
Group Structure
View All
Industry
Hotels and similar accommodation
Registered Address
staycity aparthotels, heathrow high, hayes, london, UB3 4FN
Website
www.staycity.comPomanda estimates the enterprise value of STAYNEWHALL SQUARE LIMITED at £810.1k based on a Turnover of £1.5m and 0.55x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of STAYNEWHALL SQUARE LIMITED at £184.7k based on an EBITDA of £86.3k and a 2.14x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of STAYNEWHALL SQUARE LIMITED at £0 based on Net Assets of £-30.6k and 2.17x industry multiple (adjusted for liquidity).
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Staynewhall Square Limited is a live company located in hayes, UB3 4FN with a Companies House number of 07846693. It operates in the hotels and similar accommodation sector, SIC Code 55100. Founded in November 2011, it's largest shareholder is staycity ltd with a 100% stake. Staynewhall Square Limited is a established, small sized company, Pomanda has estimated its turnover at £1.5m with declining growth in recent years.
Pomanda's financial health check has awarded Staynewhall Square Limited a 1 rating. We use a traffic light system to show it exceeds the industry average on 0 measures and has 6 areas for improvement. Company Health Check FAQs
0 Strong
2 Regular
6 Weak
Size
annual sales of £1.5m, make it smaller than the average company (£5.5m)
£1.5m - Staynewhall Square Limited
£5.5m - Industry AVG
Growth
3 year (CAGR) sales growth of -17%, show it is growing at a slower rate (12.3%)
-17% - Staynewhall Square Limited
12.3% - Industry AVG
Production
with a gross margin of 5.9%, this company has a higher cost of product (64.2%)
5.9% - Staynewhall Square Limited
64.2% - Industry AVG
Profitability
There is insufficient data available for this Key Performance Indicator!
- - Staynewhall Square Limited
- - Industry AVG
Employees
with 20 employees, this is below the industry average (81)
- Staynewhall Square Limited
81 - Industry AVG
Pay Structure
on an average salary of £24.5k, the company has an equivalent pay structure (£24.5k)
- Staynewhall Square Limited
£24.5k - Industry AVG
Efficiency
resulting in sales per employee of £73.5k, this is equally as efficient (£75.7k)
- Staynewhall Square Limited
£75.7k - Industry AVG
Debtor Days
There is insufficient data available for this Key Performance Indicator!
- - Staynewhall Square Limited
- - Industry AVG
Creditor Days
There is insufficient data available for this Key Performance Indicator!
- - Staynewhall Square Limited
- - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- - Staynewhall Square Limited
- - Industry AVG
Cash Balance
has cash to cover current liabilities for 1 weeks, this is less cash available to meet short term requirements (6 weeks)
1 weeks - Staynewhall Square Limited
6 weeks - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 100.5%, this is a higher level of debt than the average (76.6%)
100.5% - Staynewhall Square Limited
76.6% - Industry AVG
Staynewhall Square Limited's latest turnover from December 2023 is £1.5 million and the company has net assets of -£30.6 thousand. According to their latest financial statements, we estimate that Staynewhall Square Limited has 20 employees and maintains cash reserves of £132.1 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Feb 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Nov 2012 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Turnover | 1,469,472 | 4,496,753 | 2,842,217 | 2,558,165 | 4,051,583 | 3,954,764 | 3,927,344 | 3,412,491 | |||||
Other Income Or Grants | |||||||||||||
Cost Of Sales | 1,383,221 | 3,210,945 | 2,452,108 | 2,603,701 | 3,416,299 | 3,421,092 | 3,376,991 | 2,422,597 | |||||
