Altered Images Fitness Clubs Limited

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altered images fitness clubs limited Company Information

Company Number

02521198

Next Accounts

Apr 2026

Directors

Paul Costello

Lisa Costello

Shareholders

paul costello

Group Structure

View All

Industry

Other sports activities (not including activities of racehorse owners) n.e.c.

Registered Address

80 worcester road, bromsgrove, worcestershire, B61 7AG

Website

www.altered-images.co.uk

altered images fitness clubs limited Estimated Valuation

£283.2k

Pomanda estimates the enterprise value of ALTERED IMAGES FITNESS CLUBS LIMITED at £283.2k based on Net Assets of £138.6k and 2.04x industry multiple (adjusted for liquidity).

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Altered Images Fitness Clubs Limited is a live company located in worcestershire, B61 7AG with a Companies House number of 02521198. It operates in the other sports activities sector, SIC Code 93199. Founded in July 1990, it's largest shareholder is paul costello with a 100% stake. Altered Images Fitness Clubs Limited is a mature, micro sized company, Pomanda has estimated its turnover at £172.8k with high growth in recent years.

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Pomanda's financial health check has awarded Altered Images Fitness Clubs Limited a 3 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 5 areas for improvement. Company Health Check FAQs

Health Rating3out of 5

3 Strong

2 Regular

5 Weak

Size

annual sales of £172.8k, make it smaller than the average company (£578k)

Growth

3 year (CAGR) sales growth of 28%, show it is growing at a faster rate (15.4%)

EXPORT

Altered Images Fitness Clubs Limited's latest turnover from July 2024 is estimated at £172.8 thousand and the company has net assets of £138.6 thousand. According to their latest financial statements, Altered Images Fitness Clubs Limited has 2 employees and maintains cash reserves of £8 thousand as reported in the balance sheet.

Data source: Companies House, Pomanda Estimates

	Jul 2024	Jul 2023	Jul 2022	Jul 2021	Jul 2020	Jul 2019	Jul 2018	Jul 2017	Jul 2016	Jul 2015	Jul 2014	Jul 2013	Jul 2012	Jul 2011	Jul 2010	Jul 2009
Turnover	172,810	194,627	74,122	83,315	793,403	504,097	175,274	151,021	278,746	1,416,979	1,398,200	1,368,814	1,404,566	1,169,138	923,869	0
Other Income Or Grants	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Cost Of Sales	93,463	108,491	37,614	47,369	447,333	282,659	96,432	82,491	148,616	744,293	759,292	729,231	804,325	648,608	532,466	0
Gross Profit	79,347	86,136	36,508	35,947	346,071	221,437	78,842	68,530	130,130	672,686	638,907	639,584	600,241	520,530	391,403	0
Admin Expenses	190,651	23,544	17,695	37,407	474,849	236,923	91,885	-485,963	127,419	721,269	706,551	653,478	666,730	571,746	417,115	-420,841
Operating Profit	-111,304	62,592	18,813	-1,460	-128,778	-15,486	-13,043	554,493	2,711	-48,583	-67,644	-13,894	-66,489	-51,216	-25,712	420,841
Interest Payable	49,635	48,952	22,872	11,109	9,946	5,838	2,067	2,363	1,872	546	0	0	0	0	0	0
Interest Receivable	411	2,271	789	38	33	182	125	62	90	121	136	146	127	79	62	30
Pre-Tax Profit	-160,527	15,911	-3,270	-12,531	-138,691	-21,142	-14,985	552,193	929	-49,008	-67,508	-13,748	-66,362	-51,137	-25,650	420,871
Tax	0	-3,978	0	0	0	0	0	-104,917	-186	0	0	0	0	0	0	-117,844
Profit After Tax	-160,527	11,933	-3,270	-12,531	-138,691	-21,142	-14,985	447,276	743	-49,008	-67,508	-13,748	-66,362	-51,137	-25,650	303,027
Dividends Paid	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Retained Profit	-160,527	11,933	-3,270	-12,531	-138,691	-21,142	-14,985	447,276	743	-49,008	-67,508	-13,748	-66,362	-51,137	-25,650	303,027
Employee Costs	57,283	52,944	54,715	50,746	45,582	46,536	43,365	45,038	68,433	530,015	532,649	487,279	550,381	424,797	339,136	0
Number Of Employees	2	2	2	2	2	2	2	2	3	20	21	19	22	18	14	0
EBITDA*	-70,800	111,799	68,410	35,449	-88,071	26,078	43,769	595,780	48,180	7,817	-19,684	29,063	-20,375	-4,231	18,133	488,524

