stir public relations ltd

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stir public relations ltd Company Information

Share STIR PUBLIC RELATIONS LTD

Company Number

07438655

Shareholders

captivate group limited

polly atherton

Group Structure

View All

Industry

Advertising agencies

 

Registered Address

units efg, ground floor, zetland, 5-25 scrutton street, london, EC2A 4HJ

stir public relations ltd Estimated Valuation

£328.9k

Pomanda estimates the enterprise value of STIR PUBLIC RELATIONS LTD at £328.9k based on a Turnover of £1.1m and 0.3x industry multiple (adjusted for size and gross margin).

stir public relations ltd Estimated Valuation

£0

Pomanda estimates the enterprise value of STIR PUBLIC RELATIONS LTD at £0 based on an EBITDA of £-281.9k and a 2.07x industry multiple (adjusted for size and gross margin).

stir public relations ltd Estimated Valuation

£127.8k

Pomanda estimates the enterprise value of STIR PUBLIC RELATIONS LTD at £127.8k based on Net Assets of £76.8k and 1.67x industry multiple (adjusted for liquidity).

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Stir Public Relations Ltd Overview

Stir Public Relations Ltd is a live company located in london, EC2A 4HJ with a Companies House number of 07438655. It operates in the advertising agencies sector, SIC Code 73110. Founded in November 2010, it's largest shareholder is captivate group limited with a 91.2% stake. Stir Public Relations Ltd is a established, small sized company, Pomanda has estimated its turnover at £1.1m with declining growth in recent years.

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Stir Public Relations Ltd Health Check

Pomanda's financial health check has awarded Stir Public Relations Ltd a 2 rating. We use a traffic light system to show it exceeds the industry average on 2 measures and has 7 areas for improvement. Company Health Check FAQs

Health Check Image
Health Rating2out of 5
positive_score

2 Strong

positive_score

2 Regular

positive_score

7 Weak

size

Size

annual sales of £1.1m, make it smaller than the average company (£10.2m)

£1.1m - Stir Public Relations Ltd

£10.2m - Industry AVG

growth

Growth

3 year (CAGR) sales growth of -8%, show it is growing at a slower rate (6.6%)

-8% - Stir Public Relations Ltd

6.6% - Industry AVG

production

Production

with a gross margin of 21.6%, this company has a higher cost of product (43.2%)

21.6% - Stir Public Relations Ltd

43.2% - Industry AVG

profitability

Profitability

an operating margin of -26.9% make it less profitable than the average company (5.2%)

-26.9% - Stir Public Relations Ltd

5.2% - Industry AVG

employees

Employees

with 17 employees, this is below the industry average (45)

17 - Stir Public Relations Ltd

45 - Industry AVG

paystructure

Pay Structure

on an average salary of £66.4k, the company has an equivalent pay structure (£66.4k)

£66.4k - Stir Public Relations Ltd

£66.4k - Industry AVG

efficiency

Efficiency

resulting in sales per employee of £64.2k, this is less efficient (£186k)

£64.2k - Stir Public Relations Ltd

£186k - Industry AVG

debtordays

Debtor Days

it gets paid by customers after 71 days, this is near the average (60 days)

71 days - Stir Public Relations Ltd

60 days - Industry AVG

creditordays

Creditor Days

its suppliers are paid after 105 days, this is slower than average (43 days)

105 days - Stir Public Relations Ltd

43 days - Industry AVG

stockdays

Stock Days

There is insufficient data available for this Key Performance Indicator!

- - Stir Public Relations Ltd

- - Industry AVG

cashbalance

Cash Balance

has cash to cover current liabilities for 20 weeks, this is more cash available to meet short term requirements (14 weeks)

20 weeks - Stir Public Relations Ltd

14 weeks - Industry AVG

debtlevel

Debt Level

it has a ratio of liabilities to total assets of 77.4%, this is a higher level of debt than the average (68.5%)

77.4% - Stir Public Relations Ltd

68.5% - Industry AVG

STIR PUBLIC RELATIONS LTD financials

EXPORTms excel logo

Stir Public Relations Ltd's latest turnover from December 2023 is estimated at £1.1 million and the company has net assets of £76.8 thousand. According to their latest financial statements, Stir Public Relations Ltd has 17 employees and maintains cash reserves of £96.9 thousand as reported in the balance sheet.

