
Company Number
05561621
Next Accounts
Sep 2025
Shareholders
totalmobile holdings limited
Group Structure
View All
Industry
Computer consultancy activities
Registered Address
rivergate house london road, newbury, RG14 2PZ
Website
www.clouddialogs.comPomanda estimates the enterprise value of CLOUD DIALOGS LTD at £319.8k based on a Turnover of £667.2k and 0.48x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of CLOUD DIALOGS LTD at £1.7m based on an EBITDA of £513.4k and a 3.26x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of CLOUD DIALOGS LTD at £3.4m based on Net Assets of £1.5m and 2.26x industry multiple (adjusted for liquidity).
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Cloud Dialogs Ltd is a live company located in newbury, RG14 2PZ with a Companies House number of 05561621. It operates in the information technology consultancy activities sector, SIC Code 62020. Founded in September 2005, it's largest shareholder is totalmobile holdings limited with a 100% stake. Cloud Dialogs Ltd is a mature, small sized company, Pomanda has estimated its turnover at £667.2k with declining growth in recent years.
Pomanda's financial health check has awarded Cloud Dialogs Ltd a 2.5 rating. We use a traffic light system to show it exceeds the industry average on 2 measures and has 8 areas for improvement. Company Health Check FAQs
2 Strong
1 Regular
8 Weak
Size
annual sales of £667.2k, make it smaller than the average company (£3.2m)
- Cloud Dialogs Ltd
£3.2m - Industry AVG
Growth
3 year (CAGR) sales growth of -32%, show it is growing at a slower rate (8.5%)
- Cloud Dialogs Ltd
8.5% - Industry AVG
Production
with a gross margin of 24.8%, this company has a higher cost of product (45.2%)
- Cloud Dialogs Ltd
45.2% - Industry AVG
Profitability
an operating margin of 11.5% make it more profitable than the average company (5.8%)
- Cloud Dialogs Ltd
5.8% - Industry AVG
Employees
with 10 employees, this is below the industry average (21)
10 - Cloud Dialogs Ltd
21 - Industry AVG
Pay Structure
on an average salary of £63.2k, the company has an equivalent pay structure (£63.2k)
- Cloud Dialogs Ltd
£63.2k - Industry AVG
Efficiency
resulting in sales per employee of £66.7k, this is less efficient (£138.7k)
- Cloud Dialogs Ltd
£138.7k - Industry AVG
Debtor Days
it gets paid by customers after 133 days, this is later than average (61 days)
- Cloud Dialogs Ltd
61 days - Industry AVG
Creditor Days
its suppliers are paid after 11 days, this is quicker than average (28 days)
- Cloud Dialogs Ltd
28 days - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- Cloud Dialogs Ltd
- - Industry AVG
Cash Balance
has cash to cover current liabilities for 4 weeks, this is less cash available to meet short term requirements (16 weeks)
4 weeks - Cloud Dialogs Ltd
16 weeks - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 51.9%, this is a lower level of debt than the average (58.8%)
51.9% - Cloud Dialogs Ltd
58.8% - Industry AVG
Cloud Dialogs Ltd's latest turnover from December 2023 is estimated at £667.2 thousand and the company has net assets of £1.5 million. According to their latest financial statements, Cloud Dialogs Ltd has 10 employees and maintains cash reserves of £102.3 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Turnover | 1,794,035 | 2,100,906 | 1,518,273 | 1,228,731 | |||||||||||
Other Income Or Grants | |||||||||||||||
Cost Of Sales | 95,030 | 198,751 | 244,292 | 201,184 | |||||||||||
Gross Profit | 1,699,005 | 1,902,155 | 1,273,981 | 1,027,547 | |||||||||||
Admin Expenses | 1,118,331 | 1,079,097 | 1,175,792 | 744,112 | |||||||||||
