wilfords london limited Company Information
Company Number
07653131
Next Accounts
Jun 2025
Shareholders
geoff wilford
simon welfare
View AllGroup Structure
View All
Industry
Management of real estate on a fee or contract basis
+1Registered Address
6 holland street, london, W8 4LT
Website
www.wilfords.comwilfords london limited Estimated Valuation
Pomanda estimates the enterprise value of WILFORDS LONDON LIMITED at £2.5m based on a Turnover of £1.1m and 2.33x industry multiple (adjusted for size and gross margin).
wilfords london limited Estimated Valuation
Pomanda estimates the enterprise value of WILFORDS LONDON LIMITED at £0 based on an EBITDA of £-84.3k and a 6.7x industry multiple (adjusted for size and gross margin).
wilfords london limited Estimated Valuation
Pomanda estimates the enterprise value of WILFORDS LONDON LIMITED at £295.6k based on Net Assets of £154.2k and 1.92x industry multiple (adjusted for liquidity).
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Wilfords London Limited Overview
Wilfords London Limited is a live company located in london, W8 4LT with a Companies House number of 07653131. It operates in the real estate agencies sector, SIC Code 68310. Founded in June 2011, it's largest shareholder is geoff wilford with a 52% stake. Wilfords London Limited is a established, small sized company, Pomanda has estimated its turnover at £1.1m with rapid growth in recent years.
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Wilfords London Limited Health Check
Pomanda's financial health check has awarded Wilfords London Limited a 4 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 2 areas for improvement. Company Health Check FAQs


3 Strong

6 Regular

2 Weak

Size
annual sales of £1.1m, make it larger than the average company (£446.5k)
- Wilfords London Limited
£446.5k - Industry AVG

Growth
3 year (CAGR) sales growth of 36%, show it is growing at a faster rate (4.1%)
- Wilfords London Limited
4.1% - Industry AVG

Production
with a gross margin of 77.8%, this company has a comparable cost of product (77.8%)
- Wilfords London Limited
77.8% - Industry AVG

Profitability
an operating margin of -7.9% make it less profitable than the average company (8%)
- Wilfords London Limited
8% - Industry AVG

Employees
with 11 employees, this is similar to the industry average (10)
11 - Wilfords London Limited
10 - Industry AVG

Pay Structure
on an average salary of £38.9k, the company has an equivalent pay structure (£38.9k)
- Wilfords London Limited
£38.9k - Industry AVG

Efficiency
resulting in sales per employee of £99k, this is equally as efficient (£93.5k)
- Wilfords London Limited
£93.5k - Industry AVG

Debtor Days
it gets paid by customers after 51 days, this is near the average (44 days)
- Wilfords London Limited
44 days - Industry AVG

Creditor Days
its suppliers are paid after 128 days, this is slower than average (37 days)
- Wilfords London Limited
37 days - Industry AVG

Stock Days
There is insufficient data available for this Key Performance Indicator!
- Wilfords London Limited
- - Industry AVG

Cash Balance
has cash to cover current liabilities for 47 weeks, this is average cash available to meet short term requirements (47 weeks)
47 weeks - Wilfords London Limited
47 weeks - Industry AVG

Debt Level
it has a ratio of liabilities to total assets of 60.9%, this is a higher level of debt than the average (51%)
60.9% - Wilfords London Limited
51% - Industry AVG
WILFORDS LONDON LIMITED financials