Gross Profit | 86,251 | 1,285,808 | 390,109 | -45,536 | 635,284 | 533,672 | 550,353 | 989,894 | |||||
Admin Expenses | 86,251 | 1,061,037 | 361,682 | ||||||||||
Operating Profit | 224,771 | 28,427 | |||||||||||
Interest Payable | |||||||||||||
Interest Receivable | |||||||||||||
Pre-Tax Profit | 11,875 | 28,427 | 2,557 | -10,551 | -70,582 | -73,662 | 228,831 | -47,360 | |||||
Tax | -41,824 | -25,497 | -10,689 | 2,702 | -24,994 | ||||||||
Profit After Tax | -41,824 | -13,622 | 28,427 | -8,132 | -7,849 | -70,582 | -73,662 | 203,837 | -47,360 | ||||
Dividends Paid | |||||||||||||
Retained Profit | -41,824 | -13,622 | 28,427 | -8,132 | -7,849 | -70,582 | -73,662 | 203,837 | -47,360 | ||||
Employee Costs | 667,229 | 656,748 | |||||||||||
Number Of Employees | 38 | 31 | 19 | 53 | 46 | 52 | 51 | ||||||
EBITDA* | 86,252 | 284,144 | 101,248 |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Feb 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Nov 2012 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Tangible Assets | 690,999 | 487,240 | 401,384 | 341,549 | 422,425 | 451,543 | 481,185 | 572,257 | 127,171 | 127,171 | 6,591 | ||
Intangible Assets | |||||||||||||
Investments & Other | |||||||||||||
Debtors (Due After 1 year) | |||||||||||||
Total Fixed Assets | 690,999 | 487,240 | 401,384 | 341,549 | 422,425 | 451,543 | 481,185 | 572,257 | 127,171 | 127,171 | 6,591 | ||
Stock & work in progress | 3,840 | 2,950 | 2,027 | 1,778 | 2,876 | 1,306 | 942 | ||||||
Trade Debtors | 260,281 | 33,583 | 49,143 | 66,749 | 146,948 | 46,466 | 30,525 | 570,836 | 1 | ||||
Group Debtors | 5,704,375 | 2,082,350 | 1,440,978 | 1,141,414 | 618,005 | ||||||||
Misc Debtors | 24,997 | 93,624 | 233,296 | 126,232 | 81,972 | 80,875 | 63,736 | 66,962 | 570,836 | ||||
Cash | 132,064 | 229,607 | 466,827 | 183,843 | 251,046 | 456,002 | 441,014 | 512,154 | 63,442 | 63,442 | |||
misc current assets | 8,824 | 1,360 | |||||||||||
total current assets | 5,870,260 | 2,669,702 | 2,177,634 | 1,502,659 | 1,019,550 | 686,701 | 552,522 | 611,943 | 634,278 | 634,278 | 1 | ||
total assets | 6,561,259 | 3,156,942 | 2,579,018 | 1,844,208 | 1,441,975 | 1,138,244 | 1,033,707 | 1,184,200 | 761,449 | 761,449 | 6,591 | 1 | |
Bank overdraft | |||||||||||||
Bank loan | |||||||||||||
Trade Creditors | 34,710 | 96,586 | 491,605 | 100,856 | 102,530 | 15,874 | 129,222 | 407 | 808,685 | 6,467 | |||
Group/Directors Accounts | 6,475,016 | 2,494,301 | 1,415,130 | 610,662 | 965,561 | 559,842 | 304,862 | 475,078 | 782,000 | ||||
other short term finances | |||||||||||||
hp & lease commitments | |||||||||||||
other current liabilities | 75,062 | 616,750 | 1,042,499 | 745,565 | 371,050 | 463,515 | 630,032 | 423,299 | 26,278 | ||||
total current liabilities | 6,550,078 | 3,145,761 | 2,554,215 | 1,847,832 | 1,437,467 | 1,125,887 | 950,768 | 1,027,599 | 808,685 | 808,685 | 6,467 | ||
loans | |||||||||||||
hp & lease commitments | |||||||||||||
Accruals and Deferred Income | |||||||||||||
other liabilities | |||||||||||||
provisions | 41,824 | ||||||||||||
total long term liabilities | 41,824 | ||||||||||||
total liabilities | 6,591,902 | 3,145,761 | 2,554,215 | 1,847,832 | 1,437,467 | 1,125,887 | 950,768 | 1,027,599 | 808,685 | 808,685 | 6,467 | ||
net assets | -30,643 | 11,181 | 24,803 | -3,624 | 4,508 | 12,357 | 82,939 | 156,601 | -47,236 | -47,236 | 124 | 1 | |
total shareholders funds | -30,643 | 11,181 | 24,803 | -3,624 | 4,508 | 12,357 | 82,939 | 156,601 | -47,236 | -47,236 | 124 | 1 |
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Feb 2016 | Dec 2015 | Dec 2014 | Dec 2013 | Nov 2012 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||||||
Operating Profit | 224,771 | 28,427 | |||||||||||
