normally ltd

normally ltd Company Information

Share NORMALLY LTD
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EstablishedSmallRapid

Company Number

08933263

Industry

Computer consultancy activities

 

Shareholders

christopher downs

mark robert watson

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Group Structure

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Contact

Registered Address

48-50 scrutton street, london, EC2A 4HH

normally ltd Estimated Valuation

£1.2m

Pomanda estimates the enterprise value of NORMALLY LTD at £1.2m based on a Turnover of £1.6m and 0.75x industry multiple (adjusted for size and gross margin).

normally ltd Estimated Valuation

£909.7k

Pomanda estimates the enterprise value of NORMALLY LTD at £909.7k based on an EBITDA of £172.9k and a 5.26x industry multiple (adjusted for size and gross margin).

normally ltd Estimated Valuation

£1.4m

Pomanda estimates the enterprise value of NORMALLY LTD at £1.4m based on Net Assets of £596.9k and 2.3x industry multiple (adjusted for liquidity).

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Normally Ltd Overview

Normally Ltd is a live company located in london, EC2A 4HH with a Companies House number of 08933263. It operates in the information technology consultancy activities sector, SIC Code 62020. Founded in March 2014, it's largest shareholder is christopher downs with a 35.3% stake. Normally Ltd is a established, small sized company, Pomanda has estimated its turnover at £1.6m with rapid growth in recent years.

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Normally Ltd Health Check

Pomanda's financial health check has awarded Normally Ltd a 5 rating. We use a traffic light system to show it exceeds the industry average on 6 measures and has 2 areas for improvement. Company Health Check FAQs

Health Check Image
Health Rating5out of 5
positive_score

6 Strong

positive_score

3 Regular

positive_score

2 Weak

size

Size

annual sales of £1.6m, make it larger than the average company (£863.6k)

£1.6m - Normally Ltd

£863.6k - Industry AVG

growth

Growth

3 year (CAGR) sales growth of 34%, show it is growing at a faster rate (4.7%)

34% - Normally Ltd

4.7% - Industry AVG

production

Production

with a gross margin of 48.1%, this company has a comparable cost of product (48.1%)

48.1% - Normally Ltd

48.1% - Industry AVG

profitability

Profitability

an operating margin of 9.6% make it more profitable than the average company (7.7%)

9.6% - Normally Ltd

7.7% - Industry AVG

employees

Employees

with 13 employees, this is above the industry average (9)

13 - Normally Ltd

9 - Industry AVG

paystructure

Pay Structure

on an average salary of £53.4k, the company has an equivalent pay structure (£53.4k)

£53.4k - Normally Ltd

£53.4k - Industry AVG

efficiency

Efficiency

resulting in sales per employee of £122.4k, this is equally as efficient (£123.1k)

£122.4k - Normally Ltd

£123.1k - Industry AVG

debtordays

Debtor Days

it gets paid by customers after 89 days, this is later than average (67 days)

89 days - Normally Ltd

67 days - Industry AVG

creditordays

Creditor Days

its suppliers are paid after 1 days, this is quicker than average (31 days)

1 days - Normally Ltd

31 days - Industry AVG

stockdays

Stock Days

There is insufficient data available for this Key Performance Indicator!

- - Normally Ltd

- - Industry AVG

cashbalance

Cash Balance

has cash to cover current liabilities for 65 weeks, this is more cash available to meet short term requirements (21 weeks)

65 weeks - Normally Ltd

21 weeks - Industry AVG

debtlevel

Debt Level

it has a ratio of liabilities to total assets of 30.1%, this is a lower level of debt than the average (57.4%)

30.1% - Normally Ltd

57.4% - Industry AVG

NORMALLY LTD financials

EXPORTms excel logo

Normally Ltd's latest turnover from March 2023 is estimated at £1.6 million and the company has net assets of £596.9 thousand. According to their latest financial statements, Normally Ltd has 13 employees and maintains cash reserves of £276.6 thousand as reported in the balance sheet.

Data source: Companies HousePomanda Estimates

Mar 2023Mar 2022Mar 2021Mar 2020Mar 2019Mar 2018Mar 2017Mar 2016Mar 2015
Turnover1,590,9151,120,2791,368,547655,207889,5501,335,1321,636,097567,497763,782
Other Income Or Grants000000000
Cost Of Sales826,375606,404708,046312,852414,617592,598690,566234,159319,364
Gross Profit764,540513,874660,501342,355474,933742,534945,531333,338444,418
Admin Expenses611,461221,448575,988462,964612,441755,952826,78655,045301,300
Operating Profit153,079292,42684,513-120,609-137,508-13,418118,745278,293143,118
Interest Payable4,1853,2341,525000000
Interest Receivable12,4511,5901021251,6831,035462844234
Pre-Tax Profit161,344290,78183,090-120,484-135,825-12,383119,208279,136143,352
Tax-30,655-55,248-15,787000-23,841-55,827-30,104
Profit After Tax130,689235,53367,303-120,484-135,825-12,38395,366223,309113,248
Dividends Paid000000000
Retained Profit130,689235,53367,303-120,484-135,825-12,38395,366223,309113,248
Employee Costs694,774589,287690,785954,274858,521770,708602,870288,172346,776
Number Of Employees1312151415151156
EBITDA*172,882306,14795,241-90,146-125,017-371126,969281,614143,118

