gameface ltd

gameface ltd Company Information

Share GAMEFACE LTD
Live 
StartupMicro

Company Number

12819945

Industry

Retail sale via mail order houses or via Internet

 

Shareholders

georgina ainslie

charles ainslie

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Group Structure

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Contact

Registered Address

71-75 shelton street, shelton street, london, WC2H 9JQ

Website

-

gameface ltd Estimated Valuation

£64.5k

Pomanda estimates the enterprise value of GAMEFACE LTD at £64.5k based on a Turnover of £196.4k and 0.33x industry multiple (adjusted for size and gross margin).

gameface ltd Estimated Valuation

£0

Pomanda estimates the enterprise value of GAMEFACE LTD at £0 based on an EBITDA of £-996.9k and a 3.79x industry multiple (adjusted for size and gross margin).

gameface ltd Estimated Valuation

£0

Pomanda estimates the enterprise value of GAMEFACE LTD at £0 based on Net Assets of £-1.1m and 2.27x industry multiple (adjusted for liquidity).

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Gameface Ltd Overview

Gameface Ltd is a live company located in london, WC2H 9JQ with a Companies House number of 12819945. It operates in the retail sale via mail order houses or via internet sector, SIC Code 47910. Founded in August 2020, it's largest shareholder is georgina ainslie with a 37.5% stake. Gameface Ltd is a startup, micro sized company, Pomanda has estimated its turnover at £196.4k with unknown growth in recent years.

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Gameface Ltd Health Check

Pomanda's financial health check has awarded Gameface Ltd a 1.5 rating. We use a traffic light system to show it exceeds the industry average on 2 measures and has 6 areas for improvement. Company Health Check FAQs

Health Check Image
Health Rating1.5out of 5
positive_score

2 Strong

positive_score

2 Regular

positive_score

6 Weak

size

Size

annual sales of £196.4k, make it smaller than the average company (£324.7k)

£196.4k - Gameface Ltd

£324.7k - Industry AVG

growth

Growth

There is insufficient data available for this Key Performance Indicator!

- - Gameface Ltd

- - Industry AVG

production

Production

with a gross margin of 36.6%, this company has a comparable cost of product (36.6%)

36.6% - Gameface Ltd

36.6% - Industry AVG

profitability

Profitability

an operating margin of -510.1% make it less profitable than the average company (2.2%)

-510.1% - Gameface Ltd

2.2% - Industry AVG

employees

Employees

with 3 employees, this is below the industry average (4)

3 - Gameface Ltd

4 - Industry AVG

paystructure

Pay Structure

on an average salary of £27.5k, the company has an equivalent pay structure (£27.5k)

£27.5k - Gameface Ltd

£27.5k - Industry AVG

efficiency

Efficiency

resulting in sales per employee of £65.5k, this is less efficient (£159.4k)

£65.5k - Gameface Ltd

£159.4k - Industry AVG

debtordays

Debtor Days

it gets paid by customers after 2 days, this is earlier than average (21 days)

2 days - Gameface Ltd

21 days - Industry AVG

creditordays

Creditor Days

its suppliers are paid after 90 days, this is slower than average (33 days)

90 days - Gameface Ltd

33 days - Industry AVG

stockdays

Stock Days

There is insufficient data available for this Key Performance Indicator!

- - Gameface Ltd

- - Industry AVG

cashbalance

Cash Balance

has cash to cover current liabilities for 0 weeks, this is less cash available to meet short term requirements (17 weeks)

0 weeks - Gameface Ltd

17 weeks - Industry AVG

debtlevel

Debt Level

it has a ratio of liabilities to total assets of 1063.7%, this is a higher level of debt than the average (74.3%)

1063.7% - Gameface Ltd

74.3% - Industry AVG

GAMEFACE LTD financials

EXPORTms excel logo

Gameface Ltd's latest turnover from August 2023 is estimated at £196.4 thousand and the company has net assets of -£1.1 million. According to their latest financial statements, Gameface Ltd has 3 employees and maintains cash reserves of £21.3 thousand as reported in the balance sheet.