Data source: Companies HousePomanda Estimates

Dec 2023Dec 2022Dec 2021Dec 2020Dec 2019Dec 2018Dec 2017Dec 2016Dec 2015Dec 2014Dec 2013Dec 2012Nov 2011
Turnover1,091,6241,339,3131,582,1521,409,5151,419,8251,492,218969,4701,181,1661,081,214821,878292,288238,658
Other Income Or Grants
Cost Of Sales856,2721,023,3021,207,7031,091,3921,105,2071,179,645749,827893,727780,089605,254218,358181,830
Gross Profit235,352316,011374,450318,123314,619312,574219,644287,439301,125216,62473,93156,827
Admin Expenses528,904308,646404,991634,11631,577171,359175,039149,748356,99697,051-55,283-12,260
Operating Profit-293,5527,365-30,541-315,993283,042141,21544,605137,691-55,871119,573129,21469,087
Interest Payable
Interest Receivable9,33214,4561,0474543,2491,8211,277458734904672220
Pre-Tax Profit-284,22021,821-29,494-315,539286,291143,03645,883138,149-55,137120,477129,88669,307
Tax-4,146-54,395-27,177-8,718-27,630-25,300-29,874-16,634
Profit After Tax-284,22017,675-29,494-315,539231,896115,85937,165110,519-55,13795,177100,01252,673
Dividends Paid
Retained Profit-284,22017,675-29,494-315,539231,896115,85937,165110,519-55,13795,177100,01252,673
Employee Costs1,129,1001,299,990829,095614,286774,619700,596746,877670,523715,275166,95954,25953,000
Number Of Employees172013101312131213311
EBITDA*-281,90014,710-27,337-303,398297,812159,26865,039152,002-48,412123,982130,06969,087

* Earnings Before Interest, Tax, Depreciation and Amortisation

Dec 2023Dec 2022Dec 2021Dec 2020Dec 2019Dec 2018Dec 2017Dec 2016Dec 2015Dec 2014Dec 2013Dec 2012Nov 2011
Tangible Assets27,77831,51715,1083,34115,25830,02846,55160,85023,41121,9227,656
Intangible Assets
Investments & Other
Debtors (Due After 1 year)
Total Fixed Assets27,77831,51715,1083,34115,25830,02846,55160,85023,41121,9227,656
Stock & work in progress19,22114,030
Trade Debtors214,937305,340544,898518,587456,957551,325254,216345,588284,769254,07776,11759,562
Group Debtors
Misc Debtors
Cash96,891258,626567,431270,535637,840228,651256,892254,045112,402181,041180,71087,921
misc current assets
total current assets311,828563,9661,112,329789,1221,094,797799,197525,138599,633397,171435,118256,827147,483
total assets339,606595,4831,127,437792,4631,110,055829,225571,689660,483420,582457,040264,483147,483
Bank overdraft
Bank loan
Trade Creditors 247,839219,496784,131419,763421,816372,882231,205328,119206,763172,500111,71894,730
Group/Directors Accounts
other short term finances
hp & lease commitments
other current liabilities
total current liabilities247,839219,496784,131419,763421,816372,882231,205328,119206,763172,500111,71894,730
loans
hp & lease commitments
Accruals and Deferred Income
other liabilities29,04021,014
provisions15,00015,00036,598
total long term liabilities15,00015,00029,04021,01436,598
total liabilities262,839234,496784,131419,763421,816372,882231,205357,159227,777209,098111,71894,730
net assets76,767360,987343,306372,700688,239456,343340,484303,324192,805247,942152,76552,753
total shareholders funds76,767360,987343,306372,700688,239456,343340,484303,324192,805247,942152,76552,753
Dec 2023Dec 2022Dec 2021Dec 2020Dec 2019Dec 2018Dec 2017Dec 2016Dec 2015Dec 2014Dec 2013Dec 2012Nov 2011
Operating Activities
Operating Profit-293,5527,365-30,541-315,993283,042141,21544,605137,691-55,871119,573129,21469,087
Depreciation11,6527,3453,20412,59514,77018,05320,43414,3117,4594,409855
Amortisation
Tax-4,146-54,395-27,177-8,718-27,630-25,300-29,874-16,634
Stock-19,2215,19114,030
Debtors-90,403-239,55826,31161,630-94,368297,109-91,37260,81930,692177,96016,55559,562
Creditors28,343-564,635364,368-2,05348,934141,677-96,914121,35634,26360,78216,98894,730
Accruals and Deferred Income
Deferred Taxes & Provisions15,000-36,59836,598
Cash flow from operations-163,154-299,513310,720-367,081405,940-28,53236,749184,909-81,43918,102100,62887,621
Investing Activities
capital expenditure-7,913-23,754-14,971-678-1,530-6,135-51,750-8,948-18,675-8,511
Change in Investments
cash flow from investments-7,913-23,754-14,971-678-1,530-6,135-51,750-8,948-18,675-8,511
Financing Activities
Bank loans
Group/Directors Accounts
Other Short Term Loans
Long term loans
Hire Purchase and Lease Commitments
other long term liabilities-29,0408,02621,014
share issue6100-580
interest9,33214,4561,0474543,2491,8211,277458734904672220
cash flow from financing9,33214,4621,1474543,2491,821-27,7688,48421,748904672300
cash and cash equivalents
cash-161,735-308,805296,896-367,305409,189-28,2412,847141,643-68,63933192,78987,921
overdraft
change in cash-161,735-308,805296,896-367,305409,189-28,2412,847141,643-68,63933192,78987,921

