micromarketing limited

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micromarketing limited Company Information

Share MICROMARKETING LIMITED

Company Number

05448120

Shareholders

micro holdings group ltd

mr paul john faulkner

Group Structure

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Industry

Wholesale of household goods (other than musical instruments) n.e.c.

 

Registered Address

unit 1 & 2 vanburgh quarter, windrush industrial park, witney, OX29 7AG

micromarketing limited Estimated Valuation

£567.2k

Pomanda estimates the enterprise value of MICROMARKETING LIMITED at £567.2k based on a Turnover of £1.6m and 0.35x industry multiple (adjusted for size and gross margin).

micromarketing limited Estimated Valuation

£212.3k

Pomanda estimates the enterprise value of MICROMARKETING LIMITED at £212.3k based on an EBITDA of £63k and a 3.37x industry multiple (adjusted for size and gross margin).

micromarketing limited Estimated Valuation

£914.7k

Pomanda estimates the enterprise value of MICROMARKETING LIMITED at £914.7k based on Net Assets of £455.8k and 2.01x industry multiple (adjusted for liquidity).

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Micromarketing Limited Overview

Micromarketing Limited is a live company located in witney, OX29 7AG with a Companies House number of 05448120. It operates in the wholesale of household goods (other than musical instruments) n.e.c. sector, SIC Code 46499. Founded in May 2005, it's largest shareholder is micro holdings group ltd with a 60% stake. Micromarketing Limited is a mature, small sized company, Pomanda has estimated its turnover at £1.6m with low growth in recent years.

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Micromarketing Limited Health Check

Pomanda's financial health check has awarded Micromarketing Limited a 3.5 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 6 areas for improvement. Company Health Check FAQs

Health Check Image
Health Rating3.5out of 5
positive_score

3 Strong

positive_score

3 Regular

positive_score

6 Weak

size

Size

annual sales of £1.6m, make it smaller than the average company (£20.6m)

£1.6m - Micromarketing Limited

£20.6m - Industry AVG

growth

Growth

3 year (CAGR) sales growth of 3%, show it is growing at a slower rate (4.7%)

3% - Micromarketing Limited

4.7% - Industry AVG

production

Production

with a gross margin of 32%, this company has a comparable cost of product (32%)

32% - Micromarketing Limited

32% - Industry AVG

profitability

Profitability

an operating margin of 2.5% make it less profitable than the average company (4.1%)

2.5% - Micromarketing Limited

4.1% - Industry AVG

employees

Employees

with 11 employees, this is below the industry average (62)

11 - Micromarketing Limited

62 - Industry AVG

paystructure

Pay Structure

on an average salary of £44.3k, the company has an equivalent pay structure (£44.3k)

£44.3k - Micromarketing Limited

£44.3k - Industry AVG

efficiency

Efficiency

resulting in sales per employee of £148.6k, this is less efficient (£369.9k)

£148.6k - Micromarketing Limited

£369.9k - Industry AVG

debtordays

Debtor Days

it gets paid by customers after 49 days, this is near the average (46 days)

49 days - Micromarketing Limited

46 days - Industry AVG

creditordays

Creditor Days

its suppliers are paid after 22 days, this is quicker than average (30 days)

22 days - Micromarketing Limited

30 days - Industry AVG

stockdays

Stock Days

it holds stock equivalent to 0 days, this is less than average (97 days)

0 days - Micromarketing Limited

97 days - Industry AVG

cashbalance

Cash Balance

has cash to cover current liabilities for 80 weeks, this is more cash available to meet short term requirements (13 weeks)

80 weeks - Micromarketing Limited

13 weeks - Industry AVG

debtlevel

Debt Level

it has a ratio of liabilities to total assets of 33.8%, this is a lower level of debt than the average (49.4%)

33.8% - Micromarketing Limited

49.4% - Industry AVG

MICROMARKETING LIMITED financials

EXPORTms excel logo

Micromarketing Limited's latest turnover from May 2024 is estimated at £1.6 million and the company has net assets of £455.8 thousand. According to their latest financial statements, Micromarketing Limited has 11 employees and maintains cash reserves of £349.5 thousand as reported in the balance sheet.

