pure electric limited
pure electric limited Company Information
Company Number
11634997
Website
http://wavepower.comRegistered Address
new farm offices hartlake, glastonbury, somerset, BA6 9AB
Industry
Retail sale of sporting equipment in specialised stores
Telephone
01458333888
Next Accounts Due
November 2024
Group Structure
View All
Directors
Adam Norris0 Years
Shareholders
pst holdings limited 100%
pure electric limited Estimated Valuation
Pomanda estimates the enterprise value of PURE ELECTRIC LIMITED at £6m based on a Turnover of £20.8m and 0.29x industry multiple (adjusted for size and gross margin).
pure electric limited Estimated Valuation
Pomanda estimates the enterprise value of PURE ELECTRIC LIMITED at £0 based on an EBITDA of £-13.8m and a 3.55x industry multiple (adjusted for size and gross margin).
pure electric limited Estimated Valuation
Pomanda estimates the enterprise value of PURE ELECTRIC LIMITED at £0 based on Net Assets of £-42.4m and 2.57x industry multiple (adjusted for liquidity).
Edit your figures and get a professional valuation report.
Pure Electric Limited Overview
Pure Electric Limited is a live company located in somerset, BA6 9AB with a Companies House number of 11634997. It operates in the retail sale of sports goods, fishing gear, camping goods, boats and bicycles sector, SIC Code 47640. Founded in October 2018, it's largest shareholder is pst holdings limited with a 100% stake. Pure Electric Limited is a young, large sized company, Pomanda has estimated its turnover at £20.8m with rapid growth in recent years.
Upgrade for unlimited company reports & a free credit check
Pure Electric Limited Health Check
Pomanda's financial health check has awarded Pure Electric Limited a 3 rating. We use a traffic light system to show it exceeds the industry average on 5 measures and has 6 areas for improvement. Company Health Check FAQs
5 Strong
1 Regular
6 Weak
Size
annual sales of £20.8m, make it larger than the average company (£597.6k)
£20.8m - Pure Electric Limited
£597.6k - Industry AVG
Growth
3 year (CAGR) sales growth of 101%, show it is growing at a faster rate (7.8%)
- Pure Electric Limited
7.8% - Industry AVG
Production
with a gross margin of 3.2%, this company has a higher cost of product (31.2%)
3.2% - Pure Electric Limited
31.2% - Industry AVG
Profitability
an operating margin of -68.4% make it less profitable than the average company (3.7%)
-68.4% - Pure Electric Limited
3.7% - Industry AVG
Employees
with 139 employees, this is above the industry average (22)
139 - Pure Electric Limited
22 - Industry AVG
Pay Structure
on an average salary of £48.3k, the company has a higher pay structure (£25k)
£48.3k - Pure Electric Limited
£25k - Industry AVG
Efficiency
resulting in sales per employee of £149.8k, this is equally as efficient (£138.1k)
£149.8k - Pure Electric Limited
£138.1k - Industry AVG
Debtor Days
it gets paid by customers after 15 days, this is earlier than average (27 days)
15 days - Pure Electric Limited
27 days - Industry AVG
Creditor Days
its suppliers are paid after 10 days, this is quicker than average (28 days)
10 days - Pure Electric Limited
28 days - Industry AVG
Stock Days
it holds stock equivalent to 78 days, this is less than average (122 days)
78 days - Pure Electric Limited
122 days - Industry AVG
Cash Balance
has cash to cover current liabilities for 0 weeks, this is less cash available to meet short term requirements (15 weeks)
0 weeks - Pure Electric Limited
15 weeks - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 348.3%, this is a higher level of debt than the average (73.9%)
348.3% - Pure Electric Limited
73.9% - Industry AVG
PURE ELECTRIC LIMITED financials
Pure Electric Limited's latest turnover from February 2023 is £20.8 million and the company has net assets of -£42.4 million. According to their latest financial statements, Pure Electric Limited has 139 employees and maintains cash reserves of £524.9 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
| Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 | |
|---|---|---|---|---|
| Turnover | 20,816,256 | 28,279,864 | 31,062,699 | |
| Other Income Or Grants | 0 | 0 | 0 | |
| Cost Of Sales | 20,158,018 | 25,220,672 | 28,285,150 | |
| Gross Profit | 658,238 | 3,059,192 | 2,777,549 | |
| Admin Expenses | 14,889,676 | 16,993,474 | 11,550,142 | |
| Operating Profit | -14,231,438 | -13,934,282 | -8,772,593 | |
| Interest Payable | 433,908 | 119,917 | 26,729 | |
| Interest Receivable | 0 | 0 | 0 | |
| Pre-Tax Profit | -14,665,346 | -14,054,199 | -8,799,322 | |
| Tax | 0 | 0 | -133,438 | |
| Profit After Tax | -14,665,346 | -14,054,199 | -8,932,760 | |
| Dividends Paid | 0 | 0 | 0 | |
| Retained Profit | -14,665,346 | -14,054,199 | -8,932,760 | |
| Employee Costs | 6,715,529 | 8,231,447 | 5,846,743 | |
| Number Of Employees | 139 | 209 | 142 | 13 |
| EBITDA* | -13,783,622 | -13,450,700 | -8,608,827 |
* Earnings Before Interest, Tax, Depreciation and Amortisation
| Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 | |