stir public relations ltd Credit Report and Business Information

Very Low Risk70 - 100
Low Risk50 - 70
Moderate Risk30 - 50
High Risk20 - 30
Very High Risk0 - 20
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Stir Public Relations Ltd Competitor Analysis

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Perform a competitor analysis for stir public relations ltd by selecting its closest rivals, whether from the PROFESSIONAL, SCIENTIFIC AND TECHNICAL ACTIVITIES sector, other small companies, companies in EC2A area or any other competitors across 12 key performance metrics.

stir public relations ltd Ownership

STIR PUBLIC RELATIONS LTD group structure

Stir Public Relations Ltd has no subsidiary companies.

Ultimate parent company

1 parent

STIR PUBLIC RELATIONS LTD

07438655

STIR PUBLIC RELATIONS LTD Shareholders

captivate group limited 91.16%
polly atherton 8.84%

stir public relations ltd directors

Stir Public Relations Ltd currently has 4 directors. The longest serving directors include Mr Paul Seligman (Nov 2010) and Mr Paul Seligman (Nov 2010).

officercountryagestartendrole
Mr Paul SeligmanEngland71 years Nov 2010- Director
Mr Paul SeligmanEngland71 years Nov 2010- Director
Mr Andrew SouthcottEngland42 years Jul 2020- Director
Ms Polly AthertonEngland43 years Apr 2021- Director

P&L

December 2023

turnover

1.1m

-18%

operating profit

-293.6k

0%

gross margin

21.6%

-8.63%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

December 2023

net assets

76.8k

-0.79%

total assets

339.6k

-0.43%

cash

96.9k

-0.63%

net assets

Total assets minus all liabilities

stir public relations ltd company details

company number

07438655

Type

Private limited with Share Capital

industry

73110 - Advertising agencies

incorporation date

November 2010

age

15

incorporated

UK

ultimate parent company

accounts

Unaudited Abridged

last accounts submitted

December 2023

previous names

truth and dare limited (January 2011)

accountant

-

auditor

-

address

units efg, ground floor, zetland, 5-25 scrutton street, london, EC2A 4HJ

Bank

NATIONAL WESTMINSTER BANK PLC

Legal Advisor

-

stir public relations ltd Charges & Mortgages

A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.

We did not find charges/mortgages relating to stir public relations ltd.

stir public relations ltd Capital Raised & Share Issues BETA

When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.

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stir public relations ltd Companies House Filings - See Documents

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