
Company Number
05293989
Next Accounts
Aug 2025
Shareholders
reels in motion holdings limited
Group Structure
View All
Industry
Video production activities
Registered Address
office 1 the production house, the boulevard, stoke-on-trent, ST6 6DW
Website
www.reelsinmotion.co.ukPomanda estimates the enterprise value of REELS IN MOTION LIMITED at £261.3k based on a Turnover of £526.6k and 0.5x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of REELS IN MOTION LIMITED at £62.1k based on an EBITDA of £19.4k and a 3.2x industry multiple (adjusted for size and gross margin).
Pomanda estimates the enterprise value of REELS IN MOTION LIMITED at £148.4k based on Net Assets of £92.7k and 1.6x industry multiple (adjusted for liquidity).
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Reels In Motion Limited is a live company located in stoke-on-trent, ST6 6DW with a Companies House number of 05293989. It operates in the video production activities sector, SIC Code 59112. Founded in November 2004, it's largest shareholder is reels in motion holdings limited with a 100% stake. Reels In Motion Limited is a mature, small sized company, Pomanda has estimated its turnover at £526.6k with rapid growth in recent years.
Pomanda's financial health check has awarded Reels In Motion Limited a 2.5 rating. We use a traffic light system to show it exceeds the industry average on 3 measures and has 5 areas for improvement. Company Health Check FAQs
3 Strong
3 Regular
5 Weak
Size
annual sales of £526.6k, make it larger than the average company (£151.1k)
- Reels In Motion Limited
£151.1k - Industry AVG
Growth
3 year (CAGR) sales growth of 38%, show it is growing at a faster rate (17.7%)
- Reels In Motion Limited
17.7% - Industry AVG
Production
with a gross margin of 59.2%, this company has a comparable cost of product (59.2%)
- Reels In Motion Limited
59.2% - Industry AVG
Profitability
an operating margin of -1.9% make it less profitable than the average company (8.9%)
- Reels In Motion Limited
8.9% - Industry AVG
Employees
with 8 employees, this is above the industry average (3)
8 - Reels In Motion Limited
3 - Industry AVG
Pay Structure
on an average salary of £26.2k, the company has an equivalent pay structure (£26.2k)
- Reels In Motion Limited
£26.2k - Industry AVG
Efficiency
resulting in sales per employee of £65.8k, this is equally as efficient (£71.5k)
- Reels In Motion Limited
£71.5k - Industry AVG
Debtor Days
it gets paid by customers after 64 days, this is later than average (49 days)
- Reels In Motion Limited
49 days - Industry AVG
Creditor Days
its suppliers are paid after 31 days, this is quicker than average (41 days)
- Reels In Motion Limited
41 days - Industry AVG
Stock Days
There is insufficient data available for this Key Performance Indicator!
- Reels In Motion Limited
- - Industry AVG
Cash Balance
has cash to cover current liabilities for 8 weeks, this is less cash available to meet short term requirements (23 weeks)
8 weeks - Reels In Motion Limited
23 weeks - Industry AVG
Debt Level
it has a ratio of liabilities to total assets of 79.3%, this is a higher level of debt than the average (62.2%)
79.3% - Reels In Motion Limited
62.2% - Industry AVG
Reels In Motion Limited's latest turnover from November 2023 is estimated at £526.6 thousand and the company has net assets of £92.7 thousand. According to their latest financial statements, Reels In Motion Limited has 8 employees and maintains cash reserves of £21.6 thousand as reported in the balance sheet.