Operating Profit | 580,674 | 823,058 | 98,189 | 283,435 | |||||||||||
Interest Payable | 508 | ||||||||||||||
Interest Receivable | |||||||||||||||
Pre-Tax Profit | 580,166 | 823,058 | 98,189 | 283,435 | |||||||||||
Tax | -55,324 | -1,575 | |||||||||||||
Profit After Tax | 524,842 | 821,483 | 98,189 | 283,435 | |||||||||||
Dividends Paid | |||||||||||||||
Retained Profit | 524,842 | 821,483 | 98,189 | 283,435 | |||||||||||
Employee Costs | 632,105 | 790,693 | 791,512 | 547,571 | |||||||||||
Number Of Employees | 10 | 10 | 11 | 13 | 13 | 12 | 9 | 8 | |||||||
EBITDA* | 590,193 | 829,747 | 101,318 | 285,757 |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Tangible Assets | 3,352 | 25,348 | 32,277 | 8,055 | 8,531 | ||||||||||
Intangible Assets | 1,176,454 | 697,160 | 406,506 | 65,556 | |||||||||||
Investments & Other | |||||||||||||||
Debtors (Due After 1 year) | |||||||||||||||
Total Fixed Assets | 1,176,454 | 700,512 | 431,854 | 97,833 | 8,055 | 8,531 | |||||||||
Stock & work in progress | |||||||||||||||
Trade Debtors | 243,924 | 195,125 | 239,992 | 350,401 | 393,281 | 225,196 | 233,945 | 80,862 | 34,000 | 27,145 | 42,632 | 33,440 | 45,915 | 36,673 | 6,696 |
Group Debtors | 1,521,934 | 799,633 | 1,352,733 | 1,155,361 | |||||||||||
Misc Debtors | 80,971 | 59,222 | 72,151 | 41,217 | 46,577 | 21,971 | 1,170 | ||||||||
Cash | 102,307 | 135,309 | 199,885 | 239,413 | 370,902 | 226,056 | 37,429 | 41,791 | 59,216 | 56,790 | 6,792 | 20,937 | 34,293 | 11,064 | 29,004 |
misc current assets | |||||||||||||||
total current assets | 1,949,136 | 1,189,289 | 1,864,761 | 1,786,392 | 810,760 | 473,223 | 272,544 | 122,653 | 93,216 | 83,935 | 49,424 | 54,377 | 80,208 | 47,737 | 35,700 |
total assets | 3,125,590 | 1,889,801 | 2,296,615 | 1,884,225 | 818,815 | 481,754 | 272,544 | 122,653 | 93,216 | 83,935 | 49,424 | 54,377 | 80,208 | 47,737 | 35,700 |
Bank overdraft | |||||||||||||||
Bank loan | |||||||||||||||
Trade Creditors | 15,618 | 31,564 | 29,115 | 19,113 | 42,182 | 3,205 | 2,943 | 10,107 | 2,520 | ||||||
Group/Directors Accounts | 1,058,996 | 72,251 | 303,708 | 294,808 | 214,874 | 5,159 | 2,684 | ||||||||
other short term finances | 86 | 25,125 | 41,634 | ||||||||||||
hp & lease commitments | |||||||||||||||
other current liabilities | 253,950 | 169,994 | 230,940 | 451,672 | 324,604 | 300,606 | 177,186 | 43,001 | 45,226 | ||||||
total current liabilities | 1,328,564 | 273,809 | 563,763 | 765,593 | 539,478 | 300,606 | 182,431 | 70,810 | 86,860 | 42,182 | 3,205 | 2,943 | 10,107 | 2,520 | |
loans | |||||||||||||||
hp & lease commitments | |||||||||||||||
Accruals and Deferred Income | |||||||||||||||
other liabilities | 75,179 | 93,830 | 66,144 | 83,892 | 31,889 | 33,148 | |||||||||
provisions | 293,212 | 174,278 | 107,190 | 17,812 | |||||||||||
total long term liabilities | 293,212 | 174,278 | 107,190 | 17,812 | 75,179 | 93,830 | 66,144 | 83,892 | 31,889 | 33,148 | |||||
total liabilities | 1,621,776 | 448,087 | 670,953 | 783,405 | 539,478 | 300,606 | 182,431 | 70,810 | 86,860 | 117,361 | 97,035 | 66,144 | 86,835 | 41,996 | 35,668 |
net assets | 1,503,814 | 1,441,714 | 1,625,662 | 1,100,820 | 279,337 | 181,148 | 90,113 | 51,843 | 6,356 | -33,426 | -47,611 | -11,767 | -6,627 | 5,741 | 32 |
total shareholders funds | 1,503,814 | 1,441,714 | 1,625,662 | 1,100,820 | 279,337 | 181,148 | 90,113 | 51,843 | 6,356 | -33,426 | -47,611 | -11,767 | -6,627 | 5,741 | 32 |
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Dec 2012 | Dec 2011 | Dec 2010 | Dec 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||||||||
Operating Profit | 580,674 | 823,058 | 98,189 | 283,435 | |||||||||||