|---|---|---|---|---|
| Tangible Assets | 160,084 | 578,499 | 801,690 | 74,336 |
| Intangible Assets | 840,635 | 858,791 | 852,913 | 3,394 |
| Investments & Other | 0 | 0 | 0 | 133,438 |
| Debtors (Due After 1 year) | 0 | 0 | 0 | 0 |
| Total Fixed Assets | 1,000,719 | 1,437,290 | 1,654,603 | 211,168 |
| Stock & work in progress | 4,318,649 | 12,150,796 | 11,120,385 | 2,434,371 |
| Trade Debtors | 905,521 | 1,138,865 | 550,637 | 111,692 |
| Group Debtors | 8,679,534 | 9,862,531 | 1,734,777 | 652,214 |
| Misc Debtors | 1,630,107 | 791,811 | 1,492,797 | 1,141,581 |
| Cash | 524,927 | 794,551 | 1,604,492 | 305,898 |
| misc current assets | 0 | 0 | 0 | 0 |
| total current assets | 16,058,738 | 24,738,554 | 16,503,088 | 4,645,756 |
| total assets | 17,059,457 | 26,175,844 | 18,157,691 | 4,856,924 |
| Bank overdraft | 0 | 0 | 0 | 0 |
| Bank loan | 342,249 | 3,174,315 | 0 | 0 |
| Trade Creditors | 561,389 | 4,303,826 | 1,153,640 | 334,653 |
| Group/Directors Accounts | 54,386,316 | 43,417,455 | 28,371,168 | 8,552,944 |
| other short term finances | 0 | 0 | 0 | 0 |
| hp & lease commitments | 0 | 0 | 0 | 0 |
| other current liabilities | 3,600,581 | 2,793,056 | 2,098,624 | 669,905 |
| total current liabilities | 58,890,535 | 53,688,652 | 31,623,432 | 9,557,502 |
| loans | 0 | 0 | 0 | 0 |
| hp & lease commitments | 0 | 0 | 0 | 0 |
| Accruals and Deferred Income | 0 | 0 | 0 | 0 |
| other liabilities | 0 | 0 | 0 | 0 |
| provisions | 521,805 | 174,729 | 167,597 | 0 |
| total long term liabilities | 521,805 | 174,729 | 167,597 | 0 |
| total liabilities | 59,412,340 | 53,863,381 | 31,791,029 | 9,557,502 |
| net assets | -42,352,883 | -27,687,537 | -13,633,338 | -4,700,578 |
| total shareholders funds | -42,352,883 | -27,687,537 | -13,633,338 | -4,700,578 |
| Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 | |
|---|---|---|---|---|
| Operating Activities | ||||
| Operating Profit | -14,231,438 | -13,934,282 | -8,772,593 | |
| Depreciation | 231,156 | 282,256 | 132,002 | 45,286 |
| Amortisation | 216,660 | 201,326 | 31,764 | 0 |
| Tax | 0 | 0 | -133,438 | |
| Stock | -7,832,147 | 1,030,411 | 8,686,014 | 2,434,371 |
| Debtors | -578,045 | 8,014,996 | 1,872,724 | 1,905,487 |
| Creditors | -3,742,437 | 3,150,186 | 818,987 | 334,653 |
| Accruals and Deferred Income | 807,525 | 694,432 | 1,428,719 | 669,905 |
| Deferred Taxes & Provisions | 347,076 | 7,132 | 167,597 | 0 |
| Cash flow from operations | -7,961,266 | -18,644,357 | -16,885,700 | |
| Investing Activities | ||||
| capital expenditure | ||||
| Change in Investments | 0 | 0 | -133,438 | 133,438 |
| cash flow from investments | ||||
| Financing Activities | ||||
| Bank loans | -2,832,066 | 3,174,315 | 0 | 0 |
| Group/Directors Accounts | 10,968,861 | 15,046,287 | 19,818,224 | 8,552,944 |
| Other Short Term Loans | 0 | 0 | 0 | 0 |
| Long term loans | 0 | 0 | 0 | 0 |
| Hire Purchase and Lease Commitments | 0 | 0 | 0 | 0 |
| other long term liabilities | 0 | 0 | 0 | 0 |
| share issue | ||||
| interest | -433,908 | -119,917 | -26,729 | |
| cash flow from financing | 7,702,887 | 18,100,685 | 19,791,495 | |
| cash and cash equivalents | ||||
| cash | -269,624 | -809,941 | 1,298,594 | 305,898 |
| overdraft | 0 | 0 | 0 | 0 |
| change in cash | -269,624 | -809,941 | 1,298,594 | 305,898 |
pure electric limited Credit Report and Business Information
Pure Electric Limited Competitor Analysis
Perform a competitor analysis for pure electric limited by selecting its closest rivals and benchmarking them against 12 key performance metrics.
pure electric limited Ownership
PURE ELECTRIC LIMITED group structure
Pure Electric Limited has no subsidiary companies.
Ultimate parent company
2 parents
PURE ELECTRIC LIMITED
11634997
pure electric limited directors
Pure Electric Limited currently has 1 director, Mr Adam Norris serving since Sep 2023.
| officer | country | age | start | end | role |
|---|---|---|---|---|---|
| Mr Adam Norris | United Kingdom | 53 years | Sep 2023 | - | Director |
P&L
February 2023turnover
20.8m
-26%
operating profit
-14.2m
+2%
gross margin
3.2%
-70.77%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
February 2023net assets
-42.4m
+0.53%
total assets
17.1m
-0.35%
cash
524.9k
-0.34%
net assets
Total assets minus all liabilities
pure electric limited company details
company number
11634997
Type
Private limited with Share Capital
industry
47640 - Retail sale of sporting equipment in specialised stores
incorporation date
October 2018
age
6
accounts
Full Accounts
ultimate parent company
previous names
pure scooters limited (October 2020)
incorporated
UK
address
new farm offices hartlake, glastonbury, somerset, BA6 9AB
last accounts submitted
February 2023
pure electric limited Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 3 charges/mortgages relating to pure electric limited. Currently there are 3 open charges and 0 have been satisfied in the past.
pure electric limited Companies House Filings - See Documents
| date | description | view/download |
|---|