Data source: Companies House, Pomanda Estimates
Nov 2023 | Nov 2022 | Nov 2021 | Nov 2020 | Nov 2019 | Nov 2018 | Nov 2017 | Nov 2016 | Nov 2015 | Nov 2014 | Nov 2013 | Nov 2012 | Nov 2011 | Nov 2010 | Nov 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Turnover | |||||||||||||||
Other Income Or Grants | |||||||||||||||
Cost Of Sales | |||||||||||||||
Gross Profit | |||||||||||||||
Admin Expenses | |||||||||||||||
Operating Profit | |||||||||||||||
Interest Payable | |||||||||||||||
Interest Receivable | |||||||||||||||
Pre-Tax Profit | |||||||||||||||
Tax | |||||||||||||||
Profit After Tax | |||||||||||||||
Dividends Paid | |||||||||||||||
Retained Profit | |||||||||||||||
Employee Costs | |||||||||||||||
Number Of Employees | 8 | 6 | 3 | 7 | 8 | 8 | 6 | ||||||||
EBITDA* |
* Earnings Before Interest, Tax, Depreciation and Amortisation
Nov 2023 | Nov 2022 | Nov 2021 | Nov 2020 | Nov 2019 | Nov 2018 | Nov 2017 | Nov 2016 | Nov 2015 | Nov 2014 | Nov 2013 | Nov 2012 | Nov 2011 | Nov 2010 | Nov 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Tangible Assets | 328,619 | 317,187 | 303,056 | 303,968 | 318,452 | 268,181 | 292,808 | 142,206 | 19,377 | 14,965 | 9,319 | 3,536 | 3,633 | 4,668 | 5,299 |
Intangible Assets | 3,500 | 3,500 | 3,500 | 3,500 | 3,500 | 3,500 | |||||||||
Investments & Other | |||||||||||||||
Debtors (Due After 1 year) | |||||||||||||||
Total Fixed Assets | 328,619 | 317,187 | 303,056 | 303,968 | 318,452 | 271,681 | 296,308 | 145,706 | 22,877 | 18,465 | 12,819 | 3,536 | 3,633 | 4,668 | 5,299 |
Stock & work in progress | |||||||||||||||
Trade Debtors | 92,387 | 57,157 | 31,822 | 36,299 | 64,815 | 24,079 | 92,129 | 62,794 | 39,927 | 19,898 | 35,836 | 19,993 | 29,745 | 27,952 | 17,978 |
Group Debtors | |||||||||||||||
Misc Debtors | 4,214 | 1,774 | 1,394 | ||||||||||||
Cash | 21,647 | 21,813 | 47,156 | 109,353 | 35,571 | 9,580 | 14,214 | 122,568 | 33,764 | 11,713 | 5,143 | 16,125 | 7,717 | 27,963 | 3,552 |
misc current assets | |||||||||||||||
total current assets | 118,248 | 80,744 | 78,978 | 147,046 | 100,386 | 33,659 | 106,343 | 185,362 | 73,691 | 31,611 | 40,979 | 36,118 | 37,462 | 55,915 | 21,530 |
total assets | 446,867 | 397,931 | 382,034 | 451,014 | 418,838 | 305,340 | 402,651 | 331,068 | 96,568 | 50,076 | 53,798 | 39,654 | 41,095 | 60,583 | 26,829 |
Bank overdraft | 10,358 | 13,985 | 19,586 | 8,227 | 7,727 | 6 | 4,376 | 2,632 | |||||||
Bank loan | 4,803 | 4,626 | |||||||||||||
Trade Creditors | 18,491 | 31,335 | 8,699 | 21,699 | 14,417 | 3,041 | 29,487 | 80,094 | 49,916 | 36,554 | 34,720 | 24,312 | 20,901 | 32,231 | 22,772 |
Group/Directors Accounts | 4,277 | 2,133 | 5,370 | ||||||||||||
other short term finances | |||||||||||||||
hp & lease commitments | 4,886 | 537 | 6,442 | 6,442 | 1,400 | 2,883 | |||||||||
other current liabilities | 97,974 | 28,476 | 47,815 | 101,995 | 121,916 | 123,402 | 182,606 | 51,930 | |||||||
total current liabilities | 135,986 | 75,929 | 76,100 | 137,291 | 149,400 | 137,517 | 222,911 | 134,656 | 51,316 | 39,437 | 34,720 | 24,312 | 20,901 | 32,231 | 22,772 |
loans | 167,031 | 174,483 | 185,280 | 195,488 | 151,143 | 155,609 | 160,278 | 166,014 | |||||||
hp & lease commitments | 28,759 | 537 | 6,978 | ||||||||||||
Accruals and Deferred Income | |||||||||||||||
other liabilities | 13,420 | 1,442 | 4,325 | 459 | |||||||||||
provisions | 22,439 | 25,470 | 18,023 | 16,100 | 18,900 | 11,400 | 9,146 | 3,000 | 1,800 | 1,289 | |||||
total long term liabilities | 218,229 | 199,953 | 203,303 | 211,588 | 170,043 | 167,546 | 176,402 | 179,434 | 3,000 | 3,242 | 5,614 | 459 | |||
total liabilities | 354,215 | 275,882 | 279,403 | 348,879 | 319,443 | 305,063 | 399,313 | 314,090 | 54,316 | 42,679 | 40,334 | 24,771 | 20,901 | 32,231 | 22,772 |
net assets | 92,652 | 122,049 | 102,631 | 102,135 | 99,395 | 277 | 3,338 | 16,978 | 42,252 | 7,397 | 13,464 | 14,883 | 20,194 | 28,352 | 4,057 |
total shareholders funds | 92,652 | 122,049 | 102,631 | 102,135 | 99,395 | 277 | 3,338 | 16,978 | 42,252 | 7,397 | 13,464 | 14,883 | 20,194 | 28,352 | 4,057 |
Nov 2023 | Nov 2022 | Nov 2021 | Nov 2020 | Nov 2019 | Nov 2018 | Nov 2017 | Nov 2016 | Nov 2015 | Nov 2014 | Nov 2013 | Nov 2012 | Nov 2011 | Nov 2010 | Nov 2009 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Activities | |||||||||||||||
