
Company Number
04280364
Next Accounts
Jun 2026
Shareholders
richard colm mckenna
Group Structure
View All
Industry
Other business support service activities n.e.c.
Registered Address
2 markstone house, lancaster street, london, SE1 0RL
Website
www.strudel.co.ukPomanda estimates the enterprise value of STRUDEL DESIGN LIMITED at £89.1k based on a Turnover of £179.2k and 0.5x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of STRUDEL DESIGN LIMITED at £216.6k based on an EBITDA of £60.9k and a 3.56x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of STRUDEL DESIGN LIMITED at £1.3m based on Net Assets of £529.1k and 2.37x industry multiple (adjusted for liquidity).
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Strudel Design Limited is a live company located in london, SE1 0RL with a Companies House number of 04280364. It operates in the other business support service activities n.e.c. sector, SIC Code 82990. Founded in September 2001, it's largest shareholder is richard colm mckenna with a 100% stake. Strudel Design Limited is a mature, micro sized company, Pomanda has estimated its turnover at £179.2k with declining growth in recent years.
Pomanda's financial health check has awarded Strudel Design Limited a 4 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 5 areas for improvement. Company Health Check FAQs
3 Strong
3 Regular
5 Weak
Size
annual sales of £179.2k, make it smaller than the average company (£4.5m)
- Strudel Design Limited
£4.5m - Industry AVG
Growth
3 year (CAGR) sales growth of -17%, show it is growing at a slower rate (9.3%)
- Strudel Design Limited
9.3% - Industry AVG
Production
with a gross margin of 37.9%, this company has a comparable cost of product (37.9%)
- Strudel Design Limited
37.9% - Industry AVG
Profitability
an operating margin of 29.1% make it more profitable than the average company (5.6%)
- Strudel Design Limited
5.6% - Industry AVG
Employees
with 2 employees, this is below the industry average (26)
2 - Strudel Design Limited
26 - Industry AVG
Pay Structure
on an average salary of £51.8k, the company has an equivalent pay structure (£51.8k)
- Strudel Design Limited
£51.8k - Industry AVG
Efficiency
resulting in sales per employee of £89.6k, this is less efficient (£163.2k)
- Strudel Design Limited
£163.2k - Industry AVG
Debtor Days
it gets paid by customers after 40 days, this is near the average (38 days)
- Strudel Design Limited
38 days - Industry AVG
Creditor Days
its suppliers are paid after 0 days, this is quicker than average (31 days)
- Strudel Design Limited
31 days - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- Strudel Design Limited
- - Industry AVG
Cash Balance
has cash to cover current liabilities for 320 weeks, this is more cash available to meet short term requirements (24 weeks)
320 weeks - Strudel Design Limited
24 weeks - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 4.5%, this is a lower level of debt than the average (60.1%)
4.5% - Strudel Design Limited
60.1% - Industry AVG
Strudel Design Limited's latest turnover from September 2024 is estimated at £179.2 thousand and the company has net assets of £529.1 thousand. According to their latest financial statements, Strudel Design Limited has 2 employees and maintains cash reserves of £145.2 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Sep 2024 | Sep 2023 | Sep 2022 | Sep 2021 | Sep 2020 | Sep 2019 | Sep 2018 | Sep 2017 | Sep 2016 | Sep 2015 | Sep 2014 | Sep 2013 | Sep 2012 | Sep 2011 | Sep 2010 | Sep 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Turnover | ||||||||||||||||
Other Income Or Grants | ||||||||||||||||
Cost Of Sales | ||||||||||||||||
Gross Profit | ||||||||||||||||
Admin Expenses | ||||||||||||||||
Operating Profit | ||||||||||||||||
Interest Payable | ||||||||||||||||
Interest Receivable | ||||||||||||||||