Data source: Companies HousePomanda Estimates

Aug 2023Aug 2022Aug 2021
Turnover196,405254,011188,752
Other Income Or Grants000
Cost Of Sales124,481158,396119,869
Gross Profit71,92395,61468,883
Admin Expenses1,073,859586,074230,299
Operating Profit-1,001,936-490,460-161,416
Interest Payable000
Interest Receivable3,3701,46530
Pre-Tax Profit-998,566-488,995-161,386
Tax000
Profit After Tax-998,566-488,995-161,386
Dividends Paid000
Retained Profit-998,566-488,995-161,386
Employee Costs82,56627,23126,838
Number Of Employees311
EBITDA*-996,919-490,282-161,416

* Earnings Before Interest, Tax, Depreciation and Amortisation

Aug 2023Aug 2022Aug 2021
Tangible Assets16,7321,7700
Intangible Assets000
Investments & Other000
Debtors (Due After 1 year)000
Total Fixed Assets16,7321,7700
Stock & work in progress000
Trade Debtors1,10300
Group Debtors000
Misc Debtors80,10640,394308,390
Cash21,286107,09660,377
misc current assets000
total current assets102,495147,490368,767
total assets119,227149,260368,767
Bank overdraft000
Bank loan000
Trade Creditors 30,83748,64130,153
Group/Directors Accounts000
other short term finances000
hp & lease commitments000
other current liabilities1,237,337251,0000
total current liabilities1,268,174299,64130,153
loans000
hp & lease commitments000
Accruals and Deferred Income000
other liabilities000
provisions000
total long term liabilities000
total liabilities1,268,174299,64130,153
net assets-1,148,947-150,381338,614
total shareholders funds-1,148,947-150,381338,614
Aug 2023Aug 2022Aug 2021
Operating Activities
Operating Profit-1,001,936-490,460-161,416
Depreciation5,0171780
Amortisation000
Tax000
Stock000
Debtors40,815-267,996308,390
Creditors-17,80418,48830,153
Accruals and Deferred Income986,337251,0000
Deferred Taxes & Provisions000
Cash flow from operations-69,20147,202-439,653
Investing Activities
capital expenditure-19,979-1,9480
Change in Investments000
cash flow from investments-19,979-1,9480
Financing Activities
Bank loans000
Group/Directors Accounts000
Other Short Term Loans 000
Long term loans000
Hire Purchase and Lease Commitments000
other long term liabilities000
share issue00500,000
interest3,3701,46530
cash flow from financing3,3701,465500,030
cash and cash equivalents
cash-85,81046,71960,377
overdraft000
change in cash-85,81046,71960,377

gameface ltd Credit Report and Business Information

Very Low Risk70 - 100
Low Risk50 - 70
Moderate Risk30 - 50
High Risk20 - 30
Very High Risk0 - 20
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Gameface Ltd Competitor Analysis

competitor_analysis_table_img

Perform a competitor analysis for gameface ltd by selecting its closest rivals, whether from the WHOLESALE AND RETAIL TRADE; REPAIR OF MOTOR VEHICLES AND MOTORCYCLES sector, other micro companies, companies in WC2H area or any other competitors across 12 key performance metrics.

gameface ltd Ownership

GAMEFACE LTD group structure

Gameface Ltd has no subsidiary companies.

Ultimate parent company

1 parent

GAMEFACE LTD

12819945

GAMEFACE LTD Shareholders

georgina ainslie 37.5%
charles ainslie 37.5%
kim buckland 25%

gameface ltd directors

Gameface Ltd currently has 2 directors. The longest serving directors include Lady Georgina Ainslie (Aug 2020) and Mr Charles Ainslie (Jul 2021).

officercountryagestartendrole
Lady Georgina AinslieEngland47 years Aug 2020- Director
Mr Charles AinslieEngland47 years Jul 2021- Director

P&L

August 2023

turnover

196.4k

-23%

operating profit

-1m

0%

gross margin

36.7%

-2.71%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

August 2023

net assets

-1.1m

+6.64%

total assets

119.2k

-0.2%

cash

21.3k

-0.8%

net assets

Total assets minus all liabilities

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Similar companies unavailable for this selection

gameface ltd company details

company number

12819945

Type

Private limited with Share Capital

industry

47910 - Retail sale via mail order houses or via Internet

incorporation date

August 2020

age

4

incorporated

UK

ultimate parent company

accounts

Total Exemption Full

last accounts submitted

August 2023

previous names

N/A

accountant

-

auditor

-

address

71-75 shelton street, shelton street, london, WC2H 9JQ

Bank

-

Legal Advisor

-

gameface ltd Charges & Mortgages

A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.

We did not find charges/mortgages relating to gameface ltd.

gameface ltd Capital Raised & Share Issues BETA

When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.

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gameface ltd Companies House Filings - See Documents

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