virgin red limited
virgin red limited Company Information
Company Number
11490861
Next Accounts
Sep 2025
Shareholders
virgin holdings limited
delta air lines inc
Group Structure
View All
Industry
Other professional, scientific and technical activities (not including environmental consultancy or quantity surveying) n.e.c.
Registered Address
whitfield studios, 50a charlotte street, london, W1T 2NS
Website
virgin.comvirgin red limited Estimated Valuation
Pomanda estimates the enterprise value of VIRGIN RED LIMITED at £189m based on a Turnover of £112.6m and 1.68x industry multiple (adjusted for size and gross margin).
virgin red limited Estimated Valuation
Pomanda estimates the enterprise value of VIRGIN RED LIMITED at £236.7m based on an EBITDA of £19.6m and a 12.05x industry multiple (adjusted for size and gross margin).
virgin red limited Estimated Valuation
Pomanda estimates the enterprise value of VIRGIN RED LIMITED at £0 based on Net Assets of £-109.4m and 2.3x industry multiple (adjusted for liquidity).
Edit your figures and get a professional valuation report.
Virgin Red Limited Overview
Virgin Red Limited is a live company located in london, W1T 2NS with a Companies House number of 11490861. It operates in the other professional, scientific and technical activities n.e.c. sector, SIC Code 74909. Founded in July 2018, it's largest shareholder is virgin holdings limited with a 75% stake. Virgin Red Limited is a young, mega sized company, Pomanda has estimated its turnover at £112.6m with rapid growth in recent years.
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Virgin Red Limited Health Check
Pomanda's financial health check has awarded Virgin Red Limited a 4.5 rating. We use a traffic light system to show it exceeds the industry average on 7 measures and has 4 areas for improvement. Company Health Check FAQs
7 Strong
0 Regular
4 Weak
Size
annual sales of £112.6m, make it larger than the average company (£2.9m)
£112.6m - Virgin Red Limited
£2.9m - Industry AVG
Growth
3 year (CAGR) sales growth of 84%, show it is growing at a faster rate (7.2%)
84% - Virgin Red Limited
7.2% - Industry AVG
Production
with a gross margin of 66.6%, this company has a lower cost of product (45%)
66.6% - Virgin Red Limited
45% - Industry AVG
Profitability
an operating margin of 12.6% make it more profitable than the average company (5.6%)
12.6% - Virgin Red Limited
5.6% - Industry AVG
Employees
with 194 employees, this is above the industry average (23)
194 - Virgin Red Limited
23 - Industry AVG
Pay Structure
on an average salary of £107.5k, the company has a higher pay structure (£53.5k)
£107.5k - Virgin Red Limited
£53.5k - Industry AVG
Efficiency
resulting in sales per employee of £580.7k, this is more efficient (£126.3k)
£580.7k - Virgin Red Limited
£126.3k - Industry AVG
Debtor Days
it gets paid by customers after 16 days, this is earlier than average (56 days)
16 days - Virgin Red Limited
56 days - Industry AVG
Creditor Days
its suppliers are paid after 4 days, this is quicker than average (31 days)
4 days - Virgin Red Limited
31 days - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- - Virgin Red Limited
- - Industry AVG
Cash Balance
has cash to cover current liabilities for 6 weeks, this is less cash available to meet short term requirements (25 weeks)
6 weeks - Virgin Red Limited
25 weeks - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 184.6%, this is a higher level of debt than the average (53.2%)
184.6% - Virgin Red Limited
53.2% - Industry AVG
VIRGIN RED LIMITED financials
Virgin Red Limited's latest turnover from December 2023 is £112.6 million and the company has net assets of -£109.4 million. According to their latest financial statements, Virgin Red Limited has 194 employees and maintains cash reserves of £28.8 million as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
| Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | |
|---|---|---|---|---|---|
| Turnover | 112,647,000 | 62,205,000 | 24,034,000 | 18,222,000 | 69,869,000 |