Pre-Tax Profit | ||||||||||||||||
Tax | ||||||||||||||||
Profit After Tax | ||||||||||||||||
Dividends Paid | ||||||||||||||||
Retained Profit | ||||||||||||||||
Employee Costs | ||||||||||||||||
Number Of Employees | 2 | 2 | 2 | 2 | 2 | 1 | 8 | |||||||||
EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Sep 2024 | Sep 2023 | Sep 2022 | Sep 2021 | Sep 2020 | Sep 2019 | Sep 2018 | Sep 2017 | Sep 2016 | Sep 2015 | Sep 2014 | Sep 2013 | Sep 2012 | Sep 2011 | Sep 2010 | Sep 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Tangible Assets | 380,284 | 387,403 | 393,831 | 396,145 | 394,118 | 394,647 | 399,861 | 401,675 | 406,021 | 411,194 | 415,347 | 422,946 | 425,008 | 435,890 | 445,949 | 459,797 |
Intangible Assets | ||||||||||||||||
Investments & Other | ||||||||||||||||
Debtors (Due After 1 year) | ||||||||||||||||
Total Fixed Assets | 380,284 | 387,403 | 393,831 | 396,145 | 394,118 | 394,647 | 399,861 | 401,675 | 406,021 | 411,194 | 415,347 | 422,946 | 425,008 | 435,890 | 445,949 | 459,797 |
Stock & work in progress | ||||||||||||||||
Trade Debtors | 20,015 | 20,062 | 11,763 | 47,627 | 4,373 | 24,268 | 92,642 | 71,749 | 113,905 | 112,745 | 95,983 | 140,420 | 167,786 | 118,320 | 150,283 | |
Group Debtors | 5,000 | 1,125 | ||||||||||||||
Misc Debtors | 3,373 | 2,935 | 12,557 | 11,914 | 49,777 | 10,632 | ||||||||||
Cash | 145,193 | 109,869 | 56,788 | 4,752 | 18,055 | 103,222 | 128,298 | 41,120 | 119,773 | 120,419 | 85,746 | 74,289 | 75,113 | 41,346 | 70,348 | 111,801 |
misc current assets | ||||||||||||||||
total current assets | 173,581 | 132,866 | 68,551 | 52,379 | 30,612 | 119,509 | 152,566 | 133,762 | 241,299 | 246,081 | 198,491 | 170,272 | 215,533 | 209,132 | 188,668 | 262,084 |
total assets | 553,865 | 520,269 | 462,382 | 448,524 | 424,730 | 514,156 | 552,427 | 535,437 | 647,320 | 657,275 | 613,838 | 593,218 | 640,541 | 645,022 | 634,617 | 721,881 |
Bank overdraft | 10,100 | 9,640 | 9,760 | 12,670 | ||||||||||||
Bank loan | 10,100 | |||||||||||||||
Trade Creditors | 303 | 10,905 | 27,428 | 41,173 | 47,197 | 9,304 | 20,830 | 9,287 | 33,453 | 61,454 | 119,324 | 99,090 | 112,276 | 103,748 | 83,818 | 123,233 |
Group/Directors Accounts | 57 | 57 | 147 | 166 | ||||||||||||
other short term finances | ||||||||||||||||
hp & lease commitments | ||||||||||||||||
other current liabilities | 23,208 | 22,575 | 11,843 | 12,757 | 57,016 | 66,279 | ||||||||||
total current liabilities | 23,568 | 33,537 | 27,428 | 41,173 | 47,197 | 31,394 | 30,930 | 31,684 | 100,229 | 140,569 | 119,324 | 99,090 | 112,276 | 103,748 | 83,818 | 123,233 |
loans | 134,932 | 192,709 | 222,902 | 233,010 | ||||||||||||
hp & lease commitments | ||||||||||||||||
Accruals and Deferred Income | ||||||||||||||||
other liabilities | 10,100 | 10,100 | 213,214 | 225,192 | 233,890 | 259,086 | 267,141 | 275,721 | 283,417 | |||||||
provisions | 1,209 | 1,556 | 1,422 | 1,686 | 773 | 200 | 314 | 178 | 189 | |||||||
total long term liabilities | 1,209 | 1,556 | 1,422 | 1,686 | 773 | 145,232 | 203,123 | 213,214 | 222,902 | 233,188 | 225,381 | 233,890 | 259,086 | 267,141 | 275,721 | 283,417 |
total liabilities | 24,777 | 35,093 | 28,850 | 42,859 | 47,970 | 176,626 | 234,053 | 244,898 | 323,131 | 373,757 | 344,705 | 332,980 | 371,362 | 370,889 | 359,539 | 406,650 |
net assets | 529,088 | 485,176 | 433,532 | 405,665 | 376,760 | 337,530 | 318,374 | 290,539 | 324,189 | 283,518 | 269,133 | 260,238 | 269,179 | 274,133 | 275,078 | 315,231 |
total shareholders funds | 529,088 | 485,176 | 433,532 | 405,665 | 376,760 | 337,530 | 318,374 | 290,539 | 324,189 | 283,518 | 269,133 | 260,238 | 269,179 | 274,133 | 275,078 | 315,231 |
Sep 2024 | Sep 2023 | Sep 2022 | Sep 2021 | Sep 2020 | Sep 2019 | Sep 2018 | Sep 2017 | Sep 2016 | Sep 2015 | Sep 2014 | Sep 2013 | Sep 2012 | Sep 2011 | Sep 2010 | Sep 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Activities | ||||||||||||||||