* Earnings Before Interest, Tax, Depreciation and Amortisation

	Jul 2024	Jul 2023	Jul 2022	Jul 2021	Jul 2020	Jul 2019	Jul 2018	Jul 2017	Jul 2016	Jul 2015	Jul 2014	Jul 2013	Jul 2012	Jul 2011	Jul 2010	Jul 2009
Tangible Assets	913,246	942,950	963,137	957,559	994,468	1,004,011	1,030,598	1,042,062	1,082,311	1,113,930	1,167,551	1,190,692	1,211,601	1,246,515	1,283,661	1,323,837
Intangible Assets	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Investments & Other	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Debtors (Due After 1 year)	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Total Fixed Assets	913,246	942,950	963,137	957,559	994,468	1,004,011	1,030,598	1,042,062	1,082,311	1,113,930	1,167,551	1,190,692	1,211,601	1,246,515	1,283,661	1,323,837
Stock & work in progress	0	0	0	0	0	0	0	0	0	0	3,479	3,471	2,153	3,333	3,813	701
Trade Debtors	0	0	0	0	75,189	55,297	0	10,068	23,360	15,599	18,292	6,685	7,309	2,103	1,788	1,755
Group Debtors	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Misc Debtors	25,047	226,190	216,374	79,078	17,571	21,349	10,463	2,098	7,968	0	0	0	0	0	0	0
Cash	8,009	7,665	83,179	43,051	32,744	32,997	15,505	34,346	15,002	21,045	27,428	26,804	31,758	18,868	12,744	11,902
misc current assets	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
total current assets	33,056	233,855	299,553	122,129	125,504	109,643	25,968	46,512	46,330	36,644	49,199	36,960	41,220	24,304	18,345	14,358
total assets	946,302	1,176,805	1,262,690	1,079,688	1,119,972	1,113,654	1,056,566	1,088,574	1,128,641	1,150,574	1,216,750	1,227,652	1,252,821	1,270,819	1,302,006	1,338,195
Bank overdraft	9,306	9,750	9,306	13,093	7,475	7,809	6,000	6,000	6,000	0	0	0	0	0	0	0
Bank loan	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Trade Creditors	32,178	45,268	1,981	7,669	16,893	10,017	35,100	11,669	10,010	514,648	564,930	520,698	541,082	494,361	394,141	311,694
Group/Directors Accounts	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
other short term finances	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
hp & lease commitments	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
other current liabilities	334,529	390,969	413,286	477,563	492,887	387,222	388,792	441,735	487,756	0	0	0	0	0	0	0
total current liabilities	376,013	445,987	424,573	498,325	517,255	405,048	429,892	459,404	503,766	514,648	564,930	520,698	541,082	494,361	394,141	311,694
loans	431,669	431,671	439,317	169,233	174,441	136,357	22,800	28,800	34,800	16,800	0	0	0	0	0	0
hp & lease commitments	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Accruals and Deferred Income	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
other liabilities	0	0	0	9,576	18,139	24,941	34,011	7,753	7,753	36,405	17,057	3,988	0	0	80,687	169,132
provisions	0	0	111,586	112,070	107,122	105,602	107,015	114,784	3,361	4,503	7,537	8,232	3,257	1,614	1,197	5,738
total long term liabilities	431,669	431,671	550,903	290,879	299,702	266,900	163,826	151,337	45,914	57,708	24,594	12,220	3,257	1,614	81,884	174,870
total liabilities	807,682	877,658	975,476	789,204	816,957	671,948	593,718	610,741	549,680	572,356	589,524	532,918	544,339	495,975	476,025	486,564
net assets	138,620	299,147	287,214	290,484	303,015	441,706	462,848	477,833	578,961	578,218	627,226	694,734	708,482	774,844	825,981	851,631
total shareholders funds	138,620	299,147	287,214	290,484	303,015	441,706	462,848	477,833	578,961	578,218	627,226	694,734	708,482	774,844	825,981	851,631

