 | 161,301 | 129,322 | 22,192 |
total assets | 655,486 | 816,086 | 337,105 | 316,439 | 557,627 | 308,207 | 162,629 | 129,322 | 22,192 |
Bank overdraft | |||||||||
Bank loan | 10,000 | 9,864 | 29,864 | ||||||
Trade Creditors | 62,878 | 111,111 | 23,397 | 444,638 | 737,901 | 572,102 | 393,285 | 168,275 | 5,522 |
Group/Directors Accounts | |||||||||
other short term finances | |||||||||
hp & lease commitments | |||||||||
other current liabilities | 1,184,427 | 1,092,307 | 601,143 | ||||||
total current liabilities | 1,257,305 | 1,213,282 | 654,404 | 444,638 | 737,901 | 572,102 | 393,285 | 168,275 | 5,522 |
loans | 15,834 | 25,833 | 35,833 | ||||||
hp & lease commitments | |||||||||
Accruals and Deferred Income | |||||||||
other liabilities | 45,000 | 5,660 | 18,292 | 33,870 | 18,583 | ||||
provisions | 1,243 | 1,051 | 753 | 252 | 20,369 | ||||
total long term liabilities | 15,834 | 25,833 | 35,833 | 46,243 | 1,051 | 6,413 | 18,544 | 33,870 | 38,952 |
total liabilities | 1,273,139 | 1,239,115 | 690,237 | 490,881 | 738,952 | 578,515 | 411,829 | 202,145 | 44,474 |
net assets | -617,653 | -423,029 | -353,132 | -174,442 | -181,325 | -270,308 | -249,200 | -72,823 | -22,282 |
total shareholders funds | -617,653 | -423,029 | -353,132 | -174,442 | -181,325 | -270,308 | -249,200 | -72,823 | -22,282 |
Feb 2024 | Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 | Feb 2019 | Feb 2018 | Feb 2017 | Feb 2016 | |
---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||
Operating Profit | |||||||||
Depreciation | 8,611 | 4,602 | 4,074 | 3,778 | 2,847 | 1,165 | 268 | ||
Amortisation | 6,615 | 5,915 | 3,822 | ||||||
Tax | |||||||||
Stock | |||||||||
Debtors | -75,402 | 345,192 | -20,708 | -118,713 | 170,259 | 32,298 | 28,092 | 112,804 | 10,933 |
Creditors | -48,233 | 87,714 | -421,241 | -293,263 | 165,799 | 178,817 | 225,010 | 162,753 | 5,522 |
Accruals and Deferred Income | 92,120 | 491,164 | 601,143 | ||||||
Deferred Taxes & Provisions | -1,243 | 192 | 298 | 501 | 252 | -20,369 | 20,369 | ||
Cash flow from operations | |||||||||
Investing Activities | |||||||||
capital expenditure | |||||||||
Change in Investments | 6,148 | 6,198 | |||||||
cash flow from investments | |||||||||
Financing Activities | |||||||||
Bank loans | 136 | -20,000 | 29,864 | ||||||
Group/Directors Accounts | |||||||||
Other Short Term Loans | |||||||||
Long term loans | -9,999 | -10,000 | 35,833 | ||||||
Hire Purchase and Lease Commitments | |||||||||
other long term liabilities | -45,000 | 45,000 | -5,660 | -12,632 | -15,578 | 15,287 | 18,583 | ||
share issue | |||||||||
interest | |||||||||
cash flow from financing | 27,058 | 18,733 | |||||||
cash and cash equivalents | |||||||||
cash | -84,270 | 117,306 | 38,270 | -146,359 | 71,394 | 110,647 | 3,887 | 5,585 | |
overdraft | |||||||||
change in cash | -84,270 | 117,306 | 38,270 | -146,359 | 71,394 | 110,647 | 3,887 | 5,585 |
Perform a competitor analysis for sense media group ltd by selecting its closest rivals, whether from the ADMINISTRATIVE AND SUPPORT SERVICE ACTIVITIES sector, other small companies, companies in RH12 area or any other competitors across 12 key performance metrics.
SENSE MEDIA GROUP LTD group structure
Sense Media Group Ltd has no subsidiary companies.
Ultimate parent company
SENSE MEDIA GROUP LTD
09425539
Sense Media Group Ltd currently has 1 director, Mr Robert Stead serving since Feb 2015.
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Robert Stead | England | 44 years | Feb 2015 | - | Director |
P&L
February 2024turnover
1.8m
+57%
operating profit
-199.5k
0%
gross margin
53.4%
+13.88%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
February 2024net assets
-617.7k
+0.46%
total assets
655.5k
-0.2%
cash
116.5k
-0.42%
net assets
Total assets minus all liabilities
company number
09425539
Type
Private limited with Share Capital
industry
82302 - Activities of conference organizers
incorporation date
February 2015
age
10
incorporated
UK
ultimate parent company
accounts
Total Exemption Full
last accounts submitted
February 2024
previous names
N/A
accountant
BLICK ROTHENBERG LIMITED
auditor
-
address
the old farmhouse byfleets lane, broadbridge heath, horsham, RH12 3PB
Bank
-
Legal Advisor
-
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We did not find charges/mortgages relating to sense media group ltd.
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