Data source: Companies HousePomanda Estimates

May 2024May 2023May 2022May 2021May 2020May 2019May 2018May 2017May 2016May 2015May 2014May 2013May 2012May 2011May 2010
Turnover1,634,4851,478,1241,322,4861,504,8191,503,4811,099,9081,097,2691,367,272950,017955,329589,905573,337490,672327,547337,484
Other Income Or Grants
Cost Of Sales1,111,4501,022,407907,2771,028,5341,033,921757,980756,908954,648663,123651,655414,066397,714341,415225,719227,014
Gross Profit523,035455,717415,210476,285469,560341,928340,361412,624286,894303,675175,839175,622149,257101,828110,470
Admin Expenses481,485498,685407,677341,385374,727355,504372,350353,990161,793200,648196,891150,173147,88789,889102,267
Operating Profit41,550-42,9687,533134,90094,833-13,576-31,98958,634125,101103,027-21,05225,4491,37011,9398,203
Interest Payable3939
Interest Receivable15,47912,8093,6273912551,4331,0984518325433222006930
Pre-Tax Profit57,029-30,15911,159135,29195,089-12,143-30,89259,085125,933103,570-20,73025,6491,43911,9308,164
Tax-14,257-2,120-25,705-18,067-11,226-25,186-20,714-5,899-345-3,102-2,286
Profit After Tax42,772-30,1599,039109,58677,022-12,143-30,89247,859100,74682,856-20,73019,7501,0948,8285,878
Dividends Paid
Retained Profit42,772-30,1599,039109,58677,022-12,143-30,89247,859100,74682,856-20,73019,7501,0948,8285,878
Employee Costs487,721414,360442,571423,558338,620288,054482,631360,194138,005138,159101,62799,34466,89464,37066,228
Number Of Employees111011119813104433222
EBITDA*62,987-17,84438,947148,496114,53410,314-18,75872,078138,071115,567-8,91536,95710,52123,02422,459

* Earnings Before Interest, Tax, Depreciation and Amortisation

May 2024May 2023May 2022May 2021May 2020May 2019May 2018May 2017May 2016May 2015May 2014May 2013May 2012May 2011May 2010
Tangible Assets31,51352,95175,45534,55346,93654,88915,2813,4766,0002,3561,8361,9274522,8537,791
Intangible Assets6,37317,29328,21339,13350,05360,97371,89382,81389,06395,313
Investments & Other
Debtors (Due After 1 year)
Total Fixed Assets31,51352,95175,45534,55346,93661,26232,57431,68945,13352,40962,80973,82083,26591,916103,104
Stock & work in progress2,5005,2506,5002,2002,0006,0004,5002,8363,0002,5008001,2002,5002,5003,450
Trade Debtors221,280241,708139,622190,186243,484198,22669,576238,283225,796168,70894,24694,28185,58049,72954,824
Group Debtors218118,622
Misc Debtors83,9076,92860,18428,81933,5466,53638,35531,2412,483
Cash349,451240,220329,047396,261386,555124,334257,803181,198179,925152,81564,51964,24115,89511,897
misc current assets
total current assets657,356494,106535,353736,088665,585335,096370,234453,558411,204324,023159,565159,722103,97564,12658,274
total assets688,869547,057610,808770,641712,521396,358402,808485,247456,337376,432222,374233,542187,240156,042161,378
Bank overdraft
Bank loan
Trade Creditors 68,01150,99292,574182,655164,49766,94447,03298,188120,196234,756163,554153,992127,44093,72795,748
Group/Directors Accounts9481,3786,3786,87834,324
other short term finances
hp & lease commitments
other current liabilities157,22071,01359,293152,320214,84972,74459,30796,35292,893
total current liabilities225,231122,953153,245334,975385,724146,566140,663194,540213,089234,756163,554153,992127,44093,72795,748
loans1,200
hp & lease commitments
Accruals and Deferred Income
other liabilities3,60914,552
provisions7,87811,11614,4161,5582,2752,2922,502172572
total long term liabilities7,87811,11614,4161,5582,2752,2922,5021725723,60915,752
total liabilities233,109134,069167,661336,533387,999148,858143,165194,712213,661234,756163,554153,992127,44097,336111,500
net assets455,760412,988443,147434,108324,522247,500259,643290,535242,676141,67658,82079,55059,80058,70649,878
total shareholders funds455,760412,988443,147434,108324,522247,500259,643290,535242,676141,67658,82079,55059,80058,70649,878
May 2024May 2023May 2022May 2021May 2020May 2019May 2018May 2017May 2016May 2015May 2014May 2013May 2012May 2011May 2010
Operating Activities
Operating Profit41,550-42,9687,533134,90094,833-13,576-31,98958,634125,101103,027-21,05225,4491,37011,9398,203
Depreciation21,43725,12431,41413,59613,32812,9702,3112,5242,0501,6201,2175882,9014,8358,006
Amortisation6,37310,92010,92010,92010,92010,92010,92010,9206,2506,2506,250
Tax-14,257-2,120-25,705-18,067-11,226-25,186-20,714-5,899-345-3,102-2,286
Stock-2,750-1,2504,300200-4,0001,5001,664-1645001,700-400-1,300-9503,450
Debtors56,76948,830-137,82160,59772,26896,831-161,59341,24559,57174,462-358,70135,851-5,09554,824
Creditors17,019-41,582-90,08118,15897,55319,912-51,156-22,008-114,56071,2029,56226,55233,713-2,02195,748
Accruals and Deferred Income86,20711,720-93,027-62,529142,10513,437-37,0453,45992,893
Deferred Taxes & Provisions-3,238-3,30012,858-717-17-2102,330-400572
Cash flow from operations94,699-98,5869816,906267,840-54,87855,30082231,71989,8931,08250,2098,03823,94657,647
Investing Activities
capital expenditure1-2,620-72,316-1,213-5,375-52,578-14,116-5,694-2,140-1,126-2,063-500103-117,360
Change in Investments
cash flow from investments1-2,620-72,316-1,213-5,375-52,578-14,116-5,694-2,140-1,126-2,063-500103-117,360
Financing Activities
Bank loans
Group/Directors Accounts-948-4301,378-6,378-500-27,44634,324
Other Short Term Loans
Long term loans-1,2001,200
Hire Purchase and Lease Commitments
other long term liabilities-3,609-10,94314,552
share issue25444,000
interest15,47912,8093,6273912551,4331,09845183254332220069-9-39
cash flow from financing14,53112,3795,005-5,987-245-26,01335,4224511,086543322200-3,540-12,15259,713
cash and cash equivalents
cash109,231-88,827-67,2149,706262,221-133,46976,6051,27327,11088,29627848,3463,99811,897
overdraft
change in cash109,231-88,827-67,2149,706262,221-133,46976,6051,27327,11088,29627848,3463,99811,897

