
Company Number
09509078
Next Accounts
Sep 2025
Directors
Shareholders
illusions online tech europe limited
Group Structure
View All
Industry
Other reservation service and related activities (not including activities of tourist guides)
Registered Address
70-72 victoria road, ruislip, middlesex, HA4 0AH
Website
www.illusions-online.comPomanda estimates the enterprise value of ILLUSIONS ONLINE UK LIMITED at £808.8k based on a Turnover of £1.6m and 0.5x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of ILLUSIONS ONLINE UK LIMITED at £0 based on an EBITDA of £-40.8k and a 3.68x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of ILLUSIONS ONLINE UK LIMITED at £0 based on Net Assets of £-49.7k and 3.2x industry multiple (adjusted for liquidity).
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Illusions Online Uk Limited is a live company located in middlesex, HA4 0AH with a Companies House number of 09509078. It operates in the other reservation service activities n.e.c. sector, SIC Code 79909. Founded in March 2015, it's largest shareholder is illusions online tech europe limited with a 100% stake. Illusions Online Uk Limited is a established, small sized company, Pomanda has estimated its turnover at £1.6m with rapid growth in recent years.
Pomanda's financial health check has awarded Illusions Online Uk Limited a 2.5 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 6 areas for improvement. Company Health Check FAQs
3 Strong
1 Regular
6 Weak
Size
annual sales of £1.6m, make it smaller than the average company (£3.2m)
- Illusions Online Uk Limited
£3.2m - Industry AVG
Growth
3 year (CAGR) sales growth of 334%, show it is growing at a faster rate (9.6%)
- Illusions Online Uk Limited
9.6% - Industry AVG
Production
with a gross margin of 15.9%, this company has a higher cost of product (41.5%)
- Illusions Online Uk Limited
41.5% - Industry AVG
Profitability
an operating margin of -2.5% make it less profitable than the average company (6.5%)
- Illusions Online Uk Limited
6.5% - Industry AVG
Employees
with 1 employees, this is below the industry average (15)
1 - Illusions Online Uk Limited
15 - Industry AVG
Pay Structure
on an average salary of £41.3k, the company has an equivalent pay structure (£41.3k)
- Illusions Online Uk Limited
£41.3k - Industry AVG
Efficiency
resulting in sales per employee of £1.6m, this is more efficient (£190.6k)
- Illusions Online Uk Limited
£190.6k - Industry AVG
Debtor Days
it gets paid by customers after 165 days, this is later than average (32 days)
- Illusions Online Uk Limited
32 days - Industry AVG
Creditor Days
its suppliers are paid after 210 days, this is slower than average (41 days)
- Illusions Online Uk Limited
41 days - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- Illusions Online Uk Limited
- - Industry AVG
Cash Balance
There is insufficient data available for this Key Performance Indicator!
- - Illusions Online Uk Limited
- - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 106.7%, this is a higher level of debt than the average (62.3%)
106.7% - Illusions Online Uk Limited
62.3% - Industry AVG
Illusions Online Uk Limited's latest turnover from December 2023 is estimated at £1.6 million and the company has net assets of -£49.7 thousand. According to their latest financial statements, Illusions Online Uk Limited has 1 employee and maintains cash reserves of 0 as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | |
---|---|---|---|---|---|---|---|---|---|
Turnover | |||||||||
Other Income Or Grants | |||||||||
Cost Of Sales | |||||||||
Gross Profit | |||||||||
Admin Expenses | |||||||||
Operating Profit | |||||||||
Interest Payable | |||||||||
Interest Receivable | |||||||||
Pre-Tax Profit | |||||||||
Tax | |||||||||
Profit After Tax | |||||||||
Dividends Paid | |||||||||
Retained Profit | |||||||||
Employee Costs | |||||||||
Number Of Employees | 1 | 1 | 1 | ||||||
EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | |
---|---|---|---|---|---|---|---|---|---|
Tangible Assets | |||||||||
Intangible Assets | |||||||||
Investments & Other | |||||||||
Debtors (Due After 1 year) | |||||||||
