suresale ltd
suresale ltd Company Information
Company Number
10012959
Next Accounts
Nov 2025
Shareholders
david gerrard fallon
thomas david hughes
Group Structure
View All
Industry
Buying and selling of own real estate
Registered Address
c/o elliot, woolfe & rose limite, devonshire house, 582 honeypot l, stanmore, middlesex, HA7 1JS
Website
www.suresale.comsuresale ltd Estimated Valuation
Pomanda estimates the enterprise value of SURESALE LTD at £162.6k based on a Turnover of £55.1k and 2.95x industry multiple (adjusted for size and gross margin).
suresale ltd Estimated Valuation
Pomanda estimates the enterprise value of SURESALE LTD at £1.4m based on an EBITDA of £234.1k and a 6.09x industry multiple (adjusted for size and gross margin).
suresale ltd Estimated Valuation
Pomanda estimates the enterprise value of SURESALE LTD at £117.6k based on Net Assets of £76k and 1.55x industry multiple (adjusted for liquidity).
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Suresale Ltd Overview
Suresale Ltd is a live company located in stanmore, HA7 1JS with a Companies House number of 10012959. It operates in the buying and selling of own real estate sector, SIC Code 68100. Founded in February 2016, it's largest shareholder is david gerrard fallon with a 50% stake. Suresale Ltd is a young, micro sized company, Pomanda has estimated its turnover at £55.1k with declining growth in recent years.
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Suresale Ltd Health Check
Pomanda's financial health check has awarded Suresale Ltd a 2 rating. We use a traffic light system to show it exceeds the industry average on 1 measures and has 7 areas for improvement. Company Health Check FAQs
1 Strong
3 Regular
7 Weak
Size
annual sales of £55.1k, make it smaller than the average company (£810.8k)
- Suresale Ltd
£810.8k - Industry AVG
Growth
3 year (CAGR) sales growth of -53%, show it is growing at a slower rate (3.1%)
- Suresale Ltd
3.1% - Industry AVG
Production
with a gross margin of 68.5%, this company has a comparable cost of product (68.5%)
- Suresale Ltd
68.5% - Industry AVG
Profitability
an operating margin of 424.8% make it more profitable than the average company (25.1%)
- Suresale Ltd
25.1% - Industry AVG
Employees
with 1 employees, this is below the industry average (4)
- Suresale Ltd
4 - Industry AVG
Pay Structure
on an average salary of £37.7k, the company has an equivalent pay structure (£37.7k)
- Suresale Ltd
£37.7k - Industry AVG
Efficiency
resulting in sales per employee of £55.1k, this is less efficient (£189.7k)
- Suresale Ltd
£189.7k - Industry AVG
Debtor Days
it gets paid by customers after 38 days, this is later than average (26 days)
- Suresale Ltd
26 days - Industry AVG
Creditor Days
its suppliers are paid after 32 days, this is close to average (31 days)
- Suresale Ltd
31 days - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- Suresale Ltd
- - Industry AVG
Cash Balance
has cash to cover current liabilities for 0 weeks, this is less cash available to meet short term requirements (8 weeks)
0 weeks - Suresale Ltd
8 weeks - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 96.2%, this is a higher level of debt than the average (64%)
96.2% - Suresale Ltd
64% - Industry AVG
SURESALE LTD financials
Suresale Ltd's latest turnover from February 2024 is estimated at £55.1 thousand and the company has net assets of £76 thousand. According to their latest financial statements, we estimate that Suresale Ltd has 1 employee and maintains cash reserves of £6.9 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
| Feb 2024 | Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 | Feb 2019 | Feb 2018 | Feb 2017 | |
|---|---|---|---|---|---|---|---|---|
| Turnover | ||||||||
| Other Income Or Grants | ||||||||
| Cost Of Sales | ||||||||
| Gross Profit | ||||||||
| Admin Expenses | ||||||||
| Operating Profit | ||||||||
| Interest Payable | ||||||||
| Interest Receivable | ||||||||
| Pre-Tax Profit | ||||||||
| Tax | ||||||||
| Profit After Tax | ||||||||
| Dividends Paid | ||||||||
| Retained Profit | ||||||||
| Employee Costs | ||||||||
| Number Of Employees | 1 | 1 | 3 | 3 | ||||
| EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
| Feb 2024 | Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 | Feb 2019 | Feb 2018 | Feb 2017 | |
|---|---|---|---|---|---|---|---|---|
| Tangible Assets | 5,900 | 5,487 | 2,884 | 2,941 | 0 | 0 | 0 | 0 |
| Intangible Assets | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Investments & Other | 1,984,414 | 3,742,989 | 3,043,905 | 2,130,000 | 0 | 0 | 0 | 0 |
| Debtors (Due After 1 year) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Total Fixed Assets | 1,990,314 | 3,748,476 | 3,046,789 | 2,132,941 | 0 | 0 | 0 | 0 |
| Stock & work in progress | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Trade Debtors | 5,829 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Group Debtors | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Misc Debtors | 14,520 | 34,520 | 34,520 | 12,266 | 0 | 0 | 0 | 0 |
| Cash | 6,873 | 520 | 23,359 | 9,736 | 1,430 | 0 | 0 | 0 |
| misc current assets | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| total current assets | 27,222 | 35,040 | 57,879 | 22,002 | 1,430 | 0 | 0 | 0 |