* Earnings Before Interest, Tax, Depreciation and Amortisation

Mar 2023Mar 2022Mar 2021Mar 2020Mar 2019Mar 2018Mar 2017Mar 2016Mar 2015
Tangible Assets65,03060,62241,81437,64237,47340,64224,6719,9660
Intangible Assets000000000
Investments & Other000000000
Debtors (Due After 1 year)000000000
Total Fixed Assets65,03060,62241,81437,64237,47340,64224,6719,9660
Stock & work in progress000000000
Trade Debtors391,269238,056321,35368,045127,205259,201376,671108,864129,206
Group Debtors000000000
Misc Debtors120,31445,17148,43799,683132,1470000
Cash276,620309,304114,75889,197160,772288,074125,897243,98593,465
misc current assets000000000
total current assets788,203592,531484,548256,925420,124547,275502,568352,849222,671
total assets853,233653,153526,362294,567457,597587,917527,239362,815222,671
Bank overdraft10,0009,9975,000000000
Bank loan000000000
Trade Creditors 2,45727,9374,1623,3676,534168,27795,21626,158109,323
Group/Directors Accounts000040,9920000
other short term finances000000000
hp & lease commitments000000000
other current liabilities206,084101,216234,566127,869126,2560000
total current liabilities218,541139,150243,728131,236173,782168,27795,21626,158109,323
loans25,83335,83645,000000000
hp & lease commitments000000000
Accruals and Deferred Income000000000
other liabilities000000000
provisions12,00012,0007,000000000
total long term liabilities37,83347,83652,000000000
total liabilities256,374186,986295,728131,236173,782168,27795,21626,158109,323
net assets596,859466,167230,634163,331283,815419,640432,023336,657113,348
total shareholders funds596,859466,167230,634163,331283,815419,640432,023336,657113,348
Mar 2023Mar 2022Mar 2021Mar 2020Mar 2019Mar 2018Mar 2017Mar 2016Mar 2015
Operating Activities
Operating Profit153,079292,42684,513-120,609-137,508-13,418118,745278,293143,118
Depreciation19,80313,72110,72830,46312,49113,0478,2243,3210
Amortisation000000000
Tax-30,655-55,248-15,787000-23,841-55,827-30,104
Stock000000000
Debtors228,356-86,563202,062-91,624151-117,470267,807-20,342129,206
Creditors-25,48023,775795-3,167-161,74373,06169,058-83,165109,323
Accruals and Deferred Income104,868-133,350106,6971,613126,2560000
Deferred Taxes & Provisions05,0007,000000000
Cash flow from operations-6,741232,887-8,116-76-160,655190,160-95,621162,96493,131
Investing Activities
capital expenditure-24,211-32,529-14,900-30,632-9,322-29,018-22,929-13,2870
Change in Investments000000000
cash flow from investments-24,211-32,529-14,900-30,632-9,322-29,018-22,929-13,2870
Financing Activities
Bank loans000000000
Group/Directors Accounts000-40,99240,9920000
Other Short Term Loans 000000000
Long term loans-10,003-9,16445,000000000
Hire Purchase and Lease Commitments000000000
other long term liabilities000000000
share issue30000000100
interest8,266-1,644-1,4231251,6831,035462844234
cash flow from financing-1,734-10,80843,577-40,86742,6751,035462844334
cash and cash equivalents
cash-32,684194,54625,561-71,575-127,302162,177-118,088150,52093,465
overdraft34,9975,000000000
change in cash-32,687189,54920,561-71,575-127,302162,177-118,088150,52093,465

normally ltd Credit Report and Business Information

Very Low Risk70 - 100
Low Risk50 - 70
Moderate Risk30 - 50
High Risk20 - 30
Very High Risk0 - 20
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Normally Ltd Competitor Analysis

competitor_analysis_table_img

Perform a competitor analysis for normally ltd by selecting its closest rivals, whether from the INFORMATION AND COMMUNICATION sector, other small companies, companies in EC2A area or any other competitors across 12 key performance metrics.

normally ltd Ownership

NORMALLY LTD group structure

Normally Ltd has no subsidiary companies.

Ultimate parent company

NORMALLY LTD

08933263

NORMALLY LTD Shareholders

christopher downs 35.29%
mark robert watson 25.88%
anne marei wollersberger 21.18%
timothy oliver diacon 8.24%
anne marei wollersberger & juan yuste-fernandez 4.71%
christopher downs & sarah louise pennington 4.71%

normally ltd directors

Normally Ltd currently has 2 directors. The longest serving directors include Mr Christopher Downs (Mar 2014) and Miss Anne Wollersberger (Jul 2014).

officercountryagestartendrole
Mr Christopher Downs52 years Mar 2014- Director
Miss Anne WollersbergerEngland44 years Jul 2014- Director

P&L

March 2023

turnover

1.6m

+42%

operating profit

153.1k

0%

gross margin

48.1%

+4.77%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

March 2023

net assets

596.9k

+0.28%

total assets

853.2k

+0.31%

cash

276.6k

-0.11%

net assets

Total assets minus all liabilities

normally ltd company details

company number

08933263

Type

Private limited with Share Capital

industry

62020 - Computer consultancy activities

incorporation date

March 2014

age

10

incorporated

UK

ultimate parent company

None

accounts

Total Exemption Full

last accounts submitted

March 2023

previous names

diacon downs ltd (December 2014)

accountant

-

auditor

-

address

48-50 scrutton street, london, EC2A 4HH

Bank

-

Legal Advisor

-

normally ltd Charges & Mortgages

A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.

We did not find charges/mortgages relating to normally ltd.

normally ltd Capital Raised & Share Issues BETA

When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.

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normally ltd Companies House Filings - See Documents

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