Total Fixed Assets | |||||||||
Stock & work in progress | |||||||||
Trade Debtors | 736,685 | 2,949 | 2,949 | 2,949 | 2,949 | 6,558 | 686 | 3,618 | 34,444 |
Group Debtors | |||||||||
Misc Debtors | |||||||||
Cash | |||||||||
misc current assets | |||||||||
total current assets | 736,685 | 2,949 | 2,949 | 2,949 | 2,949 | 6,558 | 686 | 3,618 | 34,444 |
total assets | 736,685 | 2,949 | 2,949 | 2,949 | 2,949 | 6,558 | 686 | 3,618 | 34,444 |
Bank overdraft | |||||||||
Bank loan | |||||||||
Trade Creditors | 786,425 | 9,333 | 9,333 | 9,333 | 9,333 | 11,484 | 6,626 | 2,603 | 33,085 |
Group/Directors Accounts | |||||||||
other short term finances | |||||||||
hp & lease commitments | |||||||||
other current liabilities | |||||||||
total current liabilities | 786,425 | 9,333 | 9,333 | 9,333 | 9,333 | 11,484 | 6,626 | 2,603 | 33,085 |
loans | |||||||||
hp & lease commitments | |||||||||
Accruals and Deferred Income | 2,567 | 2,567 | 2,567 | 2,567 | 1,283 | 2,317 | 1,233 | 900 | |
other liabilities | |||||||||
provisions | |||||||||
total long term liabilities | 2,567 | 2,567 | 2,567 | 2,567 | 1,283 | 2,317 | 1,233 | 900 | |
total liabilities | 786,425 | 11,900 | 11,900 | 11,900 | 11,900 | 12,767 | 8,943 | 3,836 | 33,985 |
net assets | -49,740 | -8,951 | -8,951 | -8,951 | -8,951 | -6,209 | -8,257 | -218 | 459 |
total shareholders funds | -49,740 | -8,951 | -8,951 | -8,951 | -8,951 | -6,209 | -8,257 | -218 | 459 |
Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 | Dec 2018 | Dec 2017 | Dec 2016 | Dec 2015 | |
---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||
Operating Profit | |||||||||
Depreciation | |||||||||
Amortisation | |||||||||
Tax | |||||||||
Stock | |||||||||
Debtors | 733,736 | -3,609 | 5,872 | -2,932 | -30,826 | 34,444 | |||
Creditors | 777,092 | -2,151 | 4,858 | 4,023 | -30,482 | 33,085 | |||
Accruals and Deferred Income | -2,567 | 1,284 | -1,034 | 1,084 | 333 | 900 | |||
Deferred Taxes & Provisions | |||||||||
Cash flow from operations | |||||||||
Investing Activities | |||||||||
capital expenditure | |||||||||
Change in Investments | |||||||||
cash flow from investments | |||||||||
Financing Activities | |||||||||
Bank loans | |||||||||
Group/Directors Accounts | |||||||||
Other Short Term Loans | |||||||||
Long term loans | |||||||||
Hire Purchase and Lease Commitments | |||||||||
other long term liabilities | |||||||||
share issue | |||||||||
interest | |||||||||
cash flow from financing | |||||||||
cash and cash equivalents | |||||||||
cash | |||||||||
overdraft | |||||||||
change in cash |
Perform a competitor analysis for illusions online uk limited by selecting its closest rivals, whether from the ADMINISTRATIVE AND SUPPORT SERVICE ACTIVITIES sector, other small companies, companies in HA4 area or any other competitors across 12 key performance metrics.
ILLUSIONS ONLINE UK LIMITED group structure
Illusions Online Uk Limited has no subsidiary companies.
Ultimate parent company
ILLUSIONS ONLINE UK LIMITED
09509078
Illusions Online Uk Limited currently has 1 director, Mr Faisal Memon serving since Mar 2015.
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Faisal Memon | United Arab Emirates | 45 years | Mar 2015 | - | Director |
P&L
December 2023turnover
1.6m
+14904%
operating profit
-40.8k
0%
gross margin
15.9%
+2.31%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
December 2023net assets
-49.7k
+4.56%
total assets
736.7k
+248.81%
cash
0
0%
net assets
Total assets minus all liabilities
company number
09509078
Type
Private limited with Share Capital
industry
79909 - Other reservation service and related activities (not including activities of tourist guides)
incorporation date
March 2015
age
10
incorporated
UK
ultimate parent company
accounts
Micro-Entity Accounts
last accounts submitted
December 2023
previous names
N/A
accountant
-
auditor
-
address
70-72 victoria road, ruislip, middlesex, HA4 0AH
Bank
-
Legal Advisor
-
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We did not find charges/mortgages relating to illusions online uk limited.
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
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