because experiential marketing ltd
because experiential marketing ltd Company Information
Company Number
06721570
Next Accounts
567 days late
Shareholders
sharon richey
jonathan davidge
Group Structure
View All
Industry
Advertising agencies
Registered Address
jupiter house warley hill busine, the drive, brentwood, essex, CM13 3BE
Website
www.becausexm.combecause experiential marketing ltd Estimated Valuation
Pomanda estimates the enterprise value of BECAUSE EXPERIENTIAL MARKETING LTD at £404.1k based on a Turnover of £822.5k and 0.49x industry multiple (adjusted for size and gross margin).
because experiential marketing ltd Estimated Valuation
Pomanda estimates the enterprise value of BECAUSE EXPERIENTIAL MARKETING LTD at £0 based on an EBITDA of £-560.7k and a 3.2x industry multiple (adjusted for size and gross margin).
because experiential marketing ltd Estimated Valuation
Pomanda estimates the enterprise value of BECAUSE EXPERIENTIAL MARKETING LTD at £0 based on Net Assets of £-1.4m and 1.76x industry multiple (adjusted for liquidity).
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Because Experiential Marketing Ltd Overview
Because Experiential Marketing Ltd is a live company located in brentwood, CM13 3BE with a Companies House number of 06721570. It operates in the advertising agencies sector, SIC Code 73110. Founded in October 2008, it's largest shareholder is sharon richey with a 70% stake. Because Experiential Marketing Ltd is a established, small sized company, Pomanda has estimated its turnover at £822.5k with declining growth in recent years.
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Because Experiential Marketing Ltd Health Check
Pomanda's financial health check has awarded Because Experiential Marketing Ltd a 2 rating. We use a traffic light system to show it exceeds the industry average on 2 measures and has 6 areas for improvement. Company Health Check FAQs
2 Strong
3 Regular
6 Weak
Size
annual sales of £822.5k, make it smaller than the average company (£8.5m)
- Because Experiential Marketing Ltd
£8.5m - Industry AVG
Growth
3 year (CAGR) sales growth of -55%, show it is growing at a slower rate (-3.1%)
- Because Experiential Marketing Ltd
-3.1% - Industry AVG
Production
with a gross margin of 48.2%, this company has a comparable cost of product (48.2%)
- Because Experiential Marketing Ltd
48.2% - Industry AVG
Profitability
an operating margin of -74.2% make it less profitable than the average company (5.6%)
- Because Experiential Marketing Ltd
5.6% - Industry AVG
Employees
with 10 employees, this is below the industry average (46)
10 - Because Experiential Marketing Ltd
46 - Industry AVG
Pay Structure
on an average salary of £63.8k, the company has an equivalent pay structure (£63.8k)
- Because Experiential Marketing Ltd
£63.8k - Industry AVG
Efficiency
resulting in sales per employee of £82.2k, this is less efficient (£164.9k)
- Because Experiential Marketing Ltd
£164.9k - Industry AVG
Debtor Days
it gets paid by customers after 13 days, this is earlier than average (63 days)
- Because Experiential Marketing Ltd
63 days - Industry AVG
Creditor Days
its suppliers are paid after 289 days, this is slower than average (53 days)
- Because Experiential Marketing Ltd
53 days - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- Because Experiential Marketing Ltd
- - Industry AVG
Cash Balance
has cash to cover current liabilities for 18 weeks, this is average cash available to meet short term requirements (20 weeks)
18 weeks - Because Experiential Marketing Ltd
20 weeks - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 239.1%, this is a higher level of debt than the average (70.3%)
239.1% - Because Experiential Marketing Ltd
70.3% - Industry AVG
BECAUSE EXPERIENTIAL MARKETING LTD financials
Because Experiential Marketing Ltd's latest turnover from December 2021 is estimated at £822.5 thousand and the company has net assets of -£1.4 million. According to their latest financial statements, Because Experiential Marketing Ltd has 10 employees and maintains cash reserves of £672.5 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
| Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Jun 2013 | Jun 2012 | Jun 2011 | Oct 2010 | Oct 2009 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Turnover | |||||||||||||
| Other Income Or Grants | |||||||||||||
| Cost Of Sales | |||||||||||||
| Gross Profit | |||||||||||||
| Admin Expenses | |||||||||||||
| Operating Profit | |||||||||||||
| Interest Payable | |||||||||||||
| Interest Receivable | |||||||||||||
| Pre-Tax Profit | |||||||||||||
| Tax | |||||||||||||
| Profit After Tax | |||||||||||||
| Dividends Paid | |||||||||||||
| Retained Profit | |||||||||||||
| Employee Costs | |||||||||||||
| Number Of Employees | 10 | 13 | 28 | 30 | 26 | 28 | |||||||
| EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
| Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Jun 2013 | Jun 2012 | Jun 2011 | Oct 2010 | Oct 2009 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Tangible Assets | 43,278 | 51,466 | 78,926 | 29,348 | 21,120 | 54,433 | 116,474 | 153,083 | 137,692 | 75,235 | 60,033 | ||
| Intangible Assets | 7,288 | 47,288 | 87,288 | 58,302 | 129,347 | 64,397 | |||||||
| Investments & Other | 125,215 | 165,215 | 825,215 | 825,215 | 215 | ||||||||
| Debtors (Due After 1 year) | |||||||||||||
| Total Fixed Assets | 168,493 | 216,681 | 904,141 | 854,563 | 21,335 | 61,721 | 163,762 | 240,371 | 195,994 | 204,582 | 124,430 | ||
| Stock & work in progress | |||||||||||||
| Trade Debtors | 31,367 | 110,971 | 596,766 | 2,544,691 | 2,050,962 | 1,753,348 | 1,366,871 | 992,610 | 1,760,648 | 1,125,829 | 483,612 | ||
| Group Debtors | |||||||||||||
| Misc Debtors | 160,283 | 197,689 | 694,929 | 670,980 | 852,632 | 174,321 | 239,982 | ||||||
| Cash | 672,469 | 663,939 | 231,145 | 3,605,264 | 706,183 | 1,144,402 | 354,759 | 1,035,879 | 459,976 | 139,491 | 54,795 | ||
| misc current assets | |||||||||||||
| total current assets | 864,119 | 972,599 | 1,522,840 | 6,820,935 | 3,609,777 | 3,072,071 | 1,961,612 | 2,028,489 | 2,220,624 | 1,265,320 | 538,407 | ||
| total assets | 1,032,612 | 1,189,280 | 2,426,981 | 7,675,498 | 3,631,112 | 3,133,792 | 2,125,374 | 2,268,860 | 2,416,618 | 1,469,902 | 662,837 | ||
| Bank overdraft | 195,556 | 128,055 | 131 | ||||||||||
| Bank loan | |||||||||||||
| Trade Creditors | 337,948 | 444,667 | 1,001,174 | 344,675 | 632,368 | 201,067 | 313,216 | 1,866,373 | 2,142,327 | 1,307,520 | 553,955 | ||
| Group/Directors Accounts | |||||||||||||
| other short term finances | |||||||||||||
| hp & lease commitments | |||||||||||||
| other current liabilities | 1,326,657 | 585,999 | 955,193 | 5,216,713 | 1,227,779 | 1,649,620 | 1,000,449 | ||||||
| total current liabilities | 1,860,161 | 1,158,721 | 1,956,498 | 5,561,388 | 1,860,147 | 1,850,687 | 1,313,665 | 1,866,373 | 2,142,327 | 1,307,520 | 553,955 | ||
| loans | 608,889 | 796,945 | |||||||||||
| hp & lease commitments | |||||||||||||
| Accruals and Deferred Income | |||||||||||||
| other liabilities | 97,900 | ||||||||||||
| provisions | 7,149 | 11,789 | 1,665 | 4,506 | 12,965 | 19,470 | 16,737 | 8,122 | |||||
| total long term liabilities | 608,889 | 804,094 | 11,789 | 1,665 | 4,506 | 12,965 | 19,470 | 16,737 | 8,122 | 97,900 | |||
| total liabilities | 2,469,050 | 1,962,815 | 1,968,287 | 5,563,053 | 1,860,147 | 1,855,193 | 1,326,630 | 1,885,843 | 2,159,064 | 1,315,642 | 651,855 | ||
| net assets | -1,436,438 | -773,535 | 458,694 | 2,112,445 | 1,770,965 | 1,278,599 | 798,744 | 383,017 | 257,554 | 154,260 | 10,982 | ||
| total shareholders funds | -1,436,438 | -773,535 | 458,694 | 2,112,445 | 1,770,965 | 1,278,599 | 798,744 | 383,017 | 257,554 | 154,260 | 10,982 |
| Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | Dec 2014 | Jun 2013 | Jun 2012 | Jun 2011 | Oct 2010 | Oct 2009 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Operating Activities | |||||||||||||
| Operating Profit | |||||||||||||
| Depreciation | 49,815 | 40,644 | 40,173 | 16,549 | 43,300 | 54,489 | 91,373 | 134,028 | 42,817 | 26,452 | |||
| Amortisation | 7,288 | 40,000 | 40,000 | 91,014 | 58,302 | 66,667 | |||||||
| Tax | |||||||||||||