Wilfords London Limited's latest turnover from September 2023 is estimated at £1.1 million and the company has net assets of £154.2 thousand. According to their latest financial statements, Wilfords London Limited has 11 employees and maintains cash reserves of £217.3 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Sep 2023 | Sep 2022 | Sep 2021 | Sep 2020 | Sep 2019 | Sep 2018 | Sep 2017 | Sep 2016 | Sep 2015 | Sep 2014 | Sep 2013 | Sep 2012 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Turnover | ||||||||||||
Other Income Or Grants | ||||||||||||
Cost Of Sales | ||||||||||||
Gross Profit | ||||||||||||
Admin Expenses | ||||||||||||
Operating Profit | ||||||||||||
Interest Payable | ||||||||||||
Interest Receivable | ||||||||||||
Pre-Tax Profit | ||||||||||||
Tax | ||||||||||||
Profit After Tax | ||||||||||||
Dividends Paid | ||||||||||||
Retained Profit | ||||||||||||
Employee Costs | ||||||||||||
Number Of Employees | 11 | 9 | 9 | 9 | 9 | 8 | 7 | 7 | ||||
EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Sep 2023 | Sep 2022 | Sep 2021 | Sep 2020 | Sep 2019 | Sep 2018 | Sep 2017 | Sep 2016 | Sep 2015 | Sep 2014 | Sep 2013 | Sep 2012 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Tangible Assets | 22,032 | 9,317 | 10,962 | 12,896 | 15,172 | 17,849 | 20,354 | 25,048 | 29,531 | 50,912 | 62,436 | 71,919 |
Intangible Assets | 1,031 | 4,725 | 10,463 | |||||||||
Investments & Other | ||||||||||||
Debtors (Due After 1 year) | ||||||||||||
Total Fixed Assets | 22,032 | 9,317 | 10,962 | 12,896 | 15,172 | 17,849 | 21,385 | 29,773 | 39,994 | 50,912 | 62,436 | 71,919 |
Stock & work in progress | ||||||||||||
Trade Debtors | 154,459 | 82,549 | 34,708 | 23,853 | 37,198 | 80,521 | 27,023 | 26,385 | 130,524 | 87,760 | 179,504 | 53,867 |
Group Debtors | ||||||||||||
Misc Debtors | 18,428 | 34,167 | 36,736 | 57,495 | 46,454 | 24,620 | ||||||
Cash | 217,319 | 354,681 | 330,951 | 186,822 | 77,215 | 151,901 | 216,526 | 192,482 | 222,000 | 79,307 | 88,511 | 356,080 |
misc current assets | ||||||||||||
total current assets | 371,778 | 437,230 | 384,087 | 244,842 | 151,149 | 289,917 | 290,003 | 243,487 | 352,524 | 167,067 | 268,015 | 409,947 |
total assets | 393,810 | 446,547 | 395,049 | 257,738 | 166,321 | 307,766 | 311,388 | 273,260 | 392,518 | 217,979 | 330,451 | 481,866 |
Bank overdraft | ||||||||||||
Bank loan | ||||||||||||
Trade Creditors | 85,046 | 44,582 | 34,014 | 36,628 | 22,364 | 52,614 | 14,623 | 23,538 | 207,308 | 262,109 | 311,052 | 682,569 |
Group/Directors Accounts | ||||||||||||
other short term finances | ||||||||||||
hp & lease commitments | ||||||||||||
other current liabilities | 154,571 | 176,566 | 164,316 | 115,980 | 127,209 | 227,814 | 156,532 | 192,852 | ||||
total current liabilities | 239,617 | 221,148 | 198,330 | 152,608 | 149,573 | 280,428 | 171,155 | 216,390 | 207,308 | 262,109 | 311,052 | 682,569 |
loans | ||||||||||||
hp & lease commitments | ||||||||||||
Accruals and Deferred Income | ||||||||||||
other liabilities | ||||||||||||
provisions | ||||||||||||
total long term liabilities | ||||||||||||
total liabilities | 239,617 | 221,148 | 198,330 | 152,608 | 149,573 | 280,428 | 171,155 | 216,390 | 207,308 | 262,109 | 311,052 | 682,569 |
net assets | 154,193 | 225,399 | 196,719 | 105,130 | 16,748 | 27,338 | 140,233 | 56,870 | 185,210 | -44,130 | 19,399 | -200,703 |
total shareholders funds | 154,193 | 225,399 | 196,719 | 105,130 | 16,748 | 27,338 | 140,233 | 56,870 | 185,210 | -44,130 | 19,399 | -200,703 |
Sep 2023 | Sep 2022 | Sep 2021 | Sep 2020 | Sep 2019 | Sep 2018 | Sep 2017 | Sep 2016 | Sep 2015 | Sep 2014 | Sep 2013 | Sep 2012 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Activities | ||||||||||||
Operating Profit | ||||||||||||
Depreciation | 1,907 | 1,644 | 1,934 | 2,276 | 2,677 | 4,487 | 4,694 | 4,483 | 10,918 | 11,783 | 11,333 | 12,123 |
Amortisation | 1,031 | 3,694 | 5,738 | |||||||||
Tax | ||||||||||||
Stock | ||||||||||||
Debtors | 71,910 | 29,413 | -4,884 | -15,914 | -64,082 | 64,539 | 22,472 | -79,519 | 42,764 | -91,744 | 125,637 | 53,867 |
Creditors | 40,464 | 10,568 | -2,614 | 14,264 | -30,250 | 37,991 | -8,915 | -183,770 | -54,801 | -48,943 | -371,517 | 682,569 |
Accruals and Deferred Income | -21,995 | 12,250 | 48,336 | -11,229 | -100,605 | 71,282 | -36,320 | 192,852 | ||||
Deferred Taxes & Provisions | ||||||||||||
Cash flow from operations | ||||||||||||
Investing Activities | ||||||||||||
capital expenditure | ||||||||||||
Change in Investments | ||||||||||||
cash flow from investments | ||||||||||||
Financing Activities | ||||||||||||
Bank loans | ||||||||||||
Group/Directors Accounts | ||||||||||||
Other Short Term Loans | ||||||||||||
Long term loans | ||||||||||||
Hire Purchase and Lease Commitments | ||||||||||||
other long term liabilities | ||||||||||||
share issue | ||||||||||||
interest | ||||||||||||
cash flow from financing | ||||||||||||
cash and cash equivalents | ||||||||||||
cash | -137,362 | 23,730 | 144,129 | 109,607 | -74,686 | -64,625 | 24,044 | -29,518 | 142,693 | -9,204 | -267,569 | 356,080 |
overdraft | ||||||||||||
change in cash | -137,362 | 23,730 | 144,129 | 109,607 | -74,686 | -64,625 | 24,044 | -29,518 | 142,693 | -9,204 | -267,569 | 356,080 |
wilfords london limited Credit Report and Business Information
Wilfords London Limited Competitor Analysis

