ceto group ltd Company Information
Group Structure
View All
Industry
Business and domestic software development
Registered Address
1247 christchurch road, bournemouth, dorset, BH7 6BP
Website
www.polestarpayroll.co.ukceto group ltd Estimated Valuation
Pomanda estimates the enterprise value of CETO GROUP LTD at £56.2k based on a Turnover of £84.2k and 0.67x industry multiple (adjusted for size and gross margin).
ceto group ltd Estimated Valuation
Pomanda estimates the enterprise value of CETO GROUP LTD at £0 based on an EBITDA of £-287 and a 4.07x industry multiple (adjusted for size and gross margin).
ceto group ltd Estimated Valuation
Pomanda estimates the enterprise value of CETO GROUP LTD at £0 based on Net Assets of £-1.2k and 2.38x industry multiple (adjusted for liquidity).
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Ceto Group Ltd Overview
Ceto Group Ltd is a live company located in dorset, BH7 6BP with a Companies House number of 09152053. It operates in the business and domestic software development sector, SIC Code 62012. Founded in July 2014, it's largest shareholder is polestar group ltd with a 100% stake. Ceto Group Ltd is a established, micro sized company, Pomanda has estimated its turnover at £84.2k with healthy growth in recent years.
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Ceto Group Ltd Health Check
Pomanda's financial health check has awarded Ceto Group Ltd a 1.5 rating. We use a traffic light system to show it exceeds the industry average on 2 measures and has 7 areas for improvement. Company Health Check FAQs


2 Strong

1 Regular

7 Weak

Size
annual sales of £84.2k, make it smaller than the average company (£3.2m)
- Ceto Group Ltd
£3.2m - Industry AVG

Growth
3 year (CAGR) sales growth of 13%, show it is growing at a faster rate (8.3%)
- Ceto Group Ltd
8.3% - Industry AVG

Production
with a gross margin of 41.7%, this company has a higher cost of product (72%)
- Ceto Group Ltd
72% - Industry AVG

Profitability
an operating margin of -0.3% make it less profitable than the average company (3.5%)
- Ceto Group Ltd
3.5% - Industry AVG

Employees
with 1 employees, this is below the industry average (29)
1 - Ceto Group Ltd
29 - Industry AVG

Pay Structure
on an average salary of £65.6k, the company has an equivalent pay structure (£65.6k)
- Ceto Group Ltd
£65.6k - Industry AVG

Efficiency
resulting in sales per employee of £84.2k, this is less efficient (£109.5k)
- Ceto Group Ltd
£109.5k - Industry AVG

Debtor Days
it gets paid by customers after 142 days, this is later than average (64 days)
- Ceto Group Ltd
64 days - Industry AVG

Creditor Days
its suppliers are paid after 252 days, this is slower than average (47 days)
- Ceto Group Ltd
47 days - Industry AVG

Stock Days
There is insufficient data available for this Key Performance Indicator!
- Ceto Group Ltd
- - Industry AVG

Cash Balance
There is insufficient data available for this Key Performance Indicator!
- - Ceto Group Ltd
- - Industry AVG

Debt Level
it has a ratio of liabilities to total assets of 103.6%, this is a higher level of debt than the average (61.5%)
103.6% - Ceto Group Ltd
61.5% - Industry AVG
CETO GROUP LTD financials