| Other Income Or Grants | |||||
| Cost Of Sales | 37,607,000 | 19,623,000 | 7,166,000 | 4,737,000 | 38,161,000 |
| Gross Profit | 75,040,000 | 42,582,000 | 16,868,000 | 13,485,000 | 31,708,000 |
| Admin Expenses | 60,835,000 | 41,638,000 | 33,626,000 | 20,551,000 | 35,239,000 |
| Operating Profit | 14,205,000 | 944,000 | -16,758,000 | -7,066,000 | -3,531,000 |
| Interest Payable | 3,352,000 | 2,378,000 | 1,549,000 | 1,229,000 | 631,000 |
| Interest Receivable | 25,000 | 36,000 | |||
| Pre-Tax Profit | 10,853,000 | -1,434,000 | -18,307,000 | -8,270,000 | -4,126,000 |
| Tax | -1,072,000 | 3,015,000 | 1,457,000 | 340,000 | |
| Profit After Tax | 9,781,000 | 1,581,000 | -18,307,000 | -6,813,000 | -3,786,000 |
| Dividends Paid | |||||
| Retained Profit | 9,781,000 | 1,581,000 | -18,307,000 | -6,813,000 | -3,786,000 |
| Employee Costs | 20,863,000 | 19,418,000 | 15,058,000 | 9,189,000 | 9,334,000 |
| Number Of Employees | 194 | 173 | 136 | 100 | 63 |
| EBITDA* | 19,637,000 | 5,072,000 | -14,523,000 | -5,831,000 | -3,009,000 |
* Earnings Before Interest, Tax, Depreciation and Amortisation
| Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | |
|---|---|---|---|---|---|
| Tangible Assets | 478,000 | 694,000 | 1,102,000 | 1,970,000 | 1,265,000 |
| Intangible Assets | 26,940,000 | 21,294,000 | 17,261,000 | 11,420,000 | 2,296,000 |
| Investments & Other | 67,000 | 67,000 | 67,000 | 10,053,000 | 67,000 |
| Debtors (Due After 1 year) | |||||
| Total Fixed Assets | 27,485,000 | 22,055,000 | 18,430,000 | 23,443,000 | 3,628,000 |
| Stock & work in progress | |||||
| Trade Debtors | 5,053,000 | 4,358,000 | 1,007,000 | 894,000 | 1,528,000 |
| Group Debtors | 27,527,000 | 26,716,000 | 30,121,000 | 22,207,000 | 8,995,000 |
| Misc Debtors | 40,481,000 | 21,379,000 | 18,699,000 | 13,479,000 | 21,471,000 |
| Cash | 28,811,000 | 21,740,000 | 11,684,000 | 14,964,000 | 19,305,000 |
| misc current assets | |||||
| total current assets | 101,872,000 | 74,193,000 | 61,511,000 | 51,544,000 | 51,299,000 |
| total assets | 129,357,000 | 96,248,000 | 79,941,000 | 74,987,000 | 54,927,000 |
| Bank overdraft | |||||
| Bank loan | |||||
| Trade Creditors | 471,000 | 749,000 | 651,000 | 1,497,000 | 205,000 |
| Group/Directors Accounts | 35,421,000 | 19,800,000 | 18,153,000 | 22,849,000 | 17,203,000 |
| other short term finances | 34,000,000 | 34,000,000 | 25,000,000 | 16,000,000 | |
| hp & lease commitments | 165,000 | 365,000 | 525,000 | 511,000 | |
| other current liabilities | 164,196,000 | 158,130,000 | 146,279,000 | 126,861,000 | 116,849,000 |
| total current liabilities | 234,253,000 | 179,044,000 | 199,608,000 | 176,718,000 | 150,257,000 |
| loans | 34,000,000 | ||||
| hp & lease commitments | 81,000 | ||||
| Accruals and Deferred Income | |||||
| other liabilities | 525,000 | 8,000 | |||
| provisions | 4,510,000 | 2,310,000 | 1,101,000 | 205,000 | 310,000 |
| total long term liabilities | 4,510,000 | 36,391,000 | 1,101,000 | 730,000 | 318,000 |
| total liabilities | 238,763,000 | 215,435,000 | 200,709,000 | 177,448,000 | 150,575,000 |
| net assets | -109,406,000 | -119,187,000 | -120,768,000 | -102,461,000 | -95,648,000 |
| total shareholders funds | -109,406,000 | -119,187,000 | -120,768,000 | -102,461,000 | -95,648,000 |
| Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | |
|---|---|---|---|---|---|
| Operating Activities | |||||
| Operating Profit | 14,205,000 | 944,000 | -16,758,000 | -7,066,000 | -3,531,000 |
| Depreciation | 916,000 | 980,000 | 972,000 | 978,000 | 84,000 |
| Amortisation | 4,516,000 | 3,148,000 | 1,263,000 | 257,000 | 438,000 |
| Tax | -1,072,000 | 3,015,000 | 1,457,000 | 340,000 | |
| Stock | |||||
| Debtors | 20,608,000 | 2,626,000 | 13,247,000 | 4,586,000 | 31,994,000 |
| Creditors | -278,000 | 98,000 | -846,000 | 1,292,000 | 205,000 |
| Accruals and Deferred Income | 6,066,000 | 11,851,000 | 19,418,000 | 10,012,000 | 116,849,000 |
| Deferred Taxes & Provisions | 2,200,000 | 1,209,000 | 896,000 | -105,000 | 310,000 |