Operating Profit | ||||||||||||||||
Depreciation | 8,742 | 9,458 | 9,051 | 7,366 | 5,018 | 6,615 | 5,189 | 4,346 | 5,919 | 6,607 | 7,599 | 8,354 | 14,383 | 16,946 | 16,863 | 16,109 |
Amortisation | ||||||||||||||||
Tax | ||||||||||||||||
Stock | ||||||||||||||||
Debtors | 5,391 | 11,234 | -35,864 | 35,070 | -3,730 | -7,981 | -68,374 | -28,884 | -4,136 | 12,917 | 16,762 | -44,437 | -27,366 | 49,466 | -31,963 | 150,283 |
Creditors | -10,602 | -16,523 | -13,745 | -6,024 | 37,893 | -11,526 | 11,543 | -24,166 | -28,001 | -57,870 | 20,234 | -13,186 | 8,528 | 19,930 | -39,415 | 123,233 |
Accruals and Deferred Income | 633 | 22,575 | -11,843 | 11,843 | -12,757 | -44,259 | -9,263 | 66,279 | ||||||||
Deferred Taxes & Provisions | -347 | 134 | -264 | 913 | 573 | -114 | 314 | -178 | -11 | 189 | ||||||
Cash flow from operations | ||||||||||||||||
Investing Activities | ||||||||||||||||
capital expenditure | ||||||||||||||||
Change in Investments | ||||||||||||||||
cash flow from investments | ||||||||||||||||
Financing Activities | ||||||||||||||||
Bank loans | -10,100 | 10,100 | ||||||||||||||
Group/Directors Accounts | 57 | -147 | 147 | -166 | 166 | |||||||||||
Other Short Term Loans | ||||||||||||||||
Long term loans | -134,932 | -57,777 | 192,709 | -222,902 | -10,108 | 233,010 | ||||||||||
Hire Purchase and Lease Commitments | ||||||||||||||||
other long term liabilities | -10,100 | -203,114 | 213,214 | -225,192 | -8,698 | -25,196 | -8,055 | -8,580 | -7,696 | 283,417 | ||||||
share issue | ||||||||||||||||
interest | ||||||||||||||||
cash flow from financing | ||||||||||||||||
cash and cash equivalents | ||||||||||||||||
cash | 35,324 | 53,081 | 52,036 | -13,303 | -85,167 | -25,076 | 87,178 | -78,653 | -646 | 34,673 | 11,457 | -824 | 33,767 | -29,002 | -41,453 | 111,801 |
overdraft | -10,100 | 10,100 | -9,640 | -120 | -2,910 | 12,670 | ||||||||||
change in cash | 35,324 | 53,081 | 52,036 | -13,303 | -75,067 | -35,176 | 96,818 | -78,533 | 2,264 | 22,003 | 11,457 | -824 | 33,767 | -29,002 | -41,453 | 111,801 |
Perform a competitor analysis for strudel design limited by selecting its closest rivals, whether from the ADMINISTRATIVE AND SUPPORT SERVICE ACTIVITIES sector, other micro companies, companies in SE1 area or any other competitors across 12 key performance metrics.
STRUDEL DESIGN LIMITED group structure
Strudel Design Limited has no subsidiary companies.
Ultimate parent company
STRUDEL DESIGN LIMITED
04280364
Strudel Design Limited currently has 2 directors. The longest serving directors include Mr Richard McKenna (Sep 2001) and Mr Rupert Moyne (Oct 2020).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Richard McKenna | United Kingdom | 56 years | Sep 2001 | - | Director |
Mr Rupert Moyne | United Kingdom | 63 years | Oct 2020 | - | Director |
P&L
September 2024turnover
179.2k
-5%
operating profit
52.2k
0%
gross margin
37.9%
-0.49%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
September 2024net assets
529.1k
+0.09%
total assets
553.9k
+0.06%
cash
145.2k
+0.32%
net assets
Total assets minus all liabilities
company number
04280364
Type
Private limited with Share Capital
industry
82990 - Other business support service activities n.e.c.
incorporation date
September 2001
age
24
incorporated
UK
ultimate parent company
accounts
Total Exemption Full
last accounts submitted
September 2024
previous names
a.b. limited (September 2001)
accountant
ALTON & CO
auditor
-
address
2 markstone house, lancaster street, london, SE1 0RL
Bank
-
Legal Advisor
-
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 1 charges/mortgages relating to strudel design limited. Currently there are 0 open charges and 1 have been satisfied in the past.
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
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