broody limited

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broody limited Company Information

Share BROODY LIMITED

Company Number

10525109

Directors

Andrew Medd

Philippa Dunn

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Shareholders

philippa dunn

andrew dunn

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Group Structure

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Industry

Advertising agencies

 

Registered Address

biscuit building, 10 redchurch street, london, E2 7DD

broody limited Estimated Valuation

£281.1k

Pomanda estimates the enterprise value of BROODY LIMITED at £281.1k based on a Turnover of £632k and 0.44x industry multiple (adjusted for size and gross margin).

broody limited Estimated Valuation

£0

Pomanda estimates the enterprise value of BROODY LIMITED at £0 based on an EBITDA of £-289.2k and a 2.9x industry multiple (adjusted for size and gross margin).

broody limited Estimated Valuation

£0

Pomanda estimates the enterprise value of BROODY LIMITED at £0 based on Net Assets of £-305.4k and 1.76x industry multiple (adjusted for liquidity).

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Broody Limited Overview

Broody Limited is a live company located in london, E2 7DD with a Companies House number of 10525109. It operates in the advertising agencies sector, SIC Code 73110. Founded in December 2016, it's largest shareholder is philippa dunn with a 24% stake. Broody Limited is a young, small sized company, Pomanda has estimated its turnover at £632k with declining growth in recent years.

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Broody Limited Health Check

Pomanda's financial health check has awarded Broody Limited a 2 rating. We use a traffic light system to show it exceeds the industry average on 1 measures and has 7 areas for improvement. Company Health Check FAQs

Health Check Image
Health Rating2out of 5
positive_score

1 Strong

positive_score

3 Regular

positive_score

7 Weak

size

Size

annual sales of £632k, make it smaller than the average company (£10m)

£632k - Broody Limited

£10m - Industry AVG

growth

Growth

3 year (CAGR) sales growth of -13%, show it is growing at a slower rate (6.4%)

-13% - Broody Limited

6.4% - Industry AVG

production

Production

with a gross margin of 43.5%, this company has a comparable cost of product (43.5%)

43.5% - Broody Limited

43.5% - Industry AVG

profitability

Profitability

an operating margin of -46.5% make it less profitable than the average company (5.1%)

-46.5% - Broody Limited

5.1% - Industry AVG

employees

Employees

with 3 employees, this is below the industry average (44)

3 - Broody Limited

44 - Industry AVG

paystructure

Pay Structure

on an average salary of £65.9k, the company has an equivalent pay structure (£65.9k)

£65.9k - Broody Limited

£65.9k - Industry AVG

efficiency

Efficiency

resulting in sales per employee of £210.7k, this is equally as efficient (£186.3k)

£210.7k - Broody Limited

£186.3k - Industry AVG

debtordays

Debtor Days

it gets paid by customers after 83 days, this is later than average (59 days)

83 days - Broody Limited

59 days - Industry AVG

creditordays

Creditor Days

its suppliers are paid after 7 days, this is quicker than average (43 days)

7 days - Broody Limited

43 days - Industry AVG

stockdays

Stock Days

There is insufficient data available for this Key Performance Indicator!

- - Broody Limited

- - Industry AVG

cashbalance

Cash Balance

has cash to cover current liabilities for 136 weeks, this is more cash available to meet short term requirements (14 weeks)

136 weeks - Broody Limited

14 weeks - Industry AVG

debtlevel

Debt Level

it has a ratio of liabilities to total assets of 117.8%, this is a higher level of debt than the average (68.2%)

117.8% - Broody Limited

68.2% - Industry AVG

BROODY LIMITED financials

EXPORTms excel logo

Broody Limited's latest turnover from December 2023 is estimated at £632 thousand and the company has net assets of -£305.4 thousand. According to their latest financial statements, Broody Limited has 3 employees and maintains cash reserves of £47 thousand as reported in the balance sheet.

Data source: Companies HousePomanda Estimates

Dec 2023Dec 2022Dec 2021Dec 2020Dec 2019Dec 2018Dec 2017
Turnover632,0061,253,583210,657,201964,629308,127734,109696,562
Other Income Or Grants
Cost Of Sales356,974687,535108,709,856534,857171,253404,252382,275
Gross Profit275,033566,048101,947,345429,772136,874329,857314,287
Admin Expenses569,044-445,474,909397,825,799493,844138,588-49,344640,884
Operating Profit-294,011446,040,957-295,878,454-64,072-1,714379,201-326,597
Interest Payable157,85451,192,43033,645,625
Interest Receivable9,92310,113,915722,079721,7142,280598
Pre-Tax Profit-441,942404,962,442-328,802,000-64,000381,481-326,000
Tax-76,942,864-72,481
Profit After Tax-441,942328,019,578-328,802,000-64,000309,000-326,000
Dividends Paid
Retained Profit-441,942328,019,578-328,802,000-64,000309,000-326,000
Employee Costs197,842844,084891,251552,857119,168292,247287,288
Number Of Employees313149255
EBITDA*-289,239446,044,500-295,876,454-64,072-1,714379,201-326,597