| total assets | 2,017,536 | 3,783,516 | 3,104,668 | 2,154,943 | 1,430 | 0 | 0 | 0 |
| Bank overdraft | 11,328 | 11,329 | 11,328 | 0 | 0 | 0 | 0 | 0 |
| Bank loan | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Trade Creditors | 1,552 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Group/Directors Accounts | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| other short term finances | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| hp & lease commitments | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| other current liabilities | 1,879,415 | 3,231,400 | 2,537,968 | 1,532,086 | 29,672 | 0 | 0 | 0 |
| total current liabilities | 1,892,295 | 3,242,729 | 2,549,296 | 1,532,086 | 29,672 | 0 | 0 | 0 |
| loans | 21,780 | 37,084 | 36,834 | 50,000 | 0 | 0 | 0 | 0 |
| hp & lease commitments | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Accruals and Deferred Income | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| other liabilities | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| provisions | 27,471 | 170,610 | 170,610 | 170,610 | 0 | 0 | 0 | 0 |
| total long term liabilities | 49,251 | 207,694 | 207,444 | 220,610 | 0 | 0 | 0 | 0 |
| total liabilities | 1,941,546 | 3,450,423 | 2,756,740 | 1,752,696 | 29,672 | 0 | 0 | 0 |
| net assets | 75,990 | 333,093 | 347,928 | 402,247 | -28,242 | 0 | 0 | 0 |
| total shareholders funds | 75,990 | 333,093 | 347,928 | 402,247 | -28,242 | 0 | 0 | 0 |
| Feb 2024 | Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 | Feb 2019 | Feb 2018 | Feb 2017 | |
|---|---|---|---|---|---|---|---|---|
| Operating Activities | ||||||||
| Operating Profit | ||||||||
| Depreciation | 1,371 | 961 | 601 | |||||
| Amortisation | 0 | 0 | 0 | 0 | 0 | |||
| Tax | ||||||||
| Stock | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Debtors | -14,171 | 0 | 22,254 | 12,266 | 0 | 0 | 0 | 0 |
| Creditors | 1,552 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Accruals and Deferred Income | -1,351,985 | 693,432 | 1,005,882 | 1,502,414 | 29,672 | 0 | 0 | 0 |
| Deferred Taxes & Provisions | -143,139 | 0 | 0 | 170,610 | 0 | 0 | 0 | 0 |
| Cash flow from operations | ||||||||
| Investing Activities | ||||||||
| capital expenditure | ||||||||
| Change in Investments | -1,758,575 | 699,084 | 913,905 | 2,130,000 | 0 | 0 | 0 | 0 |
| cash flow from investments | ||||||||
| Financing Activities | ||||||||
| Bank loans | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Group/Directors Accounts | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Other Short Term Loans | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Long term loans | -15,304 | 250 | -13,166 | 50,000 | 0 | 0 | 0 | 0 |
| Hire Purchase and Lease Commitments | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| other long term liabilities | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| share issue | ||||||||
| interest | ||||||||
| cash flow from financing | ||||||||
| cash and cash equivalents | ||||||||
| cash | 6,353 | -22,839 | 13,623 | 8,306 | 1,430 | 0 | 0 | 0 |
| overdraft | -1 | 1 | 11,328 | 0 | 0 | 0 | 0 | 0 |
| change in cash | 6,354 | -22,840 | 2,295 | 8,306 | 1,430 | 0 | 0 | 0 |
suresale ltd Credit Report and Business Information
Suresale Ltd Competitor Analysis
Perform a competitor analysis for suresale ltd by selecting its closest rivals, whether from the REAL ESTATE ACTIVITIES sector, other micro companies, companies in HA7 area or any other competitors across 12 key performance metrics.
suresale ltd Ownership
SURESALE LTD group structure
Suresale Ltd has no subsidiary companies.
Ultimate parent company
SURESALE LTD
10012959
suresale ltd directors
Suresale Ltd currently has 2 directors. The longest serving directors include Mr David Fallon (Feb 2016) and Mr Thomas Hughes (Nov 2019).
| officer | country | age | start | end | role |
|---|---|---|---|---|---|
| Mr David Fallon | 60 years | Feb 2016 | - | Director | |
| Mr Thomas Hughes | United Kingdom | 45 years | Nov 2019 | - | Director |
P&L
February 2024turnover
55.1k
-70%
operating profit
234.1k
0%
gross margin
68.6%
-0.7%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
February 2024net assets
76k
-0.77%
total assets
2m
-0.47%
cash
6.9k
+12.22%
net assets
Total assets minus all liabilities
Similar Companies
suresale ltd company details
company number
10012959
Type
Private limited with Share Capital
industry
68100 - Buying and selling of own real estate
incorporation date
February 2016
age
9
incorporated
UK
ultimate parent company
accounts
Total Exemption Full
last accounts submitted
February 2024
previous names
N/A
accountant
-
auditor
-
address
c/o elliot, woolfe & rose limite, devonshire house, 582 honeypot l, stanmore, middlesex, HA7 1JS
Bank
-
Legal Advisor
-
suresale ltd Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 6 charges/mortgages relating to suresale ltd. Currently there are 5 open charges and 1 have been satisfied in the past.
suresale ltd Capital Raised & Share Issues BETA
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
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suresale ltd Companies House Filings - See Documents
| date | description | view/download |
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