micromarketing limited Credit Report and Business Information

Very Low Risk70 - 100
Low Risk50 - 70
Moderate Risk30 - 50
High Risk20 - 30
Very High Risk0 - 20
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Micromarketing Limited Competitor Analysis

competitor_analysis_table_img

Perform a competitor analysis for micromarketing limited by selecting its closest rivals, whether from the WHOLESALE AND RETAIL TRADE; REPAIR OF MOTOR VEHICLES AND MOTORCYCLES sector, other small companies, companies in OX29 area or any other competitors across 12 key performance metrics.

micromarketing limited Ownership

MICROMARKETING LIMITED group structure

Micromarketing Limited has no subsidiary companies.

Ultimate parent company

1 parent

MICROMARKETING LIMITED

05448120

MICROMARKETING LIMITED Shareholders

micro holdings group ltd 60.04%
mr paul john faulkner 39.96%

micromarketing limited directors

Micromarketing Limited currently has 2 directors. The longest serving directors include Mr Paul Faulkner (Nov 2010) and Mr Paul Harris (Nov 2022).

officercountryagestartendrole
Mr Paul Faulkner73 years Nov 2010- Director
Mr Paul HarrisEngland57 years Nov 2022- Director

P&L

May 2024

turnover

1.6m

+11%

operating profit

41.6k

0%

gross margin

32.1%

+3.79%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

May 2024

net assets

455.8k

+0.1%

total assets

688.9k

+0.26%

cash

349.5k

+0.45%

net assets

Total assets minus all liabilities

micromarketing limited company details

company number

05448120

Type

Private limited with Share Capital

industry

46499 - Wholesale of household goods (other than musical instruments) n.e.c.

incorporation date

May 2005

age

20

incorporated

UK

ultimate parent company

accounts

Total Exemption Full

last accounts submitted

May 2024

previous names

micromagnetics limited (November 2014)

new micromagnetics limited (August 2005)

accountant

CLEMENT RABJOHNS LIMITED

auditor

-

address

unit 1 & 2 vanburgh quarter, windrush industrial park, witney, OX29 7AG

Bank

-

Legal Advisor

-

micromarketing limited Charges & Mortgages

A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.

We did not find charges/mortgages relating to micromarketing limited.

micromarketing limited Capital Raised & Share Issues BETA

When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.

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micromarketing limited Companies House Filings - See Documents

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