Depreciation | 3,352 | 6,479 | 9,519 | 6,689 | 3,129 | 2,322 | |||||||||
Amortisation | 433,471 | 317,173 | |||||||||||||
Tax | -55,324 | -1,575 | |||||||||||||
Stock | |||||||||||||||
Debtors | 792,849 | -610,896 | 117,897 | 1,107,121 | 192,691 | 12,052 | 154,253 | 46,862 | 6,855 | -15,487 | 9,192 | -12,475 | 9,242 | 29,977 | 6,696 |
Creditors | -15,946 | 2,449 | 10,002 | 19,113 | -42,182 | 38,977 | 3,205 | -2,943 | -7,164 | 7,587 | 2,520 | ||||
Accruals and Deferred Income | 83,956 | -60,946 | -220,732 | 127,068 | 23,998 | 123,420 | 134,185 | -2,225 | 45,226 | ||||||
Deferred Taxes & Provisions | 118,934 | 67,088 | 89,378 | 17,812 | |||||||||||
Cash flow from operations | 295,620 | -114,956 | -67,375 | 397,125 | |||||||||||
Investing Activities | |||||||||||||||
capital expenditure | |||||||||||||||
Change in Investments | |||||||||||||||
cash flow from investments | |||||||||||||||
Financing Activities | |||||||||||||||
Bank loans | |||||||||||||||
Group/Directors Accounts | 986,745 | -231,457 | 8,900 | 79,934 | 214,874 | -5,159 | 2,475 | 2,684 | |||||||
Other Short Term Loans | -86 | -25,039 | -16,509 | 41,634 | |||||||||||
Long term loans | |||||||||||||||
Hire Purchase and Lease Commitments | |||||||||||||||
other long term liabilities | -75,179 | -18,651 | 27,686 | -17,748 | 52,003 | -1,259 | 33,148 | ||||||||
share issue | |||||||||||||||
interest | -508 | ||||||||||||||
cash flow from financing | 8,392 | 79,934 | 214,874 | -197,645 | |||||||||||
cash and cash equivalents | |||||||||||||||
cash | -33,002 | -64,576 | -39,528 | -131,489 | 144,846 | 188,627 | -4,362 | -17,425 | 2,426 | 49,998 | -14,145 | -13,356 | 23,229 | -17,940 | 29,004 |
overdraft | |||||||||||||||
change in cash | -33,002 | -64,576 | -39,528 | -131,489 | 144,846 | 188,627 | -4,362 | -17,425 | 2,426 | 49,998 | -14,145 | -13,356 | 23,229 | -17,940 | 29,004 |
Perform a competitor analysis for cloud dialogs ltd by selecting its closest rivals, whether from the INFORMATION AND COMMUNICATION sector, other small companies, companies in RG14 area or any other competitors across 12 key performance metrics.
CLOUD DIALOGS LTD group structure
Cloud Dialogs Ltd has no subsidiary companies.
Ultimate parent company
MOBILISE TOPCO LTD
#0127302
2 parents
CLOUD DIALOGS LTD
05561621
Cloud Dialogs Ltd currently has 2 directors. The longest serving directors include Mr Andrew Murrell (Aug 2023) and Mr Phil Race (Feb 2024).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Andrew Murrell | Northern Ireland | 55 years | Aug 2023 | - | Director |
Mr Phil Race | Northern Ireland | 59 years | Feb 2024 | - | Director |
P&L
December 2023turnover
667.2k
+14%
operating profit
76.6k
0%
gross margin
24.8%
-8.25%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
December 2023net assets
1.5m
+0.04%
total assets
3.1m
+0.65%
cash
102.3k
-0.24%
net assets
Total assets minus all liabilities
company number
05561621
Type
Private limited with Share Capital
industry
62020 - Computer consultancy activities
incorporation date
September 2005
age
20
incorporated
UK
ultimate parent company
accounts
Audit Exemption Subsidiary
last accounts submitted
December 2023
previous names
simplehosted limited (August 2011)
accountant
-
auditor
-
address
rivergate house london road, newbury, RG14 2PZ
Bank
HSBC BANK PLC
Legal Advisor
PINSENT MASONS BELFAST LLP
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 2 charges/mortgages relating to cloud dialogs ltd. Currently there are 0 open charges and 2 have been satisfied in the past.
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
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