| Stock | |||||||||||||
| Debtors | -117,010 | -983,035 | -1,923,976 | 312,077 | 975,925 | 320,816 | 614,243 | -768,038 | 634,819 | 642,217 | 483,612 | ||
| Creditors | -106,719 | -556,507 | 656,499 | -287,693 | 431,301 | -112,149 | -1,553,157 | -275,954 | 834,807 | 753,565 | 553,955 | ||
| Accruals and Deferred Income | 740,658 | -369,194 | -4,261,520 | 3,988,934 | -421,841 | 649,171 | 1,000,449 | ||||||
| Deferred Taxes & Provisions | -7,149 | -4,640 | 10,124 | 1,665 | -4,506 | -8,459 | -6,505 | 2,733 | 8,615 | 8,122 | |||
| Cash flow from operations | |||||||||||||
| Investing Activities | |||||||||||||
| capital expenditure | |||||||||||||
| Change in Investments | -40,000 | -660,000 | 825,000 | 215 | |||||||||
| cash flow from investments | |||||||||||||
| Financing Activities | |||||||||||||
| Bank loans | |||||||||||||
| Group/Directors Accounts | |||||||||||||
| Other Short Term Loans | |||||||||||||
| Long term loans | -188,056 | 796,945 | |||||||||||
| Hire Purchase and Lease Commitments | |||||||||||||
| other long term liabilities | -97,900 | 97,900 | |||||||||||
| share issue | |||||||||||||
| interest | |||||||||||||
| cash flow from financing | |||||||||||||
| cash and cash equivalents | |||||||||||||
| cash | 8,530 | 432,794 | -3,374,119 | 2,899,081 | -438,219 | 789,643 | -681,120 | 575,903 | 320,485 | 84,696 | 54,795 | ||
| overdraft | 67,501 | 127,924 | 131 | ||||||||||
| change in cash | -58,971 | 304,870 | -3,374,250 | 2,899,081 | -438,219 | 789,643 | -681,120 | 575,903 | 320,485 | 84,696 | 54,795 |
because experiential marketing ltd Credit Report and Business Information
Because Experiential Marketing Ltd Competitor Analysis
Perform a competitor analysis for because experiential marketing ltd by selecting its closest rivals, whether from the PROFESSIONAL, SCIENTIFIC AND TECHNICAL ACTIVITIES sector, other small companies, companies in CM13 area or any other competitors across 12 key performance metrics.
because experiential marketing ltd Ownership
BECAUSE EXPERIENTIAL MARKETING LTD group structure
Because Experiential Marketing Ltd has no subsidiary companies.
Ultimate parent company
BECAUSE EXPERIENTIAL MARKETING LTD
06721570
because experiential marketing ltd directors
Because Experiential Marketing Ltd currently has 2 directors. The longest serving directors include Mrs Sharon Richey (Oct 2009) and Mr Jonathan Davidge (May 2011).
| officer | country | age | start | end | role |
|---|---|---|---|---|---|
| Mrs Sharon Richey | 52 years | Oct 2009 | - | Director | |
| Mr Jonathan Davidge | England | 59 years | May 2011 | - | Director |
P&L
December 2021turnover
822.5k
-37%
operating profit
-610.5k
0%
gross margin
48.2%
+7.88%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
December 2021net assets
-1.4m
+0.86%
total assets
1m
-0.13%
cash
672.5k
+0.01%
net assets
Total assets minus all liabilities
Similar Companies
because experiential marketing ltd company details
company number
06721570
Type
Private limited with Share Capital
industry
73110 - Advertising agencies
incorporation date
October 2008
age
17
incorporated
UK
ultimate parent company
accounts
Total Exemption Full
last accounts submitted
December 2021
previous names
because brand experience ltd (February 2016)
simply because ltd (August 2015)
accountant
GALLOWAYS ACCOUNTING
auditor
-
address
jupiter house warley hill busine, the drive, brentwood, essex, CM13 3BE
Bank
-
Legal Advisor
-
because experiential marketing ltd Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 4 charges/mortgages relating to because experiential marketing ltd. Currently there are 1 open charges and 3 have been satisfied in the past.
because experiential marketing ltd Capital Raised & Share Issues BETA
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
Click to start generating capital raising & share issue transactions for BECAUSE EXPERIENTIAL MARKETING LTD. This can take several minutes, an email will notify you when this has completed.
because experiential marketing ltd Companies House Filings - See Documents
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