Operating Profit | |||||||||||||||
Depreciation | 29,365 | 18,609 | 6,039 | 22,134 | 26,210 | 26,226 | 28,683 | 17,569 | 8,743 | 6,414 | 4,485 | 2,342 | 1,960 | 4,942 | 5,924 |
Amortisation | |||||||||||||||
Tax | |||||||||||||||
Stock | |||||||||||||||
Debtors | 37,670 | 27,109 | -5,871 | -27,122 | 40,736 | -68,050 | 29,335 | 22,867 | 20,029 | -15,938 | 15,843 | -9,752 | 1,793 | 9,974 | 17,978 |
Creditors | -12,844 | 22,636 | -13,000 | 7,282 | 11,376 | -26,446 | -50,607 | 30,178 | 13,362 | 1,834 | 10,408 | 3,411 | -11,330 | 9,459 | 22,772 |
Accruals and Deferred Income | 69,498 | -19,339 | -54,180 | -19,921 | -1,486 | -59,204 | 130,676 | 51,930 | |||||||
Deferred Taxes & Provisions | -3,031 | 7,447 | 1,923 | -2,800 | 7,500 | 2,254 | 9,146 | -3,000 | 1,200 | 511 | 1,289 | ||||
Cash flow from operations | |||||||||||||||
Investing Activities | |||||||||||||||
capital expenditure | |||||||||||||||
Change in Investments | |||||||||||||||
cash flow from investments | |||||||||||||||
Financing Activities | |||||||||||||||
Bank loans | -4,803 | 177 | 4,626 | ||||||||||||
Group/Directors Accounts | 2,144 | 2,133 | -5,370 | 5,370 | |||||||||||
Other Short Term Loans | |||||||||||||||
Long term loans | -7,452 | -10,797 | -10,208 | 44,345 | -4,466 | -4,669 | -5,736 | 166,014 | |||||||
Hire Purchase and Lease Commitments | 33,645 | -537 | -6,442 | -6,441 | 13,420 | -1,400 | -1,483 | 2,883 | |||||||
other long term liabilities | -13,420 | 13,420 | -1,442 | -2,883 | 3,866 | 459 | |||||||||
share issue | |||||||||||||||
interest | |||||||||||||||
cash flow from financing | |||||||||||||||
cash and cash equivalents | |||||||||||||||
cash | -166 | -25,343 | -62,197 | 73,782 | 25,991 | -4,634 | -108,354 | 88,804 | 22,051 | 6,570 | -10,982 | 8,408 | -20,246 | 24,411 | 3,552 |
overdraft | -3,627 | -5,601 | 11,359 | 500 | 7,721 | -4,370 | 1,744 | 2,632 | |||||||
change in cash | 3,461 | -19,742 | -73,556 | 73,282 | 18,270 | -264 | -110,098 | 86,172 | 22,051 | 6,570 | -10,982 | 8,408 | -20,246 | 24,411 | 3,552 |
Perform a competitor analysis for reels in motion limited by selecting its closest rivals, whether from the INFORMATION AND COMMUNICATION sector, other small companies, companies in ST6 area or any other competitors across 12 key performance metrics.
REELS IN MOTION LIMITED group structure
Reels In Motion Limited has no subsidiary companies.
Ultimate parent company
REELS IN MOTION LIMITED
05293989
Reels In Motion Limited currently has 3 directors. The longest serving directors include Mr Matthew Hubbard (Nov 2004) and Mr Philip Bland (Nov 2004).
officer | country | age | start | end | role |
---|---|---|---|---|---|
Mr Matthew Hubbard | England | 43 years | Nov 2004 | - | Director |
Mr Philip Bland | United Kingdom | 45 years | Nov 2004 | - | Director |
Mr Joseph Gordon | United Kingdom | 41 years | Nov 2004 | - | Director |
P&L
November 2023turnover
526.6k
+52%
operating profit
-10k
0%
gross margin
59.3%
+13.8%
turnover
Turnover, or revenue, is the amount of sales generated by a company within the financial year.
Balance Sheet
November 2023net assets
92.7k
-0.24%
total assets
446.9k
+0.12%
cash
21.6k
-0.01%
net assets
Total assets minus all liabilities
company number
05293989
Type
Private limited with Share Capital
industry
59112 - Video production activities
incorporation date
November 2004
age
21
incorporated
UK
ultimate parent company
accounts
Total Exemption Full
last accounts submitted
November 2023
previous names
N/A
accountant
-
auditor
-
address
office 1 the production house, the boulevard, stoke-on-trent, ST6 6DW
Bank
-
Legal Advisor
-
A charge, or mortgage, refers to the rights a company gives to a lender in return for a loan, often in the form of security given over business assets.
We found 3 charges/mortgages relating to reels in motion limited. Currently there are 3 open charges and 0 have been satisfied in the past.
When a company issues new shares, e.g. to new investors following a funding round, it is required to notify Companies House within one month of making an allotment of shares.
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