
Company Number
11313248
Next Accounts
Jan 2026
Shareholders
holly elizabeth marion hutchinson
Group Structure
View All
Industry
Wholesale of perfume and cosmetics
Registered Address
c/o cwa lockkeepers cottage, unit 36, hazelmere marina, waltham abbey, london, EN9 1FJ
Website
memoizeperfume.comPomanda estimates the enterprise value of MEMOIZE PARFUM LTD at £478.8k based on a Turnover of £1.1m and 0.43x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of MEMOIZE PARFUM LTD at £39.9k based on an EBITDA of £12.9k and a 3.11x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of MEMOIZE PARFUM LTD at £552.6k based on Net Assets of £213.9k and 2.58x industry multiple (adjusted for liquidity).
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Memoize Parfum Ltd is a live company located in waltham abbey, EN9 1FJ with a Companies House number of 11313248. It operates in the wholesale of perfume and cosmetics sector, SIC Code 46450. Founded in April 2018, it's largest shareholder is holly elizabeth marion hutchinson with a 100% stake. Memoize Parfum Ltd is a young, small sized company, Pomanda has estimated its turnover at £1.1m with high growth in recent years.
Pomanda's financial health check has awarded Memoize Parfum Ltd a 3 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 5 areas for improvement. Company Health Check FAQs
3 Strong
2 Regular
5 Weak
Size
annual sales of £1.1m, make it smaller than the average company (£16.5m)
- Memoize Parfum Ltd
£16.5m - Industry AVG
Growth
3 year (CAGR) sales growth of 21%, show it is growing at a faster rate (11%)
- Memoize Parfum Ltd
11% - Industry AVG
Production
with a gross margin of 24.4%, this company has a higher cost of product (40%)
- Memoize Parfum Ltd
40% - Industry AVG
Profitability
an operating margin of 1.2% make it less profitable than the average company (5.3%)
- Memoize Parfum Ltd
5.3% - Industry AVG
Employees
with 3 employees, this is below the industry average (47)
3 - Memoize Parfum Ltd
47 - Industry AVG
Pay Structure
on an average salary of £46.4k, the company has an equivalent pay structure (£46.4k)
- Memoize Parfum Ltd
£46.4k - Industry AVG
Efficiency
resulting in sales per employee of £368.9k, this is equally as efficient (£359k)
- Memoize Parfum Ltd
£359k - Industry AVG
Debtor Days
it gets paid by customers after 125 days, this is later than average (54 days)
- Memoize Parfum Ltd
54 days - Industry AVG
Creditor Days
its suppliers are paid after 70 days, this is slower than average (38 days)
- Memoize Parfum Ltd
38 days - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- Memoize Parfum Ltd
- - Industry AVG
Cash Balance
There is insufficient data available for this Key Performance Indicator!
- - Memoize Parfum Ltd
- - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 44.1%, this is a lower level of debt than the average (53%)
44.1% - Memoize Parfum Ltd
53% - Industry AVG
Memoize Parfum Ltd's latest turnover from April 2024 is estimated at £1.1 million and the company has net assets of £213.9 thousand. According to their latest financial statements, Memoize Parfum Ltd has 3 employees and maintains cash reserves of 0 as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Apr 2024 | Apr 2023 | Apr 2022 | Apr 2021 | Apr 2020 | Apr 2019 | |
---|---|---|---|---|---|---|
Turnover | ||||||
Other Income Or Grants | ||||||
Cost Of Sales | ||||||
Gross Profit | ||||||
Admin Expenses | ||||||
Operating Profit | ||||||
Interest Payable | ||||||
Interest Receivable | ||||||
Pre-Tax Profit | ||||||
Tax | ||||||
Profit After Tax | ||||||
Dividends Paid | ||||||
Retained Profit | ||||||
Employee Costs | ||||||
Number Of Employees | 3 | 2 | 2 | 2 | 2 | 2 |
EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Apr 2024 | Apr 2023 | Apr 2022 | Apr 2021 | Apr 2020 | Apr 2019 | |
---|---|---|---|---|---|---|
Tangible Assets | 3,135 | 3,751 | 4,821 | 731 | ||
Intangible Assets | ||||||
Investments & Other | ||||||