Ceto Group Ltd's latest turnover from March 2023 is estimated at £84.2 thousand and the company has net assets of -£1.2 thousand. According to their latest financial statements, Ceto Group Ltd has 1 employee and maintains cash reserves of 0 as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Mar 2023 | Mar 2022 | Mar 2021 | Mar 2020 | Mar 2019 | Mar 2018 | Mar 2017 | Mar 2016 | Mar 2015 | |
---|---|---|---|---|---|---|---|---|---|
Turnover | |||||||||
Other Income Or Grants | |||||||||
Cost Of Sales | |||||||||
Gross Profit | |||||||||
Admin Expenses | |||||||||
Operating Profit | |||||||||
Interest Payable | |||||||||
Interest Receivable | |||||||||
Pre-Tax Profit | |||||||||
Tax | |||||||||
Profit After Tax | |||||||||
Dividends Paid | |||||||||
Retained Profit | |||||||||
Employee Costs | |||||||||
Number Of Employees | 1 | 1 | 1 | 1 | |||||
EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Mar 2023 | Mar 2022 | Mar 2021 | Mar 2020 | Mar 2019 | Mar 2018 | Mar 2017 | Mar 2016 | Mar 2015 | |
---|---|---|---|---|---|---|---|---|---|
Tangible Assets | |||||||||
Intangible Assets | |||||||||
Investments & Other | |||||||||
Debtors (Due After 1 year) | |||||||||
Total Fixed Assets | |||||||||
Stock & work in progress | |||||||||
Trade Debtors | 32,828 | 33,651 | 24,784 | 19,054 | 26,440 | 14,892 | 18,664 | 4,927 | 2,200 |
Group Debtors | |||||||||
Misc Debtors | |||||||||
Cash | 684 | 221 | |||||||
misc current assets | |||||||||
total current assets | 32,828 | 33,651 | 24,784 | 19,054 | 26,440 | 14,892 | 18,664 | 5,611 | 2,421 |
total assets | 32,828 | 33,651 | 24,784 | 19,054 | 26,440 | 14,892 | 18,664 | 5,611 | 2,421 |
Bank overdraft | |||||||||
Bank loan | |||||||||
Trade Creditors | 33,992 | 34,528 | 24,613 | 22,760 | 7,694 | 15,506 | 18,150 | 5,067 | 1,839 |
Group/Directors Accounts | |||||||||
other short term finances | |||||||||
hp & lease commitments | |||||||||
other current liabilities | |||||||||
total current liabilities | 33,992 | 34,528 | 24,613 | 22,760 | 7,694 | 15,506 | 18,150 | 5,067 | 1,839 |
loans | |||||||||
hp & lease commitments | |||||||||
Accruals and Deferred Income | |||||||||
other liabilities | |||||||||
provisions | |||||||||
total long term liabilities | |||||||||
total liabilities | 33,992 | 34,528 | 24,613 | 22,760 | 7,694 | 15,506 | 18,150 | 5,067 | 1,839 |
net assets | -1,164 | -877 | 171 | -3,706 | 18,746 | -614 | 514 | 544 | 582 |
total shareholders funds | -1,164 | -877 | 171 | -3,706 | 18,746 | -614 | 514 | 544 | 582 |
Mar 2023 | Mar 2022 | Mar 2021 | Mar 2020 | Mar 2019 | Mar 2018 | Mar 2017 | Mar 2016 | Mar 2015 | |
---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||
Operating Profit | |||||||||
Depreciation | |||||||||
Amortisation | |||||||||
Tax | |||||||||
Stock | |||||||||
Debtors | -823 | 8,867 | 5,730 | -7,386 | 11,548 | -3,772 | 13,737 | 2,727 | 2,200 |
Creditors | -536 | 9,915 | 1,853 | 15,066 | -7,812 | -2,644 | 13,083 | 3,228 | 1,839 |
Accruals and Deferred Income | |||||||||
Deferred Taxes & Provisions | |||||||||
Cash flow from operations | |||||||||
Investing Activities | |||||||||
capital expenditure | |||||||||
Change in Investments | |||||||||
cash flow from investments | |||||||||
Financing Activities | |||||||||
Bank loans | |||||||||
Group/Directors Accounts | |||||||||
Other Short Term Loans | |||||||||
Long term loans | |||||||||
Hire Purchase and Lease Commitments | |||||||||
other long term liabilities | |||||||||
share issue | |||||||||
interest | |||||||||
cash flow from financing | |||||||||
cash and cash equivalents | |||||||||
cash | -684 | 463 | 221 | ||||||
overdraft | |||||||||
change in cash | -684 | 463 | 221 |
ceto group ltd Credit Report and Business Information
Ceto Group Ltd Competitor Analysis

Perform a competitor analysis for ceto group ltd by selecting its closest rivals, whether from the INFORMATION AND COMMUNICATION sector, other micro companies, companies in BH7 area or any other competitors across 12 key performance metrics.
ceto group ltd Ownership
CETO GROUP LTD group structure
Ceto Group Ltd has no subsidiary companies.
ceto group ltd directors
Ceto Group Ltd currently has 1 director, Mr James Knight serving since Jul 2014.
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr James Knight | England | 55 years | Jul 2014 | - | Director |
P&L
March 2023turnover
84.2k
+1%
operating profit
-287
0%
gross margin
41.8%
-4.86%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
March 2023net assets
-1.2k
+0.33%
total assets
32.8k
-0.02%
cash
0
0%
net assets
Total assets minus all liabilities
ceto group ltd company details
company number
09152053
Type
Private limited with Share Capital
industry
62012 - Business and domestic software development
incorporation date
July 2014
age
11
incorporated
UK
ultimate parent company
accounts
Micro-Entity Accounts
last accounts submitted
March 2023
previous names
polestar saas ltd (January 2025)
accountant
-
auditor
-
address
1247 christchurch road, bournemouth, dorset, BH7 6BP
Bank
-
Legal Advisor
-
ceto group ltd Charges & Mortgages
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We did not find charges/mortgages relating to ceto group ltd.
ceto group ltd Capital Raised & Share Issues BETA
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
Click to start generating capital raising & share issue transactions for CETO GROUP LTD. This can take several minutes, an email will notify you when this has completed.
ceto group ltd Companies House Filings - See Documents
date | description | view/download |
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