Perform a competitor analysis for wilfords london limited by selecting its closest rivals, whether from the REAL ESTATE ACTIVITIES sector, other small companies, companies in W 8 area or any other competitors across 12 key performance metrics.
wilfords london limited Ownership
WILFORDS LONDON LIMITED group structure
Wilfords London Limited has no subsidiary companies.
Ultimate parent company
WILFORDS LONDON LIMITED
07653131
wilfords london limited directors
Wilfords London Limited currently has 3 directors. The longest serving directors include Mr Geoff Wilford (Jun 2011) and Mr Simon Welfare (Jun 2011).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Geoff Wilford | England | 48 years | Jun 2011 | - | Director |
Mr Simon Welfare | United Kingdom | 48 years | Jun 2011 | - | Director |
Mr Amir Eshtehardi | 47 years | May 2015 | - | Director |
P&L
September 2023turnover
1.1m
+60%
operating profit
-86.2k
0%
gross margin
77.8%
-5.46%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
September 2023net assets
154.2k
-0.32%
total assets
393.8k
-0.12%
cash
217.3k
-0.39%
net assets
Total assets minus all liabilities
wilfords london limited company details
company number
07653131
Type
Private limited with Share Capital
industry
68320 - Management of real estate on a fee or contract basis
68310 - Real estate agencies
incorporation date
June 2011
age
14
incorporated
UK
ultimate parent company
accounts
Total Exemption Full
last accounts submitted
September 2023
previous names
N/A
accountant
-
auditor
-
address
6 holland street, london, W8 4LT
Bank
-
Legal Advisor
-
wilfords london limited Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We did not find charges/mortgages relating to wilfords london limited.
wilfords london limited Capital Raised & Share Issues BETA
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
Click to start generating capital raising & share issue transactions for WILFORDS LONDON LIMITED. This can take several minutes, an email will notify you when this has completed.
wilfords london limited Companies House Filings - See Documents
date | description | view/download |
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