* Earnings Before Interest, Tax, Depreciation and Amortisation

Dec 2023Dec 2022Dec 2021Dec 2020Dec 2019Dec 2018Dec 2017
Tangible Assets14,84511,7028,452,0001,0002,0002,000
Intangible Assets
Investments & Other1,137,2651,137,2651,237,265,0001,310,0001,004,000840,000300,000
Debtors (Due After 1 year)
Total Fixed Assets1,152,1101,148,9671,245,717,0001,311,0001,006,000842,000300,000
Stock & work in progress
Trade Debtors144,675167,64566,795,00070,00036,000154,00072,000
Group Debtors
Misc Debtors375,761279,561272,496,000120,000147,000340,00010,000
Cash47,029330,989577,607,00056,00088,000369,000239,000
misc current assets
total current assets567,465778,195916,898,000246,000271,000863,000321,000
total assets1,719,5751,927,1622,162,615,0001,557,0001,277,0001,705,000621,000
Bank overdraft
Bank loan
Trade Creditors 7,76421,72224,706,000411,000138,00079,000383,000
Group/Directors Accounts345,316109,965,000100,000
other short term finances
hp & lease commitments
other current liabilities10,19484,64529,125,000227,00056,000643,000314,000
total current liabilities17,958451,683163,796,000638,000294,000722,000697,000
loans1,730,9391,075,3591,076,660,000
hp & lease commitments
Accruals and Deferred Income
other liabilities276,042263,542251,042,000
provisions
total long term liabilities2,006,9811,338,9011,327,702,000
total liabilities2,024,9391,790,5841,491,498,000638,000294,000722,000697,000
net assets-305,364136,578671,117,000919,000983,000983,000-76,000
total shareholders funds-305,364136,578671,117,000919,000983,000983,000-76,000
Dec 2023Dec 2022Dec 2021Dec 2020Dec 2019Dec 2018Dec 2017
Operating Activities
Operating Profit-294,011446,040,957-295,878,454-64,072-1,714379,201-326,597
Depreciation4,7723,5432,000
Amortisation
Tax-76,942,864-72,481
Stock
Debtors73,230-338,843,794339,101,0007,000-311,000412,00082,000
Creditors-13,958-24,684,27824,295,000273,00059,000-304,000383,000
Accruals and Deferred Income-74,451-29,040,35528,898,000171,000-587,000329,000314,000
Deferred Taxes & Provisions
Cash flow from operations-450,878654,220,797-581,784,454372,928-218,714-80,280288,403
Investing Activities
capital expenditure-7,9158,436,755-8,453,0001,000-2,000
Change in Investments-1,236,127,7351,235,955,000306,000164,000540,000300,000
cash flow from investments-7,9151,244,564,490-1,244,408,000-305,000-164,000-542,000-300,000
Financing Activities
Bank loans
Group/Directors Accounts-345,316-109,619,684109,965,000-100,000100,000
Other Short Term Loans
Long term loans655,580-1,075,584,6411,076,660,000
Hire Purchase and Lease Commitments
other long term liabilities12,500-250,778,458251,042,000
share issue-999,000,000999,000,000750,000250,000
interest-147,931-41,078,515-32,923,546721,7142,280598
cash flow from financing174,833-2,476,061,2982,403,743,454-99,928101,714752,280250,598
cash and cash equivalents
cash-283,960-577,276,011577,551,000-32,000-281,000130,000239,000
overdraft
change in cash-283,960-577,276,011577,551,000-32,000-281,000130,000239,000

broody limited Credit Report and Business Information

Very Low Risk70 - 100
Low Risk50 - 70
Moderate Risk30 - 50
High Risk20 - 30
Very High Risk0 - 20
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Broody Limited Competitor Analysis

competitor_analysis_table_img

Perform a competitor analysis for broody limited by selecting its closest rivals, whether from the PROFESSIONAL, SCIENTIFIC AND TECHNICAL ACTIVITIES sector, other small companies, companies in E 2 area or any other competitors across 12 key performance metrics.

broody limited Ownership

BROODY LIMITED group structure

Broody Limited has no subsidiary companies.

Ultimate parent company

BROODY LIMITED

10525109

BROODY LIMITED Shareholders

philippa dunn 24%
andrew dunn 24%
mother parent limited 22.51%
andrew everett medd 20.76%
mark howard waites 2.93%
matthew david clark 2.17%
michael charles wall 1.63%
judith clough 1%
nicola dunn 1%

broody limited directors

Broody Limited currently has 4 directors. The longest serving directors include Mr Andrew Medd (Apr 2017) and Ms Philippa Dunn (Apr 2017).

officercountryagestartendrole
Mr Andrew MeddUnited Kingdom59 years Apr 2017- Director
Ms Philippa DunnUnited Kingdom59 years Apr 2017- Director
Mr Andrew DunnEngland61 years Dec 2018- Director
Mr Robert SavilleUnited Kingdom64 years Dec 2018- Director

P&L

December 2023

turnover

632k

-50%

operating profit

-294k

0%

gross margin

43.6%

-3.63%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

December 2023

net assets

-305.4k

-3.24%

total assets

1.7m

-0.11%

cash

47k

-0.86%

net assets

Total assets minus all liabilities

broody limited company details

company number

10525109

Type

Private limited with Share Capital

industry

73110 - Advertising agencies

incorporation date

December 2016

age

9

incorporated

UK

ultimate parent company

None

accounts

Total Exemption Full

last accounts submitted

December 2023

previous names

N/A

accountant

-

auditor

-

address

biscuit building, 10 redchurch street, london, E2 7DD

Bank

-

Legal Advisor

-

broody limited Charges & Mortgages

A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.

We did not find charges/mortgages relating to broody limited.

broody limited Capital Raised & Share Issues BETA

When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.

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broody limited Companies House Filings - See Documents

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