	Jul 2024	Jul 2023	Jul 2022	Jul 2021	Jul 2020	Jul 2019	Jul 2018	Jul 2017	Jul 2016	Jul 2015	Jul 2014	Jul 2013	Jul 2012	Jul 2011	Jul 2010	Jul 2009
Operating Activities
Operating Profit	-111,304	62,592	18,813	-1,460	-128,778	-15,486	-13,043	554,493	2,711	-48,583	-67,644	-13,894	-66,489	-51,216	-25,712	420,841
Depreciation	40,504	49,207	49,597	36,909	40,707	41,564	56,812	41,287	45,469	56,400	47,960	42,957	46,114	46,985	43,845	67,683
Amortisation	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Tax	0	-3,978	0	0	0	0	0	-104,917	-186	0	0	0	0	0	0	-117,844
Stock	0	0	0	0	0	0	0	0	0	-3,479	8	1,318	-1,180	-480	3,112	701
Debtors	-201,143	9,816	137,296	-13,682	16,114	66,183	-1,703	-19,162	15,729	-2,693	11,607	-624	5,206	315	33	1,755
Creditors	-13,090	43,287	-5,688	-9,224	6,876	-25,083	23,431	1,659	-504,638	-50,282	44,232	-20,384	46,721	100,220	82,447	311,694
Accruals and Deferred Income	-56,440	-22,317	-64,277	-15,324	105,665	-1,570	-52,943	-46,021	487,756	0	0	0	0	0	0	0
Deferred Taxes & Provisions	0	-111,586	-484	4,948	1,520	-1,413	-7,769	111,423	-1,142	-3,034	-695	4,975	1,643	417	-4,541	5,738
Cash flow from operations	60,813	7,389	-139,335	29,531	9,876	-68,171	8,191	577,086	14,241	-39,327	12,238	12,960	23,963	96,571	92,894	685,656
Investing Activities
capital expenditure	-10,800	-29,020	-55,175	0	-31,164	-14,977	-45,348	-1,038	-13,850	-2,779	-24,819	-22,048	-11,200	-9,839	-3,669	-1,391,520
Change in Investments	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
cash flow from investments	-10,800	-29,020	-55,175	0	-31,164	-14,977	-45,348	-1,038	-13,850	-2,779	-24,819	-22,048	-11,200	-9,839	-3,669	-1,391,520
Financing Activities
Bank loans	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Group/Directors Accounts	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Other Short Term Loans	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
Long term loans	-2	-7,646	270,084	-5,208	38,084	113,557	-6,000	-6,000	18,000	16,800	0	0	0	0	0	0
Hire Purchase and Lease Commitments	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0	0
other long term liabilities	0	0	-9,576	-8,563	-6,802	-9,070	26,258	0	-28,652	19,348	13,069	3,988	0	-80,687	-88,445	169,132
share issue	0	0	0	0	0	0	0	-548,404	0	0	0	0	0	0	0	548,604
interest	-49,224	-46,681	-22,083	-11,071	-9,913	-5,656	-1,942	-2,301	-1,782	-425	136	146	127	79	62	30
cash flow from financing	-49,226	-54,327	238,425	-24,842	21,369	98,831	18,316	-556,705	-12,434	35,723	13,205	4,134	127	-80,608	-88,383	717,766
cash and cash equivalents
cash	344	-75,514	40,128	10,307	-253	17,492	-18,841	19,344	-6,043	-6,383	624	-4,954	12,890	6,124	842	11,902
overdraft	-444	444	-3,787	5,618	-334	1,809	0	0	6,000	0	0	0	0	0	0	0
change in cash	788	-75,958	43,915	4,689	81	15,683	-18,841	19,344	-12,043	-6,383	624	-4,954	12,890	6,124	842	11,902

Very Low Risk70 - 100

Low Risk50 - 70

Moderate Risk30 - 50

High Risk20 - 30

Very High Risk0 - 20

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ALTERED IMAGES FITNESS CLUBS LIMITED group structure

Altered Images Fitness Clubs Limited has no subsidiary companies.

Ultimate parent company

ALTERED IMAGES FITNESS CLUBS LIMITED

02521198

ALTERED IMAGES FITNESS CLUBS LIMITED Shareholders

paul costello

100%

Altered Images Fitness Clubs Limited currently has 2 directors. The longest serving directors include Mr Paul Costello (Jul 1991) and Mrs Lisa Costello (Nov 2022).

officer	country	age	start	end	role
Mr Paul Costello	United Kingdom	59 years	Jul 1991	-	Director
Mrs Lisa Costello	United Kingdom	55 years	Nov 2022	-	Director

P&L

July 2024

turnover

172.8k

-11%

operating profit

-111.3k

gross margin

46%

+3.75%

turnover

Turnover, or revenue, is the amount of sales generated by a company within the financial year.

Balance Sheet

July 2024

net assets

138.6k

-0.54%

total assets

946.3k

-0.2%

cash

+0.04%

net assets

Total assets minus all liabilities

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company number

02521198

Type

Private limited with Share Capital

industry

93199 - Other sports activities (not including activities of racehorse owners) n.e.c.

incorporation date

July 1990

ultimate parent company

None

previous names

extrarelay limited (October 1998)

address

80 worcester road, bromsgrove, worcestershire, B61 7AG

A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.

We found 9 charges/mortgages relating to altered images fitness clubs limited. Currently there are 3 open charges and 6 have been satisfied in the past.

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altered images fitness clubs limited Company Information

altered images fitness clubs limited Estimated Valuation

altered images fitness clubs limited Estimated Valuation

altered images fitness clubs limited Estimated Valuation

Altered Images Fitness Clubs Limited Overview

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ALTERED IMAGES FITNESS CLUBS LIMITED financials

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