Debtors (Due After 1 year) | ||||||
Total Fixed Assets | 3,135 | 3,751 | 4,821 | 731 | ||
Stock & work in progress | ||||||
Trade Debtors | 379,604 | 299,548 | 375,790 | 246,313 | 185,823 | 123,391 |
Group Debtors | ||||||
Misc Debtors | ||||||
Cash | ||||||
misc current assets | ||||||
total current assets | 379,604 | 299,548 | 375,790 | 246,313 | 185,823 | 123,391 |
total assets | 382,739 | 303,299 | 380,611 | 247,044 | 185,823 | 123,391 |
Bank overdraft | ||||||
Bank loan | ||||||
Trade Creditors | 162,228 | 86,452 | 137,564 | 87,123 | 90,380 | 102,182 |
Group/Directors Accounts | ||||||
other short term finances | ||||||
hp & lease commitments | ||||||
other current liabilities | ||||||
total current liabilities | 162,228 | 86,452 | 137,564 | 87,123 | 90,380 | 102,182 |
loans | ||||||
hp & lease commitments | ||||||
Accruals and Deferred Income | ||||||
other liabilities | 6,571 | 12,553 | 18,389 | 23,611 | ||
provisions | ||||||
total long term liabilities | 6,571 | 12,553 | 18,389 | 23,611 | ||
total liabilities | 168,799 | 99,005 | 155,953 | 110,734 | 90,380 | 102,182 |
net assets | 213,940 | 204,294 | 224,658 | 136,310 | 95,443 | 21,209 |
total shareholders funds | 213,940 | 204,294 | 224,658 | 136,310 | 95,443 | 21,209 |
Apr 2024 | Apr 2023 | Apr 2022 | Apr 2021 | Apr 2020 | Apr 2019 | |
---|---|---|---|---|---|---|
Operating Activities | ||||||
Operating Profit | ||||||
Depreciation | ||||||
Amortisation | ||||||
Tax | ||||||
Stock | ||||||
Debtors | 80,056 | -76,242 | 129,477 | 60,490 | 62,432 | 123,391 |
Creditors | 75,776 | -51,112 | 50,441 | -3,257 | -11,802 | 102,182 |
Accruals and Deferred Income | ||||||
Deferred Taxes & Provisions | ||||||
Cash flow from operations | ||||||
Investing Activities | ||||||
capital expenditure | ||||||
Change in Investments | ||||||
cash flow from investments | ||||||
Financing Activities | ||||||
Bank loans | ||||||
Group/Directors Accounts | ||||||
Other Short Term Loans | ||||||
Long term loans | ||||||
Hire Purchase and Lease Commitments | ||||||
other long term liabilities | -5,982 | -5,836 | -5,222 | 23,611 | ||
share issue | ||||||
interest | ||||||
cash flow from financing | ||||||
cash and cash equivalents | ||||||
cash | ||||||
overdraft | ||||||
change in cash |
Perform a competitor analysis for memoize parfum ltd by selecting its closest rivals, whether from the WHOLESALE AND RETAIL TRADE; REPAIR OF MOTOR VEHICLES AND MOTORCYCLES sector, other small companies, companies in EN9 area or any other competitors across 12 key performance metrics.
MEMOIZE PARFUM LTD group structure
Memoize Parfum Ltd has no subsidiary companies.
Ultimate parent company
MEMOIZE PARFUM LTD
11313248
Memoize Parfum Ltd currently has 2 directors. The longest serving directors include Mrs Holly Hutchinson (Nov 2018) and Mr Giles Standing (Sep 2019).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mrs Holly Hutchinson | United Kingdom | 37 years | Nov 2018 | - | Director |
Mr Giles Standing | England | 58 years | Sep 2019 | - | Director |
P&L
April 2024turnover
1.1m
+44%
operating profit
12.9k
0%
gross margin
24.4%
-8.48%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
April 2024net assets
213.9k
+0.05%
total assets
382.7k
+0.26%
cash
0
0%
net assets
Total assets minus all liabilities
company number
11313248
Type
Private limited with Share Capital
industry
46450 - Wholesale of perfume and cosmetics
incorporation date
April 2018
age
7
incorporated
UK
ultimate parent company
accounts
Micro-Entity Accounts
last accounts submitted
April 2024
previous names
N/A
accountant
-
auditor
-
address
c/o cwa lockkeepers cottage, unit 36, hazelmere marina, waltham abbey, london, EN9 1FJ
Bank
-
Legal Advisor
-
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We did not find charges/mortgages relating to memoize parfum ltd.
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
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