| Cash flow from operations | 5,945,000 | 18,619,000 | -8,302,000 | 2,239,000 | 82,701,000 |
| Investing Activities | |||||
| capital expenditure | |||||
| Change in Investments | -9,986,000 | 9,986,000 | 67,000 | ||
| cash flow from investments | |||||
| Financing Activities | |||||
| Bank loans | |||||
| Group/Directors Accounts | 15,621,000 | 1,647,000 | -4,696,000 | 5,646,000 | 17,203,000 |
| Other Short Term Loans | 34,000,000 | -34,000,000 | 9,000,000 | 9,000,000 | 16,000,000 |
| Long term loans | -34,000,000 | 34,000,000 | |||
| Hire Purchase and Lease Commitments | -281,000 | -79,000 | 14,000 | 511,000 | |
| other long term liabilities | -525,000 | 517,000 | 8,000 | ||
| share issue | |||||
| interest | -3,352,000 | -2,378,000 | -1,549,000 | -1,204,000 | -595,000 |
| cash flow from financing | 11,988,000 | -810,000 | 2,244,000 | 14,470,000 | -59,246,000 |
| cash and cash equivalents | |||||
| cash | 7,071,000 | 10,056,000 | -3,280,000 | -4,341,000 | 19,305,000 |
| overdraft | |||||
| change in cash | 7,071,000 | 10,056,000 | -3,280,000 | -4,341,000 | 19,305,000 |
virgin red limited Credit Report and Business Information
Virgin Red Limited Competitor Analysis
Perform a competitor analysis for virgin red limited by selecting its closest rivals, whether from the PROFESSIONAL, SCIENTIFIC AND TECHNICAL ACTIVITIES sector, other mega companies, companies in W1T area or any other competitors across 12 key performance metrics.
virgin red limited Ownership
VIRGIN RED LIMITED group structure
Virgin Red Limited has no subsidiary companies.
Ultimate parent company
VIRGIN GROUP HOLDINGS LTD
#0023023
2 parents
VIRGIN RED LIMITED
11490861
virgin red limited directors
Virgin Red Limited currently has 10 directors. The longest serving directors include Mr Peter Norris (Aug 2018) and Mr Ian Woods (Aug 2018).
| officer | country | age | start | end | role |
|---|---|---|---|---|---|
| Mr Peter Norris | 70 years | Aug 2018 | - | Director | |
| Mr Ian Woods | United Kingdom | 50 years | Aug 2018 | - | Director |
| Mr Joshua Bayliss | Switzerland | 51 years | Nov 2018 | - | Director |
| Mr Perry Cantarutti | United Kingdom | 60 years | Oct 2019 | - | Director |
| Mr Prashant Sharma | United Kingdom | 52 years | Sep 2020 | - | Director |
| Ms Siobhan Fitzpatrick | United Kingdom | 57 years | Nov 2020 | - | Director |
| Ms Siobhan Fitzpatrick | United Kingdom | 57 years | Nov 2020 | - | Director |
| Mr Oliver Byers | United Kingdom | 40 years | Nov 2020 | - | Director |
| Andrea Burchett | United Kingdom | 56 years | Sep 2023 | - | Director |
| Mr Joshua Kaehler | United States | 40 years | Dec 2023 | - | Director |
P&L
December 2023turnover
112.6m
+81%
operating profit
14.2m
+1405%
gross margin
66.7%
-2.69%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
December 2023net assets
-109.4m
-0.08%
total assets
129.4m
+0.34%
cash
28.8m
+0.33%
net assets
Total assets minus all liabilities
virgin red limited company details
company number
11490861
Type
Private limited with Share Capital
industry
74909 - Other professional, scientific and technical activities (not including environmental consultancy or quantity surveying) n.e.c.
incorporation date
July 2018
age
7
incorporated
UK
ultimate parent company
accounts
Full Accounts
last accounts submitted
December 2023
previous names
virgin group loyalty company limited (December 2019)
macsco 94 limited (August 2018)
accountant
-
auditor
KPMG LLP
address
whitfield studios, 50a charlotte street, london, W1T 2NS
Bank
LLOYDS TSB BANK PLC
Legal Advisor
-
virgin red limited Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We did not find charges/mortgages relating to virgin red limited.
virgin red limited Capital Raised & Share Issues BETA
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
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virgin red limited Companies House Filings - See Documents
| date | description | view/download |
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