Depreciation | 86,252 | 59,373 | 72,821 | 78,146 | 59,030 | 99,377 | 90,922 | 77,878 | |||||
Amortisation | |||||||||||||
Tax | -41,824 | -25,497 | -10,689 | 2,702 | -24,994 | ||||||||
Stock | -3,840 | 890 | 923 | 249 | -1,098 | 1,570 | 364 | 942 | |||||
Debtors | 3,293,117 | 728,398 | 391,068 | 550,063 | 538,903 | 117,621 | 12,715 | -473,349 | 570,836 | -1 | 1 | ||
Creditors | -34,710 | -61,876 | -395,019 | 390,749 | -1,674 | 86,656 | -113,348 | -679,463 | -808,278 | 802,218 | 6,467 | ||
Accruals and Deferred Income | -541,688 | -425,749 | 296,934 | 374,515 | -92,465 | -166,517 | 206,733 | 423,299 | 26,278 | ||||
Deferred Taxes & Provisions | 41,824 | ||||||||||||
Cash flow from operations | -3,779,423 | -958,266 | -388,828 | -782,000 | |||||||||
Investing Activities | |||||||||||||
capital expenditure | |||||||||||||
Change in Investments | |||||||||||||
cash flow from investments | |||||||||||||
Financing Activities | |||||||||||||
Bank loans | |||||||||||||
Group/Directors Accounts | 3,980,715 | 1,079,171 | 804,468 | -354,899 | 405,719 | 254,980 | -170,216 | 475,078 | 782,000 | ||||
Other Short Term Loans | |||||||||||||
Long term loans | |||||||||||||
Hire Purchase and Lease Commitments | |||||||||||||
other long term liabilities | |||||||||||||
share issue | |||||||||||||
interest | |||||||||||||
cash flow from financing | 3,980,715 | 1,079,171 | 804,468 | -354,899 | 405,719 | 254,980 | -170,216 | 475,078 | 829,360 | ||||
cash and cash equivalents | |||||||||||||
cash | -97,543 | -237,220 | 282,984 | -67,203 | -204,956 | 14,988 | -71,140 | 448,712 | 63,442 | ||||
overdraft | |||||||||||||
change in cash | -97,543 | -237,220 | 282,984 | -67,203 | -204,956 | 14,988 | -71,140 | 448,712 | 63,442 |
Perform a competitor analysis for staynewhall square limited by selecting its closest rivals, whether from the ACCOMMODATION AND FOOD SERVICE ACTIVITIES sector, other small companies, companies in UB3 area or any other competitors across 12 key performance metrics.
STAYNEWHALL SQUARE LIMITED group structure
Staynewhall Square Limited has no subsidiary companies.
Ultimate parent company
STAYCITY INVESTMENTS HOLDINGS LIMITED
IE560197
STAYCITY LIMITED
IE436071
2 parents
STAYNEWHALL SQUARE LIMITED
07846693
Staynewhall Square Limited currently has 2 directors. The longest serving directors include Mr Tom Walsh (Nov 2011) and Mr Wayne Arthur (Feb 2019).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Tom Walsh | England | 57 years | Nov 2011 | - | Director |
Mr Wayne Arthur | United Kingdom | 50 years | Feb 2019 | - | Director |
P&L
December 2023turnover
1.5m
-67%
operating profit
0
-100%
gross margin
5.9%
-79.47%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
December 2023net assets
-30.6k
-3.74%
total assets
6.6m
+1.08%
cash
132.1k
-0.42%
net assets
Total assets minus all liabilities
company number
07846693
Type
Private limited with Share Capital
industry
55100 - Hotels and similar accommodation
incorporation date
November 2011
age
14
incorporated
UK
ultimate parent company
accounts
Small Company
last accounts submitted
December 2023
previous names
N/A
accountant
-
auditor
MCINERNEY SAUNDERS AUDIT LIMITED
address
staycity aparthotels, heathrow high, hayes, london, UB3 4FN
Bank
THE ROYAL BANK OF SCOTLAND PLC
Legal Advisor
ADDLESHAW GODDARD
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 5 charges/mortgages relating to staynewhall square limited. Currently there are 3 open charges and 2 have been satisfied in the past.
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
Click to start generating capital raising & share issue transactions for STAYNEWHALL SQUARE LIMITED. This can take several minutes, an email will notify you when this has completed.
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